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Social Media Success Starts with Listening

Webbiquity SMM

Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Thoughtfully and non-promotionally comment on your influencers’ blogs and/or LinkedIn discussions. Ask and answer questions. Subscribe to the comments for this post?

SM2 189
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Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Answers, comments posted on your blog, etc. Sentiment: Are the comments, posts etc. Post on Google Buzz.

SM2 187
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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

Better question: How can we optimize and improve our existing social media programs? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we encourage existing customers to truly engage with our clients on the social Web?

Questions 160
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Best Social Media Monitoring Tools

Bill Hartzer

Alterian SM2 – formerly Techrigy SM2, this social media monitoring and analysis tool was designed with marketing departments, and public relations companies in mind. One of the best features within the Sentiment Metrics system is the ability to respond to comments, questions, and remarks directly from the system.

Cymfony 152
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Social Media–What Do I Do With All This Data?

Janet Fouts

One of the questions people ask in our initial social media strategy sessions is “How will I know if I’m doing it right?&# Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. Pay attention to who is listening to the negative comment.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

But I get a lot of questions about why I like particular tools better than others and how I decide to use which, so here’s a summary of my thought process that I hope will help you make a similar decision for your client or your organization. What questions are you trying to answer? First – What are the objectives?

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BrainDump: 101+ Things You MUST Know About Social Media For Business

SocMed Sean

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. Ask them questions. Good AND bad.