Buzz Marketing for Technology

AUGUST 1, 2008

Online Communities Build, manage and measure your community successfully. Clearstep is a gathering place for Online Community and Internal Collaboration practitioners to interact, share best practices, and gain access to a much wider range of perspectives on common community and collaboration issues. Remember Me.

Jive 100

Jive Communities Collaboration Policies 100

Buffer Social

JANUARY 18, 2023

These tools encompass everything from the social platforms you choose to build your presence on to the community-building app where you engage with your audience. You can also format both tools to fit your company guidelines, so you never have to worry about the tone of your blog or Instagram caption being off.

Process 109

Process Tools Content Price 109

Waxing UnLyrical

MARCH 25, 2013

Two years ago when the Midwest had a massive heat wave, and the company had trouble keeping up with demand, plenty of cups of yogurt were spoiled in transit or at the store. And the company honored every spoiled cup with a replacement, whether the spoilage was its fault or not. Where did customers go to complain?

Travel 254

Travel Price Consultant B2B 254

Waxing UnLyrical

MARCH 23, 2015

Why: “But cleaning house right now may not only be good for your abode—it could also prove beneficial to your career,” says Stephanie Taylor Christensen in this Fast Company post that offers some “tips for top career to-dos to tackle in the spring.” If that’s not a fresh take on community building, what is?

Strategy 100

Strategy Badge Consultant Flickr 100

Sprout Social

JULY 28, 2022

Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. For example, when we launched the Sprout Community Hub , many of our teams came together to create the announcement video. Build a content equation. View this post on Instagram. Pre-plan videos.

Template 97

Template Templates Social Media Video 97

agora pulse

JANUARY 30, 2021

Use live video for community building. And according to Jeff Sieh and Ian Anderson Gray, video builds a trust factor that, in turn, helps to build an audience without borders. From within a company or brand, it’s easy to lose sight of how the company actually comes across. Need inspiration?

Social Media 132

Social Media Tips Strategy LinkedIn 132

Sprout Social

JANUARY 12, 2022

Gymshark, Threadless and Casper are shining examples of brands that flourished thanks to community-building and word of mouth. Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Amazing company. What are some examples of word of mouth marketing? Good question!

Conversation 136

Conversation Review Marketing How To 136

Convince & Convert

JULY 5, 2010

Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Wonderful community-building strategy! Thomas for five days.

Community building 116

Community building Social CRM Consultant Posterous 116

Pam Moore

JULY 11, 2018

If any agency or consultant tells you they can develop your brand in a couple days and after a one hour session with you, run the other direction. A good brand consultant or agency will want to spend time with you to understand your business. Even if budgets are tight, find a way to build consistency across the various platforms.

Apple 139

Apple Brands Tips Consultant 139

Pam Moore

APRIL 2, 2022

With Mark and Pam’s appointments, the company is poised to continue its hyper-growth as one of the industry's most comprehensive providers of human performance solutions for the SMB to Fortune 100 market.Mark takes on the role of CEO after over two decades of leadership experience within TPI leading multi-million-dollar sales and go-to-market teams.

Training 29

Training Consultant Sports Team 29

Buffer Social

APRIL 3, 2023

Before I became a solopreneur, I worked for a social media software company directly with the social media teams of Fortune 500 companies like ESPN and L'Oreal. And people can be mean because they're strangers and not nurtured in your community. 📱 To follow Dre, check out her website and Instagram.

Social Media 78

Social Media Instagram Film Course 78

Techipedia: Tamar Weinberg

AUGUST 2, 2011

And while I am not a consultant with the company, we have a partnership agreement that makes them a preferred vendor for Social Media Explorer and our companion learning site, Exploring Social Media. If a company has a passion for their products and team members, that should be allowed to be organically expressed on the web.

Tools 277

Tools Tips Marketing Social Media 277

The Marketing Blog

AUGUST 3, 2010

With this comes the opportunity; a chance for your company to engage with your prospects, identify and connect with people who would be interested in your product’s next offering. On the other hand, if your prospects aren’t thriving on these communities building a dead brand-page isn’t perhaps worth the effort.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Convince & Convert

MAY 5, 2010

This 40-something Florida Mom found herself undergoing several simultaneous life shifts, and realized that products and the communication about them didn’t resonate with her any longer. Companies didn’t seem to understand where she was, who she was, or what she wanted. It’s on JaneNation.

Social Media 125

Social Media Case Study Strategy Study 125

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Twitter, he says, “became my way of talking with a community of people.&# In fact, the Roger Smith Hotel did it quite successfully.

Hotels 245

Hotels Social Media Communities Discount 245

Ari Herzog

SEPTEMBER 30, 2010

Founder of the 12for12k Challenge, a community-driven social media charity initiative to connect globally and help locally. Worked with some of the biggest companies in tech and digital, including RIM, Microsoft Canada, IBM, British Telecom and LG Electronics. . Keynote Address for public or privately held companies.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Laurel Papworth

APRIL 29, 2012

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Students will develop strategies on how to monetize their customer communities.

Class 85

Class Training Social Media Case Study 85

Buzz Marketing for Technology

AUGUST 5, 2008

On the left is an example of one of the more complex ones which took research on community building and created a model of online community building. manufacturing) which requires a higher level of thinking and access to information if a company is going to maintain a competitive edge. and community building.

Skills 100

Skills Web 2.0 Knowledge Base Community building 100

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. Social Pros, recently named the best marketing podcast at the Content Marketing Awards , dives into the inside stories and behind-the-scenes strategies of how huge companies and brands like Ford, Dell, IBM, ESPN and more manage and measure their social media programs.

Skills 40

Skills Social Media Hosting Marketing 40

Convince & Convert

MARCH 4, 2010

Blogging for Community These blogs seek to guild a consistent readership that interact with the blogger(s) and advocate on behalf of the content on other social outposts. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Mark, you're spot on!

Metrics 130

Metrics Strategy How To Tourism 130

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. Should your content be more focused on your own business or the needs of your audience, dream customers and broader community?

ROI 60

ROI Content Training Statistics 60

Pam Moore

NOVEMBER 19, 2018

Did you know of the highest performing B2B content marketers, 90% say they prioritize their target audience's informational needs ahead of sales and promotional messages from their own companies. Should your content be more focused on your own business or the needs of your audience, dream customers and broader community?

ROI 60

ROI Content Training Template 60

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. Update at least every three months.

LinkedIn 279

LinkedIn Badge Project Comments 279

Pam Moore

JUNE 26, 2020

Do you know their attitudes toward your product, company and industry? Do you know how to connect with your audience authentically and emotionally? Do you know what the barriers are for them to purchase? What are the emotional reasons they will buy from you?

eBook 78

eBook Template Templates B2B 78

Buffer Social

JUNE 15, 2023

She’s gone on to work at different companies (her own included) that target creators, but the initial experience informed a lot of her approach to the creator economy. However, despite her history with the company, it wasn’t working at TikTok that led to her joining as a creator – that came after. Ive got you!

Startup 87

Startup Consultant Metrics Platform 87

Diva Marketing Blog

APRIL 9, 2009

Des Walsh - Des Walsh dot Com, Barbara Rozgonyi -Wired PR Works and Carlos Hernandez - iRM Consulting, join me to talk about will the Woodstock generation be as open to naked conversations as they were to dancing in the rain sans clothes? It is okay to go slow and learn about the various social media communities.

WordFrame 45

WordFrame Social Media Web 2.0 Lurker 45

Waxing UnLyrical

APRIL 6, 2015

How do we meaningfully build and celebrate communities? An energized community can give your cause (or campaign) just the right amount fuel to make a difference, no matter how large or small it is. But when done right, community building efforts don’t just pay off for your community, but for your organization as well.

Communities 100

Communities Consultant Flickr Campaign 100

Oktopost

APRIL 10, 2024

The process often involves: Crafting a compelling headline and summary Embedding multimedia content such as presentations or demo videos about your company Adding relevant keywords to each profile Source 5. LinkedIn marketing agencies should be able to review and edit the profiles of all relevant leaders and stakeholders.

LinkedIn 62

LinkedIn Marketing B2B Social Media Management 62

Social Media Strategies Summit

SEPTEMBER 26, 2023

However, the business’ YouTube channel doesn’t include one single video centered around the company’s products. More importantly, this action’s exposure to the Hydro Flask followers creates an excellent community-building strategy that encourages engagement and loyalty. Source: instagram.com 6.

Social Media 130

Social Media Brands Content UGC 130

Buffer Social

JULY 25, 2023

Newsletters are a great, low-cost way to build trust with your audience – and brands love sponsoring them because the communities they can create are very loyal. Growing an email list allows you to create a community off social media, what Jay Clouse calls moving your audience from discovery to relationship.

Newsletter 85

Newsletter How To Fashion Authentication 85

Social Media Strategery

DECEMBER 13, 2008

I encourage all of my fellows in government to find ways to meet their mission needs through community building and social media technologies. I encourage all of my fellows in government to find ways to meet their mission needs through community building and social media technologies.

Gov 2.0 93

Gov 2.0 Web 2.0 Wiki Policies 93

Buzz Marketing for Technology

JULY 21, 2008

The best-known KM process models are Nonakas four-step knowledge creation process -- codification, enhancement, internalization, sharing -- and the consultants megaprocess model -- acquire, store, add value, apply/deploy. Fast Company Blog. Renewal Consulting. Fast Company. Wasabi Wisdom. Whiskey Bar. Whiskey River.

Aggregator 100

Aggregator Repository Directory Meme 100

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? People do not want to hear from companies as represented by marketers, they want to hear from other people.

Social Media 163

Social Media Marketing Consultant Communities 163

Keyhole.co

NOVEMBER 23, 2023

The marketing strategy involves tapping into the influence of others to help build trust in your brand within their communities. Coupled with its relative affordability and high returns of investment, it’s no wonder that companies are looking to increase their influencer marketing budget. Why do you need influencer KPIs?

Influencer 52

Influencer Campaign ROI Discount 52

Keyhole.co

MARCH 31, 2021

The marketing strategy involves tapping into the influence of others to help build trust in your brand within their communities. . Coupled with its relative affordability and high returns of investment, it’s no wonder that companies are looking to increase their influencer marketing budget. Influencer Analysis. Brand Awareness.

Influencer 121

Influencer Campaign ROI Discount 121

Techipedia: Tamar Weinberg

AUGUST 18, 2009

Marketing type folk, especially those representing a company’s service or product offerings, turn to blogs and ask to be mentioned in the blog. Instead of emailing a blogger to include your company’s service in a specific blog post that has already been in the public arena for three years, comment on the post.

Blogger 132

Blogger Press Release Marketing Instant Messaging 132

Convince & Convert

AUGUST 17, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. I am Jay Baer joined as always by my esteem-able co-host, the CEO of data driven social media management company Argyle Social , Mr. Eric Boggs.

Radian6 113

Radian6 Training Communities Conversation 113