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Sports and The Metaverse – Anima Mundi, AFLMint and Australian Sports

Laurel Papworth

What does Sports mean not only to Australian society but to the collective? What does the Metaverse offer Sports as far as a future directions, NFTs and revenue, building rituals, rites of passage and membership, as well as driving community engagement? Transcript of Australian Sports and the Metaverse lecture. [00:00:00.310]

Sports 64
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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

In the realm of marketing, learning is the name of the game no matter what your goal is. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. (in West Bengal!) via Flickr, CC 2.0. Here they are: 1.

Content 253
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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. So sports is just one of the industries that hasn’t awoken to this opportunity for customer service in social.

Team 149
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Web3 is the most powerful technology your brand is not embracing

Sprout Social

Instead, I’ll provide a primer to web3, and how it’s going to impact marketers and the future of online communities. So, what should you, as a social media marketer know to get started? Web3 lets communities build collective identities, with NFTs as the means to bootstrap real products. What is web3?

Brands 89
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How The World’s Top Fitness Brands Are Building Social Community To Grow Their Business

Pixlee

Intensely passionate communities have formed around types of exercise and activities, and members share details of every training session and achievement across all forms of social media. Community is a competitive advantage because members encourage, motivate, and help one another. Community Needs To Be Part Of The Company’s DNA.

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Responsibility for Social Goes Beyond Content Teams

Convince & Convert

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Pro sports is just one of many industries that struggle to connect with fans consistently via social. So sports is just one of the industries that hasn’t awoken to this opportunity for customer service in social.

Team 98
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Back From The Dead: Updates From The Blog Grave

Jason Yormark

Fancy way of saying I manage the group of individuals that are professionally certified on the Office platform, and are the community leaders who provide insight, guidance, training, etc. Those that love sport, compete, and live a life of activity. New Job Started a new gig back in March. I’m a Senior MVP Lead for Microsoft Office.

Microsoft 140