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Report: Social Marketing Is More Than Just Likes [Report]

Mindjumpers

Tweet Recently, ComScore , the global leader in measuring the digital world, published a report on social marketing and how it’s not just about getting likes! Good community management increases sales.

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How to Improve Your News Feed Ranking on Facebook

Mindjumpers

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. Tweet.

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Top Magazines on Google+ Have Larger Fan Base But Less Engagement Than On Facebook

The Realtime Report

By November 2011, comScore reported that 15.2 ” L2 recently posted details that zero in on the largest magazine communities on Google Plus. Community Size: Impressive. Engagement? ” A quick look at the top Google+ magazine communities confirms this.

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Monetization: Social Network Advertising

Laurel Papworth

Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# In online communities, we are busy, like we are rushing from one meeting to another.

7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

As brands worldwide realize how to use video for business, the focus has shifted from integrating video to developing visual content that’s truly engaging. We’ve highlighted several of the sharpest ways to engage prospects online with branded videos: 1. The following is a guest post.

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Monday’s 5 Social Media Must-Reads

Firebelly

ComScore Report: 27% of Facebook Browsing on News Feed, Just 10% on Apps. By Josh Constine Most engagement with branded content happens on the news feed, not Pages, yet the average brand in the top 100 Facebook Pages reaches only 16% of their fans per week if they post five days a week.

How Smart Brands are DemoCasting in Social Media

Convince & Convert

I am often asked which social networks are best for a particular company or organization. ” This is, of course, because different social platforms attract difference audiences based on the nature of the technology that powers them and the community and content they attract.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

500 companies use at least one major social media platform. Beyond the obvious (keywords, title, description), he notes that “appearing higher than all the other videos targeted at the same keywords will depend on user engagement.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). Companies Struggle To Manage Social Media by MediaPost.

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The Use of Animation in Digital Marketing

Techipedia: Tamar Weinberg

comScore, Econsultancy, TechCrunch, and Mashable all keep tabs on these amazing web video statistics – it’s well worth seeking out some of these statistics and reports to see just how staggering the results really are. This is a guest post by Manroop Takhar.

Why User-Generated Video Content Ups Your Credibility

Convince & Convert

When it comes to your business, videos can offer a great boost in exposure and engagement. They provide another voice for your company with no agenda or ulterior motive. Let’s say that you work for company that creates art supplies.

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Google+: The New Kid on the Block, but is it Too Little, Too Late?

Techipedia: Tamar Weinberg

In June, comScore reported that one out of every six minutes is spent on a social network. One thing you’ll notice is non-industry folks engaging on the network. One thing Google+ does have going for it is the same thing that could hurt it: industry people engaging.

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This Week in Social Media – 7/24/2013

Social Media Marketing

In addition, US Twitter users are most active after 6 pm, whilst those in the UK are highly engaged between the hours of 10 a.m. Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development.

Debunking Five Social Media Myths

Socialized

E-mail is far from dead, particularly in large companies. Some companies use Sharepoint and other technologies to manage documents, but many still use e-mail to circulate Powerpoint, Excel, Word and other docs. Guy Kawasaki once said that one measure of a company’s commitment to the Macintosh community was whether the CEO could be found in the company’s Macworld booth. But that doesn’t mean it’s right for every company.

How to Add & Manage Multiple Instagram Accounts for Your Brand

Sprout Social

However, there are ways to implement more than one account without taking away engagement opportunities from others. Brands know the power of Instagram and understand how critical it is to engage, monitor and track users.

How Social Media Can Affect Your Search Engine Rankings

ProBlogger

Companies, too often, omit their social media marketing strategy from their SEO strategy, which is a grave mistake. A study conducted by Ascend2 indicates that companies with the strongest SEO via social media strategies now produce the best results, and vice-versa. Source: comScore.

Getting your local blog noticed

Koka Sexton

TOPIX Topix is the leading news community on the Web, connecting people to the information and discussions that matter to them in every U.S. A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums.

5 Ways to Promote A Local Blog - Koka Sexton dot Com

Koka Sexton

TOPIX Topix is the leading news community on the Web, connecting people to the information and discussions that matter to them in every U.S. A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums.

5 Ways to Promote A Local Blog

Koka Sexton

TOPIX Topix is the leading news community on the Web, connecting people to the information and discussions that matter to them in every U.S. A Top 10 online newspaper destination (comScore, March 2008), the site links news from 50,000 sources to 360,000 lively user-generated forums.

The Unfortunate Investment of Social Media (and its Consequences)

Techipedia: Tamar Weinberg

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. But it makes another thing clear: unless Digg acknowledges that its users are valuable assets to the company’s growth, Digg is not going anywhere , because if it does, there will be new people on staff who will have to control the flow of the conversation in their favor.

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