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The difference between an audience and a community in new media

Akamai Marketing

Creative Commons Photo by Daehyun Park. Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Guess what?

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Full Circle Associates

Buzz Marketing for Technology

Online Facilitation Diagnostic Map - a look at five main online facilitation stages: orientation, welcome, agreements, community and cycles. Online Community Toolkit - a collection of writings on online community building and facilitation. Creative Commons Attribution-NonCommercial-ShareAlike 3.0

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What marketers need to know about YouTube Creator Studio

Sprout Social

YouTube is a great place for community-building and engagement. Creative Commons Attribution 4.0: If you’re a creator monetizing your content, you can also view detailed revenue data, including monthly estimated revenue, top-earning content, revenue sources, and more. View and respond to comments.

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Four New Ways to Monetize a Blog

ProBlogger

And media behemoth IAC is building a state-of-the-art ad sales system that will work like a trading floor where you don’t even know what content you’re buying—you only see the profiles of the people who are viewing the content right this second. Image by Jeff Kubina, licensed under Creative Commons. Build a paywall.

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. communication. What about you?

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The Case for Nonprofit Storytelling

Waxing UnLyrical

Nonprofit Storytelling: Community-Building. A shared understanding and an empathy that is foundational in building a community. And where impressions, traffic and clicks can be components of a successful campaign, the creation of an emotionally-invested, active community is an invaluable goal. Those people connect.

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

foundation articles: posts that writers can build on, on their own blogs. This work is licensed under a Creative Commons License. -->. The entire discipline is at a crossroads, and the discussion was urgent and intense. Blog writers. want to see more: constructive criticism, reaction, feedback.