Remove Communities Remove Community building Remove Mobile Remove Social Media Management
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Navigating Social Crises and Community Building with Ease

Oktopost

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. In this tell-all episode of Behind the Post, Host Olivia Messina is joined by a social media expert with over a decade of social media experience!

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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. Pinterest Management.

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Pinterest 101: What Every Smart Social Media Manager Needs to Know

agora pulse

These tips can help you brush up on the basics and also dig deeper into this social media platform. With its striking images, easy-to-organize boards, and comprehensive search tools, Pinterest is a social media platform like no other. Pinterest Management.

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3 Reasons Your Boss Said NO to your Digital and Social Media Plan [podcast + ebook]

Pam Moore

SocialZoomFactor · Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan. ” Do you have what you think is an amazing social media or digital marketing plan? You must get in the head of both your management as well as your audience.

eBook 78
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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Video: With 92 percent of mobile video viewers sharing videos with others and 1 billion unique users on YouTube each month, it’s a great way to connect with your audience and reach new members. Lisa Larranaga Denten is the social media manager of Cision US. She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics.

Eventful 193
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Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. We sat down with Wes to understand just how Nike approaches customer care on Instagram and how they’re leveraged adding value to help grow a massive online community of athletes, influencers, and everyone in-between. How Nike plans, approaches, and manages customer care.

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Nike’s Secret to Success on Instagram: Building an Engaged Community

Buffer Social

In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. We sat down with Wes to understand just how Nike approaches customer care on Instagram and how they’re leveraged adding value to help grow a massive online community of athletes, influencers, and everyone in-between. How Nike plans, approaches, and manages customer care.

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26 Social Media Marketing Books to Advance Your Skills

agora pulse

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. But what about when you need to master a new-to-you social platform or develop your skills?

Skills 195
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Introducing a Better Way to Engage With Your Instagram Audience

Buffer Social

as its founder and CEO D’Shawn Russell told us: “Our social media makes us a lot of money… We went from doing maybe $20,000-30,000 a month just posting pretty images to well over a $100,000 a month now simply by engaging people more."

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9 Instagram Courses and Training to Boost Your Skills Fast (Free & Paid)

Hootsuite

Whether you’re a seasoned Instagram expert trying to understand the latest algorithm change or wondering whether to switch to an Instagram Creator account or Instagram Business account , taking Instagram courses is a great way to help you build the best Instagram marketing strategy possible.

Training 138
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What You Need to Know About the LinkedIn Virtual Events Guide

agora pulse

A total of 69% of marketers are finding it challenging to switch in-person events to virtual, according to the ‘Turning In-Person Events into Virtual Experiences on LinkedIn” guide from the social media platform. LinkedIn events for company pages work well for community-building.

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100+ Social Media Demographics that Matter to Marketers in 2020

Hootsuite

Understanding social media demographics —the different audiences that each platform has the potential to reach—allows you to: Reach the right audience. Simple: The best social media marketers know where their audience is. General social media demographics.

HootSuite 145
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23 Simple Ways to Increase Facebook Engagement (Free Calculator)

Hootsuite

For commitmentphobes, the word “engagement” might be a terrifying and loaded one — but for social media marketers, Facebook engagement is the holy grail. Calculate it on a post-by-post basis or for an entire campaign — for any social network.

HootSuite 145
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Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

Now you can also plan and schedule Instagram Stories directly within Buffer, on web or on mobile. On no other social network can you get this type of supplemental information about the posts themselves. How you could do this for your business: Take a look at your event calendar and see if there are any upcoming events and activities that your online community can follow along. Use Instagram Stories to do research and interact with your community. 10 billion.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. They start to see value in social media beyond just a number.

Tools 277
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#SproutChat Calendar: Upcoming Topics for February 2017

Sprout Social

SproutChat is the perfect place to gain new insight and keep your social strategies moving forward. CST to learn and share best practices about social media marketing and community building. Feel free to discuss your own social media wins and pain points in our Facebook community. February 1, 2017: Managing Social Media on the Go. Sprout Product Focus: Mobile App. Consumers expect quick responses via social media.

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Instagram Stories: How 18 Brands And Influencers Are Using It (And You Can Too!)

Buffer Social

On no other social network can you get this type of supplemental information about the posts themselves. Take a look at your event calendar and see if there are any upcoming events and activities that your online community can follow along. Otherwise, consider if you could organize fun games around your product or service which your online community could participate in by leaving a comment on one of your recent Instagram posts or sharing a photo with a particular hashtag.

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50 content creator tools you need to know about

Sprout Social

This movement is democratizing the content we consume and taking it out of the hands of the major media companies. Brands and social media managers can also tap the efficiency-driving power of these resources to make their own social content more compelling.

Tools 135
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All You Need to Know About Instagram Takeovers: How to Host a Takeover in 6 Simple Steps

Buffer Social

According to Gary Vaynerchuk , a well-known entrepreneur and social media marketer: These takeovers are not only fun, but are also a great example of a 50/50 value exchange —a partnership that’s mutually and equally beneficial. Engage the community – Number of interactions (likes, comments, views, or direct messages), number of live viewers, etc. Community members or customers. Driving social engagement. Engaging your community and building relationships.

Hosting 110
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11 Ways to Improve Your Social Media Marketing Using Buffer – Minisode [SSM043]

Buffer Social

Social media offers a huge opportunity for you to reach and connect with people in creative ways. But sometimes it can be a challenge to find the time or the right tools to build a successful social media program that works both short and long-term. That’s why we’re super excited to share a brand new Minisode with you all about how you can utilize Buffer to get the most out of your social media marketing.

Flipboard 104
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33 Personal Blogs of Startup Marketers We Love

Buffer Social

Topics: Marketing, management, and personal growth. Topics: Gregory’s personal blog covers topics such as writing, publishing, and content marketing, whereas Sparing Mind focuses on management and clear communication, collaboration, and doing better work. Topics: Online marketing, ranging from traffic building to social media to sales. Topics: Inbound marketing, ranging from SEO to email list building to content marketing.

Startup 40