Communities Company comScore Fashion 
Kikolani
JULY 26, 2012
In fact, Pinterest is becoming so popular, that ComScore notes daily Pinterest usership has increased by 145%, since earlier this year. users largely utilize Pinterest to pin hobby interests, arts, crafts, gifts, interior design, and fashion ideas. Across the U.S. Use Pinterest to see what your competition is doing.
Sprout Social
NOVEMBER 14, 2016
In 2015, comScore released its annual Digital Future in Focus report stating 12 billion minutes were spent on Instagram. What that means is you could use multiple accounts to highlight one specific part of your company. For example, Target has an independent Instagram account specifically for home and fashion content.
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