Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Sprout Social

JULY 28, 2022

There’s more to social media video production than meets the eye. Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content. Build a content equation.

Template 95

Template Templates Social Media Video 95

Pixlee

OCTOBER 20, 2021

Social media is no longer just for individuals to stay connected with friends across borders; brands use it to promote and launch their products, influencers use it to share content and build communities of loyal followers, and general users use it to shop, stay entertained, and learn about the world around them.

UGC 78

UGC Social Media Content Newsletter 78

Sprout Social

DECEMBER 22, 2022

As 2022 comes to a close, we’re looking back on our own year in social at Sprout. Like most social media teams, we’re taking stock of what went well with our social media marketing and what we can improve on as we enter 2023. Olivia Jepson Senior Social Media Strategist. What is an engagement network?

Strategy 105

Strategy Metrics Team Social Media 105

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111

Campaign Social Media Metrics Trends 111

Buffer Social

AUGUST 2, 2017

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. Facebook Groups are the place to connect with other like-minded people and are becoming increasingly important for brands and businesses aiming to cultivate a community. Let’s get started!

Groups 111

Groups Groups Communities Organization 111

Buffer Social

OCTOBER 23, 2023

Engage with your audience for community building We all know that engaging with your community on social media is one of the many keys to success. Use the Community tab to post updates, create polls, or share behind-the-scenes content. Listen to your community. And Why You Should).

YouTube 113

YouTube Tips Collaboration Trends 113

Pam Moore

SEPTEMBER 7, 2020

SocialZoomFactor · Social Media Budget Top 3 Reasons Your Boss is NOT Approving Your Plan. ” Do you have what you think is an amazing social media or digital marketing plan? This blog post includes the following: Top 3 reasons your social media budget and plan are not getting approved.

eBook 78

eBook Social Media Template Templates 78

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Sprout Social

MAY 23, 2023

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? When it comes to AI social media tools, I’m optimistic…and this is coming from someone who regularly thanks her Google Home to keep it happy.

Team 132

Team Social Media Management Skills Trends 132

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. That’s true community, and incredibly powerful stuff.

Examples 249

Examples Social Media Social Networking Community building 249

Hootsuite

JUNE 27, 2022

If you work in social media, you may be wondering, “ What is Discord — and wait, why should I care?” ” Discord may not be on your radar as a social media marketing tool. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Build community.

Template 98

Template Templates Eventful Hosting 98

Koka Sexton

NOVEMBER 4, 2023

Social media/community building also saw more investment this past year, with 57% of marketers investing more time and money into them compared to 37% in the previous year. Marketers want more budget, staff, access to subject matter experts, better technology, and improved metrics to measure performance.

Content 52

Content Marketing B2B Study 52

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

Metrics 130

Metrics Strategy How To Tourism 130

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Convince & Convert

AUGUST 21, 2012

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper. Only then can you define the business goals of your community.

Communities 125

Communities Guidelines Consultant Exercises 125

Sprout Social

APRIL 15, 2020

Another key piece of data from our #BrandsGetReal report was 78% of consumers actually want brands to use social to bring them together. In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking. Amazing response to our donation.

Strategy 142

Strategy Metrics Hubspot Retail 142

Pixlee

SEPTEMBER 20, 2017

The ways in which fitness brands engage with audiences has evolved at warp speed in recent years thanks, in part, to rampant social media adoption. Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media.

Communities 62

Communities Brands Class Community building 62

Pam Moore

MAY 5, 2016

At the heart of social media is people. It requires investment in the human beings within your community. Take a listen to the 206th episode of the Social Zoom Factor podcast to learn 8 strategies and tips to build loyal tribes of advocates and social media friends. Why you must know your audience.

Buy 113

Buy Social Media Brands Loyalty 113

Sprout Social

JULY 19, 2022

That’s the question frustrating social media marketers today. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper. To hashtag or not to hashtag?

Hashtag 119

Hashtag How To Guidelines Telecommunications 119

Later

MARCH 30, 2020

Social media statistics can be a useful tool for informing your strategy and planning your future content. From influencer trends on Instagram, to audience stats on Pinterest, and Facebook shopping behaviors, there’s a ton of great metrics to pay attention to! 12: 97% of 18-29 Year Olds are More Like To Shop From UGC.

Statistics 67

Statistics Social Media Marketing Instagram 67

Buffer Social

JANUARY 19, 2017

In fact, this is our vision for Q1: Establish Buffer as the premier social media tool for businesses and teams via a focus on branding, content, and community. And how can social media help us to achieve that vision? Read on to see exactly how we set and measure social media goals here at Buffer.

Social Media 40

Social Media Community building Metrics Communities 40

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. We can communicate anyway we want. Understanding the people inspiration metrics.

Content 78

Content Authentication Marketing Training 78

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. We can communicate anyway we want. Understanding the people inspiration metrics.

Content 78

Content Authentication Training Template 78

Buffer Social

JANUARY 18, 2017

The thing we love most at Buffer is to help you succeed at social media. And a key part of social media success is knowing which goals and targets to set for your team. Today I’d love to share with you a bunch of super-actionable social media goals you can use to help your team achieve great things.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They forget their core business and marketing goals.

ROI 78

ROI Strategy How To Marketing 78

Convince & Convert

FEBRUARY 12, 2012

The best way to encourage industry professionals to consume your content is to be a part of other, existing communities where they congregate. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Be a Part of Something.

Content 129

Content Marketing Cost Metrics 129

Pam Moore

JUNE 22, 2017

There is also a special limited time deal on our Social Profit Factor Training System + Member Community. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Social Profit Factor Training System + Member Community can help you ignite your online tribe and grow your business! Need more help?

Course 163

Course Influencer Training Small Business 163

Oktopost

DECEMBER 18, 2023

Social media strategies aren’t just about acquiring new customers; they also involve nurturing relationships with existing customers and ensuring your followers remain engaged and interested in your brand. B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that.

Software 62

Software Communities Forums Hubspot 62

Waxing UnLyrical

AUGUST 15, 2011

Its goals are entrenched in reputation and community-building. I need people inside and outside the University to know about the great people and work happening within our community and we need to hear from our stakeholders, their ideas, their concerns … and the numbers are reflecting that. And it drives me nuts.

Study 178

Study Committee Metrics Education 178

Pam Moore

MARCH 25, 2020

The traditional media is changing regardless if you want to accept it or not. I am the co-founder and CEO of a successful social media, digital marketing and conversion optimization agency, Marketing Nutz. Participation, inspiration, human relationships were not invented by Facebook, Twitter or social media of any kind.

Brands 78

Brands Smart Phone ROI Social Media 78

Pam Moore

NOVEMBER 29, 2017

Our agency, Marketing Nutz builds and executes influencer marketing programs and social media strategies for brands of all sizes, from startups to Fortune 10 brands that implement the technology at events as large as the Super Bowl. You need a structured plan to be successful using social media.

Influencer 160

Influencer Training Marketing Small Business 160

Buffer Social

SEPTEMBER 28, 2016

In our case, that means social media podcasts ! Here’s a list of 16 top marketing podcasts, covering 3 areas of social media marketing , with some top episodes from each podcast to check out! Click to jump to any section: 10 of the very best Social Media Marketing podcasts. Social Pros by Jay Baer.

Skills 40

Skills Social Media Hosting Marketing 40

Pam Moore

JANUARY 19, 2020

media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Brands get BRAVE with digital and social media . Even industries that in the past were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the noise.

Trends 78

Trends Brands Marketing Influencer 78

Pixlee

SEPTEMBER 29, 2021

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. To start taking advantage of the ecommerce and community-building benefits influencer partnerships can provide your brand with, you’re going to need a solid influencer brief. .

Influencer 52

Influencer Collaboration Authentication Campaign 52

Pam Moore

MARCH 5, 2020

It literally took me experiencing the personal and engaging video from Gary to inspire me to pick up my iPhone and send and share my first Twitter video that same day with my audience and community. Want to leverage the latest trends for digital marketing and social media marketing for your brand? Are You Ready ?”

Video 78

Video Twitter Content How To 78

Sprout Social

JULY 7, 2022

Here, you’ll be able to see a summary of all the important metrics related to your channel. There are tons of metrics you can track here, from views and average view duration to top sources to audience demographics to activity levels by time and day, and more. YouTube is a great place for community-building and engagement.

YouTube 113

YouTube Marketing Library Video 113