agora pulse

FEBRUARY 21, 2019

As a Facebook community manager, you need to know how to comment on a Facebook Page as your Facebook Page. Now, you have several options to use throughout Facebook. Comment on a Facebook Page from Your Personal Profile. You may want to post and comment as your Facebook Page on your own Page.

Comments 137

Comments Facebook How To Groups 137

agora pulse

JULY 5, 2017

You know that Facebook Messenger isn’t just about chatting with your friends about where to meet up for dinner, right? There are a gazillion excellent Facebook Messenger business examples that you can learn from if you want to improve your customer service, gather market feedback, and get new leads and sales.

Examples 144

Examples Social Media Facebook Consultant 144

Jon Loomer

DECEMBER 13, 2022

You can pin important campaigns, ad sets, and ads in Facebook Ads Manager. But my example will be using campaigns. So, if you filter by objective, for example, the campaigns that you pinned of that objective will appear at the top. Of course, someone commented on a video I created that they’ve had this for a year.

Campaign 186

Campaign Facebook Features Examples 186

Jon Loomer

JANUARY 9, 2023

You can easily view where Facebook conversion events are firing by domain and URL. Let’s take a closer look at where this information is found and examples of how it’s so useful… Event Breakdown. Some examples… 1. Do you use this feature to view where your Facebook conversions happen?

Eventful 184

Eventful Conversation Facebook URL 184

Jon Loomer

DECEMBER 6, 2022

Meta has started rolling out a big update to lead forms for Facebook ads. This is the most significant update to Facebook lead ads in years. The color scheme, for example, will apply to buttons, text, and the form generally throughout. You can watch it here… @jonloomer Big updates for Facebook lead ads forms.

Facebook 210

Facebook Overview eBook Course 210

Jon Loomer

JANUARY 4, 2023

Here’s a good one: Use ChatGPT to generate purchase event code for your Facebook pixel. Now, go to ChatGPT and enter the following prompt: Generate Facebook pixel event code for a purchase based on the following information: – PRODUCT: [Your Product Name]. Let me know in the comments below! – VALUE: $147.

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Eventful Facebook Price Process 203

agora pulse

FEBRUARY 21, 2017

We’ve all had it happen: a negative comment on Facebook Page post that glares at you from the screen. We do, after all, have the option to hide comments on Facebook. So should you actually hide comments on your Facebook Page? So should you actually hide comments on your Facebook Page?

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Comments Facebook Sentiment Reputation 135

Jon Loomer

MARCH 16, 2022

When you measure success, do you also track surprise Facebook ads conversions? Let’s discuss how you can do this and provide an example… Make Sure You’re Tracking Conversions. If I stuck with Facebook’s default reporting, metrics would be focused on things like Reach and Impressions.

Conversation 198

Conversation Facebook Metrics Eventful 198

Hootsuite

SEPTEMBER 16, 2022

Looking for chatbot examples for your business? We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. The 12 best chatbot examples of 2022. Customer service chatbot examples.

Examples 96

Examples FAQ Insurance Retail 96

Jon Loomer

APRIL 18, 2022

According to a recent North Carolina State University study , Facebook doesn’t account for context when assigning a user an interest that is used for ad targeting. They used green cheese as an example. The Facebook algorithm, based on the mention, would infer an interest in green cheese. Some examples: RVs.

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Study Facebook Advertising Research 203

Sprout Social

OCTOBER 28, 2021

In this article, we’ll share five genius social commerce examples you can look to for inspiration. Before we dive into specific examples, it’s helpful to get an idea of the options available to brands interested in social commerce. Instagram shoppable posts: Instagram’s shoppable posts are linked to a Facebook Shop account.

Examples 116

Examples Module Buy MySpace 116

Jon Loomer

JANUARY 25, 2022

One of the biggest complaints during the past year since Facebook implemented changes related to iOS 14 updates is a drop in reporting. While it may not be accurately represented, Facebook is reporting fewer conversions. I have a simple tip for you that may help, and it’s related to the Facebook ads reporting window.

Report 202

Report Tips Aggregator Facebook 202

Jon Loomer

NOVEMBER 27, 2022

Here are a couple of ways that you can monitor your Facebook ads CPM in relationship to your CPA (Cost Per Action)… Breakdown by Time. Here’s an example, using Breakdown by Week… In this case, the average CPA and CPM are represented in the initial Totals row. How do you monitor your Facebook ads CPM?

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CPM CPA Facebook Metrics 197

Jon Loomer

JANUARY 25, 2023

” Well, this is what I see when I do that now… This was first brought to my attention by a reader who commented on my original post about conditional formatting, so I’m not alone. Here’s an example of what the final product might look like… This was especially useful if you had plenty to keep track of.

Report 175

Report Facebook Construction Metrics 175

Jon Loomer

MARCH 30, 2022

Facebook has announced that videos using “watchbait” will be penalized and receive less news feed distribution. Example: “His reaction was priceless!” Example: “Shocking weather phenomenon could explode your plans!! Back in August of 2014, Facebook updated the algorithm to punish clickbait.

Video 202

Video Facebook Policies Feed 202

Jon Loomer

AUGUST 9, 2021

update are making the Facebook pixel less dependable for the purposes of tracking conversions and creating audiences for ad targeting. Activity that occurs entirely within the Facebook app, for example, can still be tracked and turned into audiences used for targeting. Facebook offers some options. Facebook Page.

Facebook 213

Facebook Engagement Advertising Types 213

Jon Loomer

MAY 3, 2022

After a mere 10-month test, Meta is shutting down Facebook Podcasts ( according to Bloomberg ). I have a podcast ( The Pubcast with Jon Loomer ) and I’ve been testing Facebook Podcasts since October. Explaining Facebook Podcasts. The comments I’ve seen about it make that obvious. None of that was possible.

Facebook 204

Facebook RSS Aggregator Mobile 204

Jon Loomer

MARCH 15, 2022

Many Facebook advertisers don’t realize that view-through conversions are a thing. Ads Manager reports on conversions that happen within 7-days of clicking or 1-day of viewing your ad without clicking, by default ( Facebook ads attribution ). Let me know in the comments below! The user then bought the product you were selling.

Conversation 197

Conversation Facebook URL Report 197

Jon Loomer

MARCH 14, 2022

When you create a Facebook ad campaign, you have limitless options. When creating your ad set, Facebook uses “automatic placements” by default. When you use automatic placements, Facebook will “maximize your budget” and distribute your ads in placements that will lead to the most results. The Problem.

How To 199

How To Facebook URL Cost 199

Jon Loomer

APRIL 11, 2022

The Facebook Pixel Helper (is it the Meta Pixel Helper now?) The Facebook Pixel Helper is a Chrome browser extension. But, it’s extremely valuable for Facebook advertisers, and it’s free. If you do, you can add the Facebook Pixel Helper browser extension. An example: I host one-on-one sessions.

Facebook 200

Facebook Eventful URL Consultant 200

Jon Loomer

APRIL 5, 2023

I’ve been in search of a Facebook Conversions API alternative to the API Gateway that works seamlessly with Google Tag Manager. What I do know is that among its capabilities is sending web events for Facebook Conversions API. For example, you can have a trigger fire once a visitor has spent 60 seconds on a page.

API 160

API Conversation Facebook Eventful 160

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Image Source: Facebook GPA.

Communities 233

Communities Engagement Facebook Authentication 233

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Consider using analytics from your other social profiles (Facebook, Instagram, Twitter, etc.) Learn more here. Fourteen hours.

Examples 142

Examples Campaign Tips UGC 142

Jon Loomer

DECEMBER 1, 2022

You’ve likely heard the advice, whether from a Facebook ads rep or your regular ads “guru.” ” Micro-targeting with Facebook ads is no longer viable. Should you go broad with Facebook ads targeting? Facebook will then show your ad to people within your audience who are most likely to convert.

Facebook 200

Facebook System Conversation Eventful 200

Jon Loomer

AUGUST 30, 2021

Thanks to a recent update, advertisers can now optimize for and track Facebook custom events — without needing to first create a custom conversion. Publishers who install the Facebook pixel (a unique snippet of code) to their website can track and optimize for specific events that occur on their website using Facebook ads.

Eventful 215

Eventful Facebook How To Conversation 215

Jon Loomer

MAY 1, 2023

Recently, I’ve been hearing from people who are trying to build an Instant Form for Facebook lead ads using the Custom form type. You may not need or want that when offering a free ebook, for example. Let me know in the comments below! The post What Happened to the Custom Form Type for Facebook Lead Ads?

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Types Real Estate Facebook eBook 172

Keyhole.co

NOVEMBER 19, 2023

Edit it according to your current social structure, as well as the explanations and examples below: Social media strategy template explanation Overall goals The opening section of the strategy should identify traditional business goals that social media activity will help meet. Plus, Pinterest has buy buttons. billion users.

Template 52

Template Templates Examples Social Media 52

Jon Loomer

APRIL 10, 2022

Have you ever noticed that metric totals in Facebook Ads Manager don’t appear? Attribution is how Facebook gives credit to an ad for a conversion. If one campaign reports on conversions within 7-day click and 1-day view while another reports based on 1-day click, Facebook will not attempt to add these metrics.

Metrics 199

Metrics Facebook Campaign Issues 199

Jon Loomer

APRIL 13, 2022

I wrote recently about the role of custom conversions in your Facebook advertising. Today, I want to provide some specific examples of how I use them. They allow you to map standard and custom events with parameters to better track how many purchases of a specific product, for example, resulted from your ad. Quick Refresh.

Conversation 188

Conversation Report Facebook Eventful 188

Jon Loomer

APRIL 20, 2022

A recent North Carolina State study suggests that Facebook interest targeting is inaccurate or irrelevant 30% of the time. So, how accurate are the interests that Facebook advertisers can use to target you? This is something that all Facebook users can check. Some examples: Social Media Examiner. Examples: Document.

Advertising 199

Advertising Facebook Privacy UGC 199

Jon Loomer

FEBRUARY 6, 2023

And yet… Facebook still sucks at detecting basic fraud. Facebook/Meta is one of the techiest of all tech companies and is known for advancements in ads optimization and machine learning. Facebook/Meta is one of the techiest of all tech companies and is known for advancements in ads optimization and machine learning.

Facebook 187

Facebook Authentication Review Report 187

Social Media Strategies Summit

SEPTEMBER 25, 2019

To help you prepare for the revolution, here are five examples of how AI Chatbots can help you boost your brand’s marketing power. Sephora’s chatbot, available on both Kik and Facebook Messenger, aims to do exactly that. Tell us in the post comments. Sephora’s Chatbot Engages Audiences with Conversational Marketing.

Examples 185

Examples Real Estate Hotels Marketing 185

Jon Loomer

FEBRUARY 15, 2022

You may want to target your most valuable website visitors with Facebook ads. Facebook isn’t perfectly clear on this point, but it would be consistent. We’ll walk through a few examples during this post. ” Parameters and Other Examples. Let me know in the comments below! Take a look!

Eventful 199

Eventful API Aggregator Facebook 199

Jon Loomer

JANUARY 2, 2022

If you’re an advertiser, it’s critically important that you know and comply with Facebook’s advertising policies. Read Facebook’s ad policies. When you do this, Facebook will automatically make adjustments to things that you can and can’t do, most commonly impacting targeting. It needs to work.

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Facebook Policies Issues Reputation 213

Jon Loomer

AUGUST 28, 2022

If you run Facebook ads under a Special Ad Category, you should know that Facebook Special Ad Audiences are going away. While this specifically impacts housing, Facebook will be removing Special Ad Audiences for all Special Ad Categories. Facebook isn’t particularly helpful on this point. Deprecation Timeline.

API 214

API Facebook Course Issues 214

Jon Loomer

SEPTEMBER 30, 2021

It’s important to understand that your Facebook ads costs aren’t determined in a vacuum. Here’s how Facebook defines the auction : For each ad impression, our ad auction system selects the best ads to run based on the ads’ maximum bids and ad performance. The role of competition. Impact of Competition.

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Cost CPM Facebook Compete 216

Jon Loomer

JANUARY 30, 2023

For example, I wanted to answer the simple question of how Facebook advertisers can leverage ChatGPT and AI. I wrote a blog post about how it can help generate a Facebook ads strategy. And then it occurred to me: What better way to learn the best ways to use ChatGPT as a Facebook advertiser than to ask ChatGPT?

Advertising 199

Advertising API Facebook Applications 199