article thumbnail

Navigating Social Crises and Community Building with Ease

Oktopost

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Hot Topics: Golden community building tips for B2B brands. Meet Jessica.

article thumbnail

Marketing, community, support or all of the above?

Dave Fleet

Communities in particular were by their nature filled with people who already have an affinity or interest in your product, right? At the same time, the community-building interactions that drove many of us to this space have dwindled with a lot of companies. Marketing, community or both?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Watch the recording: Want to hear more from renowned marketing leaders on building community? You’ll walk away with insight into how to bring the right people with the right energy to lead and grow your community. Meet Joel Harrison.

B2B 116
article thumbnail

What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)

Buffer Social

Both creators and marketers alike are tapping into the power of fostering communities — and with good reason. We asked both online community experts and community-building creators to share their expertise, so you can tap into this powerful approach. What is a community? So how do you do it?

article thumbnail

Become a Fearless Online Community Leader

The Realtime Report

Become a Fearless Online Community Leader. Online communities are powerhouses of collaboration that demand fearless leaders to succeed. The best social managers build constituencies with purpose and a strategy for growth. Here is how to become an effective online community leader. By Bruce Fikowski. Leadership.

article thumbnail

Gen Z Chooses Real-Life Connections Over Emojis! New Study Reveals Surprising Trends

Bill Hartzer

The study, conducted among 5,000 individuals across the US, China, Sweden, Spain, and Poland, delved into the evolving dynamics of socialization and community building in today’s society. However, the study also uncovered challenges faced by Gen Z, notably social anxiety when meeting face-to-face.

Study 86
article thumbnail

How I Built a 15,000-Person Community In Under 2 Years

Buffer Social

When I fostered my first puppy only to quickly find out he had fleas, I felt lost and in need of people I could turn to for trustworthy information, and as a dog mom today, I’m regularly looking for community support. Of course, wanting a community and actually creating one are two very different things.