Convince & Convert

AUGUST 8, 2013

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. The cereals are celebrated through a delicious array of mashups , recipes and bowl selfies.

Collaboration 140

Collaboration Communities Social Media Tumblr 140

Techipedia: Tamar Weinberg

JULY 8, 2008

These scenarios come to fruition in spontaneous communities, on social networks, and other self-service tools – all thanks to the availability of low cost technology and access to the world wide web. You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Jill Whalen has been active on forums and online communities for 10 years now. Online Communities and Their Impact on Business : The key to success is engagement, but Michael Mace says that there are some concepts you need to understand first. Valeria Maltoni explains that it’s about community, connections, and more.

SEO 162

SEO Social Media Marketing Reputation 162