Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Communities 220

Communities Postrank Organization Tourism 220

Waxing UnLyrical

MARCH 19, 2013

Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. Their new face now portrays a friendly, vibrant, community-focused advocate for the common good. How do you qualify your audience for each campaign?

Communities 254

Communities Case Study Patterns Study 254

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community Means Collaborating with a Purpose.

Communities 221

Communities Collaboration Statistics Lurker 221

Dave Fleet

MARCH 1, 2014

Something has been gnawing at me for a while, and after a great conversation over brunch with Ferg Devins today I’m feeling inspired to throw this out there. Sometimes that meant interesting conversations; sometimes it meant helping them with a problem; either way it meant interactions with substance.

Communities 199

Communities Marketing Loyalty Social Media 199

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

Case Study 180

Case Study Study Communities Joomla 180

Ari Herzog

SEPTEMBER 23, 2010

We have all known the long loneliness, and we have found the answer is community. If you have community, you have a lot. There is no better feeling than building a growing and interactive community of readers on your site. Community must be fostered. Community must be fostered. Yep – community.

Communities 175

Communities Community building WordPress Disqus 175

Waxing UnLyrical

NOVEMBER 16, 2011

Last week, Spin Sucks ran a guest post I authored on how Twitter chats can be a doorway to your community. It was catalyzed by a DM conversation with a friend who runs – or, at least, has been running – a well-regarded chat for its niche. We’d have missed out on free-flowing conversation. So did Sally Falkow.

Communities 180

Communities Flickr Conversation Hosting 180

Waxing UnLyrical

SEPTEMBER 13, 2013

Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Do you have a great community building strategy? Alicia Lawrence is a Harrisburg-based writer and entrepreneur specializing in communication and health.

Blogger 269

Blogger Strategy Technorati Community building 269

Akamai Marketing

SEPTEMBER 13, 2011

Two of those words are “audience&# and “community.&# The maestro directs, he coaxes, he makes the orchestra the best it can be, that’s what a good community manager’s job as well. Why should you care if you have community vs. audiences? Interested in a community vs. an audience? Guess what?

Communities 174

Communities Creative Commons Buy Advertising 174

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. In some cases they may even help with audience building. Its a great way to support other Social Media Club professionals and its been a fantastic conversation starter. is to curate your Twitter list carefully.

Curation 255

Curation Paper.li Storify Tools 255

agora pulse

JULY 12, 2018

So, if you’re still saying your brand doesn’t need YouTube community building, you might need to rethink. So, with that in mind, I’m going to tell you 13 YouTube community building hacks you never knew about. This is key for YouTube community building. Brand Your Channel. Create Relevant Playlists.

Community building 90

Community building YouTube Communities Influencer 90

Mindjumpers

JANUARY 14, 2011

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. Community building- The impact of group communication. The views should get a platform where this conversation can take place and the related relief can be provided.

Trends 245

Trends Influencer Social Media Forums 245

Convince & Convert

MAY 8, 2012

What are the defining characteristics of a community? To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. According to dictionary.com, a community is. As community managers, it’s our job to manage a brand’s online (and offline) presence.

Communities 154

Communities Brands Facebook Lurker 154

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167

Training Communities Social Media Real Estate 167

Josh S Peters

JUNE 16, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Building a Community Building a Community Written on June 16, 2010 by Josh Peters in Social Media 0 Comments - Leave a comment! It really felt like a community. It takes time and effor.

Communities 121

Communities Hotels Lijit eBook 121

Waxing UnLyrical

MARCH 5, 2014

Add ideas to the world with clearer conversations— both online and off. It’s not abnormal for a good writer to be a good all-around communicator (though it’s far from granted as fact… the same way Johnny Carson was an excellent talk show host, but not so good as a backstage conversationalist). Writers converse well.

Content 268

Content Wikimedia Diagrams Community building 268

Jason Yormark

AUGUST 13, 2009

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. That’s true community, and incredibly powerful stuff.

Examples 249

Examples Social Media Social Networking Community building 249

Waxing UnLyrical

JULY 30, 2014

There is a dangerous idea being shared in marketing, community management, and start-up circles in San Francisco – “Growth Hacking.”. Believing that “growth hacking” is the way to build your user base, community, or marketing program is a very dangerous idea. Image: daryjeki via Tumblr, CC 4.0.

Community building 261

Community building Tumblr Organization Communities 261

Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. In this article, I will share three specific ways that livestreaming has helped me grow my community. How is your video content serving your community? I am just like anyone else – a normal person.

Communities 174

Communities Influencer Brands Class 174

Firebelly

FEBRUARY 11, 2011

Depending on which method(s) you use to build your strategy (or lack thereof) to participate at any level with social media, there are various steps you take to achieve your objective. Build – We all know that building a community takes time and effort (blood, sweat, and tears).

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Influencer Social Media Community building URL 198

Sprout Social

AUGUST 12, 2020

If you’re looking for ways to strengthen your brand and have better conversations with your customers, you need to build a brand community. Brand communities rally your most loyal customers in one place, which is a massive win for any brand. What is a brand community? Why should you build a brand community?

Communities 145

Communities Brands How To Forums 145

Convince & Convert

JULY 26, 2012

Since that talk though, I’ve started thinking about rooting that back to general community/social media management. From there, I’ve realized that we continuously read articles with tips for community management, rather than community building. Find and communicate your focus. Empower your members. Be a resource.

Communities 124

Communities How To Community building Social Media Management 124

Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. You have the opportunity to build a library of content populated largely by your own customers. But good communities are more than support channels.

Cost 135

Cost Communities Drupal Forums 135

The Realtime Report

JANUARY 29, 2019

Become a Fearless Online Community Leader. What’s the difference between productive online conversations and angry online snipping matches? Online communities are powerhouses of collaboration that demand fearless leaders to succeed. The best social managers build constituencies with purpose and a strategy for growth.

Communities 126

Communities Wikipedia Collaboration Groups 126

Waxing UnLyrical

DECEMBER 6, 2013

As a business, you should concentrate on building an engaged community, not necessarily a huge one. perhaps) to “keep up,” “be in the conversation,” etc. If you have a strong community , they will be there when you come back. Tell your community, your stakeholders, what’s going on.

Social Media 255

Social Media Klout Communities Startup 255

Direct Marketing Observations

SEPTEMBER 8, 2011

1) This post The hidden cost of social though a bit long by Mark Schaefer really deconstructs the conversation, give it a read. 2) It’s funny, but I was talking to someone the other day about the difference between communities and social media, and lo and behold I came across this article, Is social networking community building?

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Community building ROI Cost Social Networking 202

Oktopost

JULY 29, 2022

Jessica Kalbarczyk gets candid about social strategy, crisis communication, and community. Jessica Kalbarczyk , Senior Social Media Manager at Corel , takes the hot seat to discuss strategy, employee advocacy, and community. Hot Topics: Golden community building tips for B2B brands. Episode Summary. Meet Jessica.

Community building 62

Community building Communities Tourism Social Media Management 62

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 122

B2B Communities Brands Loyalty 122

Harp Interactive

OCTOBER 9, 2009

Here’s a list of 50 ideas (in no particular order) to help move the conversation along. . Build blogs and teach conversational marketing and business relationship building techniques. Build community platforms around real communities of shared interest. and Mogulus, or Qik on a cell phone.

Social Media 232

Social Media Press Release Marketing Widget 232

Oktopost

FEBRUARY 10, 2022

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Watch the recording: Want to hear more from renowned marketing leaders on building community? You’ll walk away with insight into how to bring the right people with the right energy to lead and grow your community. Catch all episodes here.

B2B 116

B2B Communities Apple Hosting 116

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. Organic conversations, feedback and reviews can’t quite literally be bought. Shout-outs. Positive comments.

Conversation 140

Conversation Review Marketing How To 140

Buzz Marketing for Technology

AUGUST 1, 2008

Online Communities Build, manage and measure your community successfully. Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Remember Me.

Jive 100

Jive Communities Collaboration Policies 100

Waxing UnLyrical

APRIL 17, 2015

You may have created great content, and you may have a good distribution plan, but shares and engagement are unlikely to come unless you have also focused on community building. This means looking for the right places and conversations in which to participate (e.g. And that, my friends, is the difference. Twitter chats).

Communities 100

Communities Content Marketing Community building 100

Buffer Social

FEBRUARY 5, 2019

But it’s also a ton of incoming conversations for Nike’s marketing and customer care teams to sort through. In fact, the team at Nike (led by Social Media Manager Wes Warfield ) handles more than 1,000,000 conversations per year across 200 different social media accounts. As you might imagine, that’s a lot of engagement.

Communities 112

Communities Instagram Engagement Sports 112

Oktopost

JULY 20, 2023

Threads is designed to be a space for sharing text updates and joining public conversations. It’s like taking the best of Instagram’s photo and video-sharing capabilities and expanding it to include text-based communication. But what really sets Threads apart is its tools for enabling positive, productive conversations.

Conversation 91

Conversation B2B Community building Instagram 91

Pixlee

MARCH 28, 2022

As the metaverse continues to grow and brands begin designing marketing strategies that align with it, it’s important to remember that social media is not the only approach to community-building. Hence, it is of the essence that you build your brand community closest to conversion. Channel-Agnostic Marketing.

Communities 86

Communities UGC Community building How To 86