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Vanity Metrics: Definition & Examples for Marketing

Hootsuite

Lucky for you, we’re here to help you cut through the vanity-metric hype to find those beefy, meaty metrics that help you prove the true value of your social media marketing. #1 Examples include the number of followers, likes, or comments on social media posts. 1 Analytics Tool for Growth Beautiful reports. Clear data.

Metrics 108
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32 Signs You Might Be a Social Media Marketing O.G.

Ignite Social Media

We’ve been doing nothing but social media marketing for brands since 2007. Are you a social media marketing O.G.? You know you’ve been doing social media marketing a really long time when: 1. You thought Google Wave was “the answer,” but knew that Google Plus circles were definitely not; 5.

Flash Mob 157
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Unleash Your Instagram Potential: 10 Definitive Pointers ??

Social Media Network Marketing

Foster Community Engagement : Foster a sense of belonging by actively engaging with your audience through comments, DMs, and interactive features like polls and quizzes. Consistency Reigns Supreme : Keep your presence felt by maintaining a consistent posting schedule, ensuring your followers always have fresh content to engage with.

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40 Ideas for TikTok Comments (Don’t Buy Them)

Hootsuite

You may go to TikTok for the dance routines or trending pranks , but be honest: you stay for the comments. As one Medium article put it, “ The comments are now the best part of TikTok.”. All of which is to say: making fun TikTok videos should be just one part of your brand’s social marketing strategy. You’re not alone.

Buy 93
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21 Performance Goals: A Guide to Meta Ads Optimization for Delivery

Jon Loomer

Here is a collection of those 21 performance goals (subject to change, but as of February, 2024), Meta’s definitions, the various combinations that allow you to access them, and when you might use them… 1. Ad Recall Lift Definition: We’ll try to show your ads to people who are likely to remember seeing them.

Eventful 193
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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. As marketing professionals, you’ll want to be in the know about the buzzwords that are shaping the landscape in 2024. Great for video-centric marketing. What does UGC mean? What does CPV mean?

CPA 124
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TikTok Analytics Defined for Brands and Marketers

Ignite Social Media

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Dive in below for a full list and definitions of available TikTok analytics.

Analytics 154