Convince & Convert

JUNE 29, 2017

Your content team shouldn’t be the only ones managing your company’s social media accounts. Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social.

Team 98

Team Content Sports Consultant 98

agora pulse

JULY 17, 2020

Create the ultimate social media report that can impress clients and colleagues alike by following these tips for social media managers. When you manage social media for your clients or company, you’re in charge of more than just creating content, overseeing engagement, and guiding strategy.

Report 147

Report Social Media Metrics Aggregator 147

Sprout Social

JULY 28, 2022

Today, 66% of social media users say short-form video is the most engaging type of social content. To keep up, social teams must produce videos efficiently—without working to the point of burnout. A post shared by Sprout Social (@sproutsocial). Build a content equation. View this post on Instagram.

Template 95

Template Templates Social Media Video 95

Sprout Social

FEBRUARY 16, 2023

How to make a case for social media investment in a down economy “While most companies are cutting people and budgets, there is still money available for ideas and investments that can prove a return,” explains Dietrich. The issue is that most teams want more funds to do what’s in their current plan.” “To

Social Media 110

Social Media Marketing Atlassian Team 110

Sprout Social

AUGUST 3, 2023

And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly. And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy.

Social Media 89

Social Media Content Airlines Authentication 89

agora pulse

DECEMBER 23, 2020

To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. But what about when you need to master a new-to-you social platform or develop your skills? Reading about experts’ experiences with social media campaigns can provide invaluable inspiration.

Skills 195

Skills Social Media Marketing Influencer 195

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

Groups 111

Groups Groups Communities Organization 111

agora pulse

JANUARY 30, 2021

Download our FREE social media content calendar , packed with tips and places to plan.). Use live video for community building. Social media tip from: Jeff Sieh of Manly Pinterest Tips and Ian Anderson Gray of The Confident Live Marketing Podcast. Social media tip from: Jennifer Watson of Agorapulse .

Social Media 132

Social Media Tips Strategy LinkedIn 132

Ignite Social Media

MARCH 31, 2023

It requires effective communication, a collaboration between internal teams, and a systemic approach to change. Our team understands that everyone is equally respected and heard, regardless of their title, rank, or age. “The hardest lessons I’ve learned all seem to stem from not speaking up.” ” 2.

Team 78

Team Policies Resources Construction 78

Oktopost

MARCH 15, 2021

It’s a lot easier to make inroads with fun, uplifting, community-building content. The best social ads will provide content that offers a rewarding experience or something of substantive value. Combining social ads with video will go a long way towards creating successful campaigns. Create Community.

B2B 138

B2B Social Media Strategy LinkedIn 138

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. With this in mind, the Sprout team has created a new Featured Topic centered around the coronavirus that is available to all of our Listening customers.

Strategy 142

Strategy Metrics Hubspot Retail 142

Buffer Social

MARCH 5, 2021

But how exactly can you create this remarkable customer experience on social media? One marketer that has mastered the art of social media to drive a better customer experience is Bryanna Evans. How do you learn from your community to help guide your marketing and product development strategy?

Company 89

Company Social Media Instagram Social Media Management 89

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. An engaged community can amplify your content reach, boost customer loyalty, reduce churn rates, and even draw new leads to your brand. Jump ahead: What is Community Management Software?

Software 62

Software Communities Forums Hubspot 62

Jeff Esposito

MARCH 25, 2013

This post originally ran on the Community Roundtable. . If you read business publications, blogs or websites to any extent, you have probably heard about community management. Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword).

Communities 40

Communities Survey Social Media Management Upcoming 40

Pam Moore

SEPTEMBER 7, 2020

This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved. Free Guide With Exact Steps to Get Your Budget Approved and Team On Board with Your Plan ! It could be you are talking apples and your management is talking oranges. Stop trying to win as a team of one.

eBook 78

eBook Social Media Template Templates 78

agora pulse

OCTOBER 24, 2019

Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand. But running a Facebook group and building a community can be hard work and stressful for a social media manager.

Groups 87

Groups Groups Features Module 87

agora pulse

OCTOBER 24, 2019

Facebook groups are a cornerstone of social media marketing. They give you the opportunity to form exclusive groups and establish tight-knit communities centered on your brand. But running a Facebook group and building a community can be hard work and stressful for a social media manager.

Groups 87

Groups Groups Features Module 87

Pixlee

DECEMBER 2, 2021

UGC, content created by members of your brand community and often shared on social media, is frequently found on TikTok through unboxing videos , tutorials, shopping hauls, or challenges. This approach lets your brand team take the stage and give fans an insider look into your brand’s values and how you operate day to day. .

Campaign 52

Campaign UGC Hashtag Influencer 52

Buffer Social

SEPTEMBER 28, 2016

There are so many of these voices in the marketing space that have been influential for me and the team! Click to jump to any section: 10 of the very best Social Media Marketing podcasts. 3 Paid Social Media Marketing podcasts. 3 Community Building & Customer Support podcasts.

Skills 40

Skills Social Media Hosting Marketing 40

Sprout Social

JANUARY 29, 2017

CST to learn and share best practices about social media marketing and community building. Feel free to discuss your own social media wins and pain points in our Facebook community. February 1, 2017: Managing Social Media on the Go. Are none of the discussions catching your eye?

Upcoming 40

Upcoming Yahoo Apple Community building 40

Buffer Social

SEPTEMBER 18, 2016

Sharing your brand’s story through user-generated content (UGC) is one of the best ways to build an authentic and engaging community on social media. Why user-generated content is such a powerful tool on social media. 3 Community-Building and UGC Takeaways from Dom.

Brands 40

Brands Content UGC Social Media Management 40

Buffer Social

OCTOBER 6, 2019

Snap a photo with the team that helped you create your Instagram photo. How you could do this for your business: Take a look at your event calendar and see if there are any upcoming events and activities that your online community can follow along. Use Instagram Stories to do research and interact with your community.

Instagram 69

Instagram Influencer Brands Upcoming 69

Oktopost

APRIL 10, 2024

However, not every marketing team has the time and resources to execute an end-to-end, fully optimized LinkedIn strategy. LinkedIn marketing agencies can take some of this responsibility for you – from helping with targeted content creation and managing paid ad campaigns to monitoring key performance metrics.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. Enabling and encouraging this is the best path to social success.

Tools 277

Tools Tips Marketing Social Media 277

Buffer Social

AUGUST 29, 2016

Snap a photo with the team that helped you create your Instagram photo. Take a look at your event calendar and see if there are any upcoming events and activities that your online community can follow along. Use Instagram Stories to do research and interact with your community. Bring your offline and online communities together.

Instagram 75

Instagram Influencer Brands Upcoming 75

agora pulse

JUNE 3, 2020

Building a strong Pinterest profile isn’t a one-way street. By saving and commenting on popular Pins, you can cultivate a community and forge relationships with influencers and other key figures. With some social media platforms, you can dive right in and get started. Pinterest Content Strategy. Pinterest Algorithm.

Social Media Management 121

Social Media Management Social Media Analytics Hashtag 121

Buffer Social

JANUARY 18, 2017

And a key part of social media success is knowing which goals and targets to set for your team. Without goals, it’s hard to know exactly how well your social media strategy is performing and where you need to iterate to continue moving forwards. Build a community around your business.

Social Media 40

Social Media How To Metrics Tweetdeck 40

agora pulse

JUNE 3, 2020

Building a strong Pinterest profile isn’t a one-way street. By saving and commenting on popular Pins, you can cultivate a community and forge relationships with influencers and other key figures. With some social media platforms, you can dive right in and get started. Pinterest Content Strategy. Pinterest Algorithm.

Social Media Management 116

Social Media Management Social Media Analytics Hashtag 116

Buffer Social

FEBRUARY 5, 2019

But it’s also a ton of incoming conversations for Nike’s marketing and customer care teams to sort through. In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. View this post on Instagram.

Communities 111

Communities Instagram Engagement Sports 111

Hootsuite

MAY 13, 2021

The fuse of a social media manager burns at both ends. Most people experience social media burnout and workplace fatigue at some point. But social media managers often feel the burn of both at the same time. For social media professionals, self-care tips smack a little differently.

Social Media 145

Social Media Exercises Committee Marketing 145

Buffer Social

FEBRUARY 5, 2019

But it’s also a ton of incoming conversations for Nike’s marketing and customer care teams to sort through. In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. View this post on Instagram.

Communities 76

Communities Instagram Engagement Sports 76

Buffer Social

JANUARY 24, 2017

We often talk about the importance of social media managers and the amazing people who handle social media as a team of one. But often, for agencies, larger enterprises, and even some small businesses, social media is handled by teams of people covering a broad range of skills.

Team 40

Team Social Media How To Social Media Management 40

agora pulse

SEPTEMBER 19, 2019

You’re a savvy social media manager who knows how to successfully wield the power of Instagram … except lately, you’ve heard things. The world’s foremost Instagram marketing expert Jenn Herman recently went live on Social Pulse Weekly and debunked the most popular myths in circulation right now.

Social Media Management 97

Social Media Management Instagram Social Media Hashtag 97

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. What’s the Latest in Social Media?

Social Media 96

Social Media Social Media Management Influencer Trends 96

Hootsuite

MARCH 29, 2021

The social media team at Hootsuite uses posts without links to ask questions and get to know the LinkedIn community. Continue reading to see how Iain Beable, Hootsuite’s Social Media Strategist (EMEA), pulled up the numbers and broke them down. We thought we’d see if the same holds true on LinkedIn.

LinkedIn 132

LinkedIn Engagement HootSuite Metrics 132

Sprout Social

OCTOBER 12, 2021

With the goal of highlighting the realities of working in marketing, Social Media Tea provides an outlet where social media and digital marketing professionals anonymously spill their secrets, their frustrations, and their experiences. I am the social media manager for St. Hello everyone.

Social Media 94

Social Media Content Social Media Management Communities 94

agora pulse

OCTOBER 20, 2020

LinkedIn events for company pages work well for community-building. LinkedIn Events are good for community building. LinkedIn’s guide gives an example from its own production team, which uses Streamyard to move offline events online. Get started on saving time and energy on your own social media management!

Eventful 95

Eventful LinkedIn Conference Notification 95