Waxing UnLyrical

DECEMBER 20, 2012

One that could have a vibrant Facebook community, if they could just get to that point. Make sure that on your invoices, website, dealings with customers, marketing literature, email signatures, etc. The truth is, to grow a Facebook community you must bring people from outside Facebook into your Page. So what can you do?

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Communities Facebook How To Consultant 234

Waxing UnLyrical

APRIL 24, 2015

At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Both Hoop.la

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Communities Tips Metrics Community building 100

Waxing UnLyrical

MAY 1, 2020

“All this free time on your hands” As we move into Week 523 of The Shutdown To End All Shutdowns, I have noticed an increase in the number of marketing emails that offer suggestions on what to do with “all this free time on your hands.” Who is letting marketing like this get through? Happy May Day!

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Consultant Communities Community building Groups 205

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. so that others might gain insights for their own community efforts. Assumption 6: If we build it, they won’t come.

Communities 100

Communities Travel Metadata Content management systems 100

Waxing UnLyrical

JUNE 27, 2019

says “influence” is the “ability to build meaningful communities around us.” And it’s about your “connections” and “getting people to bond with one another” and “build trust in one another and in you.”. There were Delegates who spoke movingly about their Community Action Projects and how they helped other women.

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Project Influencer Communities Groups 236

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

MAY 12, 2014

Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Combine Your Blog Posts And Email Marketing Strategy For Better Results. Combine Your Blog Posts And Email Marketing Strategy For Better Results. Please share in the comments below.

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Community building Consultant Communities Eventful 198

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

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Trends Brands Marketing Influencer 78

Convince & Convert

AUGUST 21, 2012

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper. Only then can you define the business goals of your community.

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Communities Guidelines Consultant Exercises 125

Convince & Convert

JULY 26, 2012

Since that talk though, I’ve started thinking about rooting that back to general community/social media management. From there, I’ve realized that we continuously read articles with tips for community management, rather than community building. Find and communicate your focus. Empower your members. Be a resource.

Communities 124

Communities How To Community building Social Media Management 124

Waxing UnLyrical

JUNE 27, 2014

From a marketing perspective, that’s silly, especially given my line of work. And doing things like this is what helps to grow your network and your community. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc. I’d rather play with Suzy Q., Based in the Washington, D.C.,

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Social Media Curation Community building Consultant 189

Techipedia: Tamar Weinberg

JUNE 19, 2012

Maintaining traditional channels like phone, email and live chat support are a must—but a solid support community can cut that burden drastically, saving you time and money. You have the opportunity to build a library of content populated largely by your own customers. But good communities are more than support channels.

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Cost Communities Drupal Forums 135

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

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Conversation Review Marketing How To 136

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. We can communicate how, when and where we want… and so can our audience.

Content 78

Content Authentication Marketing Training 78

Pam Moore

JANUARY 17, 2018

I am hosting a free Facebook in 2018 Webinar training that will provide you in simple english what you need to know about marketing your business on Facebook in 2018 plus the details of the latest announcement from Facebook. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know!

Facebook 164

Facebook Training Template Templates 164

Pam Moore

MARCH 9, 2020

Why is it so many smart social media and digital marketers claim they want to lead or are already leading their industry and niche? They write blog posts, record and publish videos, live streams, webinars and podcasts teaching and preaching others how to build a unique brand. They forget their core business and marketing goals.

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ROI Strategy How To Marketing 78

Waxing UnLyrical

SEPTEMBER 18, 2013

Guest Post by Lisa Larranaga (Editorial disclosure: Lisa works for Cision, a client of Shonali Burke Consulting, Inc. ) . She manages the company’s Twitter , Facebook , Google+ , LinkedIn , Tumblr , and Instagram communities, contributes to Cision Blog , and assists with content, social strategy, and tactics.

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Eventful Hashtag Community building Tumblr 195

Pam Moore

APRIL 7, 2024

Supercharge Your Marketing and Business: Dive into AI and Powerful Brand Storytelling Today! Need help getting your team on board with digital transformation, AI or marketing automation? Let's take your marketing results to the next level. Don't wait! Reach out and let's work together to achieve your goals and dreams!

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Team Training Resources Collaboration 78

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. From content creation to community management, the responsibilities of social teams have expanded significantly. And as a result, so has the role of social media managers.

Social Media 90

Social Media Content Airlines Authentication 90

Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Hi, I’m Lauren Teague, and I’m a strategist on the Convince & Convert consulting team. Your content team shouldn’t the only ones managing your company’s social media accounts.

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Team Content Sports Consultant 149

Buzz Marketing for Technology

AUGUST 1, 2008

Online Communities Build, manage and measure your community successfully. Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Remember Me.

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Jive Communities Collaboration Policies 100

Techipedia: Tamar Weinberg

AUGUST 2, 2011

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster. Pretty nifty. David Armano. Samir Balwani.

Tools 277

Tools Tips Marketing Social Media 277

Pam Moore

APRIL 29, 2019

When is the last time you did a reality check on how the people in your community are doing? I've had several in tears they are so overwhelmed with thankfulness for the content I have been pumping into the mainstream digital and social media community for over 10 years. Do they have the information they need? Inspiration. Empowerment.

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Metrics Social Media Marketing ROI 96

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Follow along with our transparent roadmap for progress. ” 6.

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Team How To Instagram Authentication 103

Sprout Social

JULY 28, 2022

Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. As Sprout’s Social Media Strategist, I know the pressure social media marketers are under to consistently create new content. As brand social media marketers, we follow the lead of creators and look to them for inspiration.

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Template Templates Social Media Video 97

Convince & Convert

JUNE 29, 2017

Brands are revisiting social media as a community-building tool, rather than a marketing platform. Hi, I’m Lauren Teague, and I’m a strategist on the Convince & Convert consulting team. Your content team shouldn’t be the only ones managing your company’s social media accounts. See you next time.

Team 98

Team Content Sports Consultant 98

Pam Moore

OCTOBER 20, 2020

Many savvy marketers will tell you that you “must know your customer.” However, very few marketing experts, agencies or consultants in the industry will actually tell you HOW to research and learn the details about your customer! Targeted Marketing is Human Science, Not Rocket Science.

Research 78

Research Template Templates Training 78

Waxing UnLyrical

MARCH 25, 2013

They do something I always say is more important than marketing. And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. He had a 14-year career in direct B2B industrial sales before deciding to lighten up his dreary work life and move into advertising/marketing.

Travel 254

Travel Price Consultant B2B 254

Pam Moore

MARCH 5, 2019

Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers if they don't accept the new reality. Watch the video below to learn 5 digital mindset shifts marketers MUST make in 2019.

Marketing 109

Marketing Template Templates Analysis 109

Waxing UnLyrical

MARCH 23, 2015

How to Validate that your Social Media Marketing Strategy is Working. If that’s not a fresh take on community building, what is? Monday Roundup: Renewing Your Business Strategy is a post from: Shonali Burke Consulting, Inc. ” 2. 5 Tips to Get In Your #Creative #PR Groove. Based in the Washington, D.C.,

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Pam Moore

JULY 11, 2018

Good marketers know how to do these things with their eyes closed. If any agency or consultant tells you they can develop your brand in a couple days and after a one hour session with you, run the other direction. A good brand consultant or agency will want to spend time with you to understand your business. Be realistic.

Apple 139

Apple Brands Tips Consultant 139

Pam Moore

JUNE 24, 2020

The best way to ensure your marketing campaigns, content and programs perform at their highest potential is to make sure you are targeting, inspiring, and attracting the RIGHT audience. A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data.

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Template Templates Avatar How To 78

Convince & Convert

MARCH 4, 2015

You’ll need a number of skills to master content marketing. Content Marketing Institute’s Joe Pulizzi hit the concept squarely with his post “Why Education is a Powerful Content Marketing Strategy: 17 Examples.” This simple principle applies to your content marketing in the biggest way. Creating Community.

Skills 60

Skills Content Marketing How To 60

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Digital and social marketing are powerful mediums to help marketers attract, inspire and activate their audiences. We can communicate how, when and where we want… and so can our audience.

Content 78

Content Authentication Training Template 78

Pam Moore

MARCH 17, 2020

Marketing Nutz Training and Consulting Can Help! . Want to leverage the latest trends for digital marketing and social media marketing for your brand? Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Real value. Need more help?

Video 78

Video Content Training Template 78

Pam Moore

MARCH 17, 2020

Marketing Nutz Training and Consulting Can Help! . Want to leverage the latest trends for digital marketing and social media marketing for your brand? Social Profit Factor Training System + Member Community can help you ignite your online social brand, tribe and business results! Real value. Need more help?

Content 78

Content Training Template Templates 78

Pam Moore

MARCH 5, 2020

It's every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers the unique opportunity to connect with their audience in the most human and relevant way. 10 Content ideas for using Twitter video marketing.

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Video Twitter Content How To 78