10 Social Media & Digital Marketing Inspiration Metrics You Can’t Ignore in 2019

Pam Moore

Some of the most important metrics for a successful business can not be found in the quantitative insights, likes and views. These metrics can only be felt, seen and heard via the people that are behind the avatars, video views, podcast listens, Facebook comments or Instagram likes.

10 Reasons We All Need Community in Business and Life

Pam Moore

As your knowledge deepened, community expanded and influence rose you somehow forgot those little things you once celebrated. It reminds us just how important community is to us both personally and professionally. Community Doesn't Happen Overnight.

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Tips on Measuring Community [April #measurePR Recap]

Waxing UnLyrical

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. A1: Building a community around a product or service is just part of our jobs in #PR today (which is great, because it’s fun!).

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Build community to create a movement.

How to Use Twitter Native Video for Business: 10 Content Ideas + 5 Best Practices

Pam Moore

It literally took me experiencing the personal and engaging video from Gary to inspire me to pick up my iPhone and send and share my first Twitter video that same day with my audience and community.

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Welcome to the Inspiration Age! Is Your Content Marketing Ready?

Pam Moore

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. When we touch the hearts of the people we want to bring closer to our brands, building relationships happens organically and with deepened trust.

Welcome to the Inspiration Age! Is Your Content Ready?

Pam Moore

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. When we touch the hearts of the people we want to bring closer to our brands, building relationships happens organically and with deepened trust.

6 Common Mistakes in Online Community Development

Convince & Convert

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper.

Learn How to Grow Your Business with Micro-Influencer Marketing in this Free Mini-Course

Pam Moore

Partnering with influencers to create content and campaigns can be a faster way to increase brand awareness, earn trust and build authority in your market niche and industry! There is also a special limited time deal on our Social Profit Factor Training System + Member Community.

10 Content Marketing Holiday Survival Tips for Digital and Social Marketers

Pam Moore

We're jumping smack dab into the middle of the time of year where digital and content marketers must balance keeping their family and own soul fed while at the same time ensure they are giving their audience, community and customers the content they need and expect. The holiday season is here.

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You Can’t Buy Brand Advocates or Social Media Friends

Pam Moore

It requires investment in the human beings within your community. Take a listen to the 206th episode of the Social Zoom Factor podcast to learn 8 strategies and tips to build loyal tribes of advocates and social media friends.

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How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

Know how to not only build community but build real relationships with human beings built on trust and authenticity. Build, tweak and optimize conversion funnels, content strategy and plans, digital platforms and more over time and that results are not achieved overnight.

How to be a Digital and Social Marketing ROI Rebel – 10 Proven Strategies

Pam Moore

They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. Many don't know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement.

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“Growth Hacking” – Ignore the Hype

Waxing UnLyrical

There is a dangerous idea being shared in marketing, community management, and start-up circles in San Francisco – “Growth Hacking.”. Believing that “growth hacking” is the way to build your user base, community, or marketing program is a very dangerous idea.

Open Community Case Study – GoPlow

SocialFish

Community: GoPlow. GoPlow is the Snow & Ice Management Association ‘s (SIMA) online community. Concepts: Build your strategy around the sweet spots. Brian believed they couldn’t do that until they had a open community website generating solid content.

15 Top Digital Marketing & Branding Trends for 2020 [podcast]

Pam Moore

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Building your business on rented land has never been a safe bet. Social media vanity metrics take a back seat to measurable results.

Why the Boston Globe Shouldn’t Be Building Community on Facebook

SocialFish

——— My favorite Associations Now author, Ernie Smith, wrote a great article about building community around your most engaged users. Kudos to the Boston Globe for recognizing that creating a community for its most engaged readers is a great tactic.

Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Community / Community Bootstrapping: Tools & Strategies To Build A Community On A Budget | Subcribe via RSS Community Bootstrapping: Tools & Strategies To Build A Community On A Budget July 22nd, 2009 Posted in Community Tweet Share Having a thriving community where your users or customers frequently visit, interact, provide feedback and evangelize your products/services is an extremely valuable scenario.

How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. But, to ensure you aren’t disheartened in the meantime, select success metrics that are appropriate for your goals. Metrics would include the number of times a post is mentioned in other blogs or media, references, RT's, etc. What kind of metrics are you watchings?

A “Like” By Fans Is No Longer Enough!

Mindjumpers

To tackle this and cut short the race to the maximum number of fans Facebook has rung a wake up bell in form of a new metric called “People talking about”. The metric would record the activity within the last 7 days and can also be seen by page administrators in “Page Insights”.

Welcome to the Participation Age: Is Your Digital Brand Ready?

Pam Moore

Times are changing and you can't simply throw sloppy media to the masses and expect to build your business or brand. It's not about building you. It's about building something bigger, better and amazing together that we could never do by ourselves as one. You are the media.

The Complete Guide to Facebook Groups: How to Create a Group, Build a Community and Increase Your Organic Reach

Buffer Social

Facebook has recently launched Groups for Pages, enabling the 70 million+ Pages on Facebook to create their own unique communities and feeds. And more importantly, how do you build an engaged community in your Facebook Group? Now let’s look at how to build an engaged community.

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New Study Finds You Suck

Waxing UnLyrical

Its goals are entrenched in reputation and community-building. With that said, I’m still looking for better performance metrics. Is there a performance metric that eludes you?

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How The World’s Top Fitness Brands Are Building Social Community To Grow Their Business

Pixlee

Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media. Community is a competitive advantage because members encourage, motivate, and help one another. I spoke to executives from several top fitness brands to get an understanding of how they are maximizing the potential of social community. Community Needs To Be Part Of The Company’s DNA.

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Why Marketers Need to Rethink Influencer Targeting

Convince & Convert

It’s no longer simply about brand awareness, or even community building, though those elements remain foundationally important. Likes and retweets are fairly hollow metrics when they aren’t put in context.

The MetricsMan Comes To #measurePR

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The MetricsMan Comes To #measurePR August 27th, 2010 Tweet What’s a Twitter chat on measurement without a Metrics Man?

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The Art Of Marketing

Twist Image

Ron Tite: When it comes to data and tracking metrics, numbers can scare people off. Building a loyal community base is very important. I've argued for years that I'm not so sure that brands can truly build community. Real community is tough to do. that real, genuine community. My recommendation is, don't try to build community. community. metric. What an amazing day we had at The Art of Marketing in Toronto today.

How a Social Media Audit with Agorapulse Can Keep You on Track

agora pulse

While you should este consistently evaluating progress and metrics regularly throughout the year, I also recommend a full, in-depth audit at least once a year. Look at Your Current Metrics. Community management. All of these metrics are important.

[Cool Social Tools] The Power of Breezio

SocialFish

—— Imagine if you could harness the collective wisdom of everyone in your community. With Breezio combining the best of knowledge exchange, professional development, and content management in a unique, comprehensive and user-friendly community engagement platform, now you can.

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The Top Influencer Marketing Predictions for 2020

Pixlee

This can manifest beyond campaigns, as many brands are forming co-branded partnerships with influencers to release new product lines and tap into that influencer’s community. Community-Driven Selling. In an H2H selling environment, it’s all about building real relationships.

The 6 Lifelong Laws of Content Marketing for Agencies

Convince & Convert

The best way to encourage industry professionals to consume your content is to be a part of other, existing communities where they congregate. Smart agencies put as much priority on blog commenting, conference attendance, Linkedin group participation and other bridge-building as they do their own blog writing. Social Media and Community Building. Average of 30 minutes per workday, per participating employee, to stay involved in social media and community building.

The Social Cost of Unpaid Tweetup Teams

Bare Feet Studios

Brands hope to use influencers to build their own influence and market their products and services. Influencers get freebies and possibly a chance to build their own influence, by association. Here in Hawaii community, is not just a buzz word, it is a really big deal.

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What to do with your 2020 social strategy now

Sprout Social

Now may not be the time to close sales, but it is a great time to build relationships and engage with your followers. In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking.

October Marketing Updates: losing likes, a less creepy ‘gram and an awesome acquisition… mazel!

Oktopost

The platform is a big piece of marketing plans for brand awareness, community building and lead generation, with ads providing much of the fuel for the Facebook engine. The platform claims that the idea behind this shift was to improve metrics.

How We Set and Measure Ambitious Social Media Goals at Buffer [2017 Version]

Buffer Social

In fact, this is our vision for Q1: Establish Buffer as the premier social media tool for businesses and teams via a focus on branding, content, and community. Build Buffer’s community. Here’s are some of the main metrics I measure: Total Impressions.

Social Promotions: The Greatest Risk And Reward Post

Firebelly

This has spawned an eco-system of service providers to help run these promotion – from official network-approved platforms to legal advice to promotions specialists to community management. Do you really want to be the “Johnny Knoxville” of Social Promotions?

Top 5 Up-and-Coming Travel and Food Influencers

Pixlee

Learn how these up-and-coming travel and food influencers built niche communities of followers who are passionate about experiences and see what marketers stand to learn from their success. . Her mission-driven message is one that helps brands connect with her passionate community.

Link Love Monthly: December

SocialFish

Here’s my monthly selection of links to some of the most interesting posts that I’ve read and shared over the last 30 days – about social media in general, of course, but also about associations, systems thinking, community building, good case studies, tool tips, social media in other industries, whatever. What’s up with Community? (LAF). Social media metrics mistakes (Smartblog Insights).

9 Social Media Goals You Can Set for Your Business (and How to Track Them)

Buffer Social

In total, we’ll walk through 9 very different, but effective social media goals and for each goal we also relevant metrics to track and share how to measure your results. Potential metrics to measure brand awareness: Followers count – “How many people can you potentially reach?”.

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Link Love Monthly: Best of January 2010

SocialFish

Here’s my monthly selection of links to some of the most interesting posts that I’ve read and shared over the last 30 days – about social media in general, of course, but also about associations, systems thinking, community building, good case studies, tool tips, social media in other industries, whatever. Breaking A Goal Into Metrics (Altitude Branding). Authenticity in Association Governance – Building Empire (Association Subculture).

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Making Dough(nuts): A Real World Example of Using Social Media.

Jason Yormark

jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Community , Social Media / Making Dough(nuts): A Real World Example of Using Social Media Effectively | Subcribe via RSS Making Dough(nuts): A Real World Example of Using Social Media Effectively August 13th, 2009 Posted in Community , Social Media Tweet Share There aren’t many folks who will argue that social networking isn’t a valuable tool for business.

Hot Association Membership and Marketing Jobs this week – January 26

SocialFish

Manager, Education & Member Services , LeadingAge Virginia – LeadingAge Virginia is a 501(c)(6) association focused on education, advocacy, community building, stewardship, not-for-profit leadership, and expanding the world of possibilities for aging in Virginia.

16 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

Buffer Social

3 Community Building & Customer Support podcasts. How Priceline Uses Instagram to Build Fan Engagement. 5 Top Social Media Metrics Your CEO Wants You To Prioritize. Focusing on creating content and community versus being an influencer with Dan Joyce.

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