Ari Herzog

JANUARY 5, 2014

With over 4,500 people and companies following me on Twitter at @ariherzog , why did I create a new account at @ariherzogdotcom last week and ask people to follow me there instead? With over 8,400 people in a LinkedIn group I manage about social media marketing , why did I create a new group using that dotcom name and ask people to join that?

Social Networking 148

Social Networking LinkedIn Groups Groups 148

Direct Marketing Observations

MAY 31, 2011

What is the secret sauce of a social network? What motivates people in your networks? Right now, companies are obsessed with or have deduced that the only way to grab market share in social is to incent their customers into doing something-give them something. What do you think it is? What motivates you?

Social Networking 168

Social Networking Questions Organization Comments 168

Direct Marketing Observations

APRIL 27, 2010

But it took a post from the The Next Great Generation to open my eyes to what we are really talking about here and what really drives participation in social networks. Check out these quotes from the post: There was no validation that what I did was comment-worthy, no “cute” notations on Yelps, no retweets of my witty Twitter updates.

Social Networking 204

Social Networking Flash Mob Forums Communities 204

SocMed Sean

MARCH 5, 2014

Whether social features will benefit your organization largely depends on your requirements, structure and company culture. In order to decide if these features are right for you, let’s take a step back and look at what a social intranet is, what its benefits are and some common social intranet pitfalls.

Company 244

Company Software Collaboration Features 244

Ari Herzog

JULY 11, 2011

It is a fallacy to suggest social networking is about networking, opines Jeff Hurt. Identity comes first, relationship building second, and networking with the community third. Social networking sites are social identity sites. We don’t do it just to say something about the company.

Social Networking 115

Social Networking LinkedIn Communities Mobile 115

Social Media Marketing

DECEMBER 22, 2009

When any global company undertakes a social media strategy, there is an expectation that even company-wide initiatives will need to be customized for each region. Whether it's local customs, language or even the device on which the networks are accessed, it's vastly different all over the world.

Social Networking 134

Social Networking Statistics News Company 134

Buffer Social

JUNE 26, 2017

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. Page Plugin.

Social Networking 112

Social Networking Widget How To URL 112

The Realtime Report

JANUARY 18, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. Please email marissa@modernmediapartners.com if you have additional updates, or a social network that you feel should be on the list. 1,000 comments per second. Facebook: 1 billion active users. via Facebook. Twitter: over 500 million users. via Yahoo.

Social Networking 168

Social Networking Activities Instagram Tumblr 168

Saying It Social

APRIL 11, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Social Networking For a Cause: The Power of Online Communities I’d like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes.

Social Networking 178

Social Networking Communities scribd StumbleUpon 178

Saying It Social

MARCH 18, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to add Social Networking Buttons to Your Email Signature in Outlook 1st Ta sk: Downloading the Icons to Your Desktop Go to [link]. Comment by john | May 27, 2010 | Reply It is the 2003 version, is this doable?

Social Networking 186

Social Networking How To StumbleUpon Digg 186

Socialized

JULY 6, 2010

Your company is truly social, isn’t it? But none of these things equates to being truly social. Being social, or being engaged with consumers, is a deep cultural attitude that a company either has or doesn’t have. It isn’t something you can layer on top with a few social network accounts.

Company 203

Company Feed Feedly Social Media 203

Saying It Social

MAY 6, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Are You Skipping the First Step of Your Daily Social Networking Maintenance? Daily Social Networking Tasks: It’s not all about content blasting. Make sure comments get attention as well.

Social Networking 140

Social Networking Skills StumbleUpon Digg 140

Kikolani

FEBRUARY 1, 2010

The following is for those who want to be found on social networks, or for the networks on which they want to be found. Social Media Dataflow. Why You Want to Be Found on Social Networks. Think of your profile and activity on social networks as creating brand recognition.

Social Networking 128

Social Networking MySpace WordPress StumbleUpon 128

Small Business Mavericks

MARCH 29, 2013

Amazon recently announced the company has acquired social networking site Goodreads , a site for readers and book lovers. Goodreads is asking users to let them know in the comments on the above thread what type of Kindle experience they’d like to see with Goodreads. The folks at Goodreads are excited about the idea.

Social Networking 79

Social Networking Small Business Sites Publishing 79

Saying It Social

APRIL 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Leverage Your Social Networking Sites When Visiting Influence Centers & Referral Sources While this post is specific to my friends at Senior Helpers , the underlying principle is applicable for all businesses – so read on!

Social Networking 136

Social Networking Sites How To StumbleUpon 136

Mindjumpers

JULY 16, 2010

It describes how the business is being done in Silicon Valley and how building a company like Facebook demands fierce fighting, no doubts, full focus and what the costs are in lost friendships and created enemies. No doubt Facebook is one of the most important platforms for all companies to decide upon using or not.

Social Networking 176

Social Networking Nielsen Film Facebook 176

Adam Sherk

SEPTEMBER 13, 2010

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Pew Research News Survey: Findings on Search Engines, Social Networks and Twitter by Adam Sherk on September 13, 2010 The Pew Research Center for the People and the Press has published the results of its latest survey on news consumption and related topics.

Survey 140

Survey Social Networking Engineering Research 140

The Marketing Blog

MARCH 8, 2010

39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. For this study we profiled 66 companies from ’9′ verticals and analysed them on different quantitative & qualitative parameters like no.

Study 180

Study Company Web 2.0 Twitter 180

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. What are our resources – manpower and financial?

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Without alignment with the corporate strategy, there is no chance that you will be truthful towards your target group or stand a chance in supporting the company with the initiative. What are our resources – manpower and financial?

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

AUGUST 24, 2010

The entries are placed in 16 different categories and exemplifies the power and creativity of social media marketing professionals. According to the people behind the Bees Awards, the general trends to be observed among the entries is the fact that brands and companies are embracing the use of social media in their marketing approach.

Company 171

Company Social Media Disqus Collaboration 171

Convince & Convert

MARCH 20, 2013

This article for me is part sharing what I know about digital marketing tools and part love letter to three companies that really deserve your business. Its no secret that my favorite web company right now is Wistia. SEOMoz, like Wistia, is both a software company and an online community.

Company 151

Company Analytics Software Video 151

Kikolani

JUNE 19, 2012

It’s entitled 40+ Tips on How to Become a Social Media Rockstar on Twitter, Facebook, and Google+ – the three social networks I feel are the most important. If you enjoy it, please be sure to leave a comment and share it on Twitter, Facebook, Google+, or your other favorite social networks.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

SocMed Sean

MARCH 22, 2022

Twitter, the social media platform of short status updates, can be a useful tool for marketing your business. Twitter’s broad use base provides a significant opportunity for companies to reach their audiences, and tools like hashtags allow businesses to target niche groups. Is Twitter Facing Challenges As A Social Network?

Twitter 230

Twitter Strategy Hashtag Marketing 230

The Realtime Report

SEPTEMBER 4, 2012

Two-thirds of companies agree that social media poses a significant or critical risk of damage to their organization’s reputation. Moreover, many companies have not yet implemented policies, procedures or training to help mitigate those risks. Managing the Risks From Social Media: Identify, Assess, Mitigate, Evaluate .

Reputation 175

Reputation Company Social Media Policies 175

Buffer Social

MAY 12, 2016

Instagram changed its logo on Wednesday, and as with almost any significant change to a popular social network, the internet was split. The Facebook-owned company moved on from its old-fashioned camera icon and embraced a new, minimalist design across its suite of products: Instagram, Layout, Boomerang, and Hyperlapse.

Social Networking 75

Social Networking MySpace Study Instagram 75

Direct Marketing Observations

JANUARY 25, 2012

It’s engaging in some Twitter banter, dropping a blog comment, and maybe having some extended conversations either via Twitter, IM or email. I’ve actually done business with people that I’ve never met face to face, but talk to everyday through my various networks. But what does that connection consist of.

Social Networking 212

Social Networking Avatar Meeting Fashion 212

SocMed Sean

MAY 30, 2018

Today’s guest post comes from Eric Czerwonka , an entrepreneur and co-founder of Buddy Punch , a software company founded in 2013 that provides time tracking solutions for startups, companies with employees, as well as anyone with a remote team to manage. Separate Departments.

Social Media 232

Social Media Hashtag LinkedIn Instagram 232

Small Business Mavericks

APRIL 17, 2011

A media company. We’ve talked about social media so much that I think you know how I feel about that. But what does it mean to be a media company? It could be an industry social networking website, it could be an industry wiki or encyclopedia site, or it could be a simple blog. And I fully agree.

Company 142

Company Wiki Case Study Press Release 142

SocMed Sean

JUNE 20, 2018

Today’s guest post comes from Ben Hoffman, the co-founder of CityHUNT which is an organization that focuses on developing a team atmosphere for companies by encouraging positive workplace relationships among coworkers. Thanks to Ben for sharing his insights on the topic of engaging employees in their use of social media!

Organization 205

Organization Social Media Exercises Policies 205

Ignite Social Media

JANUARY 6, 2020

Social networking as we know it was born in the 00s, but the last decade has seen the rise of social media’s true potential. As we look forward and wonder what’s in store for the next 10 years, let’s take a look back at what our favorite social media networks looked like in 2010. Let us know in the comments!

MySpace 134

MySpace Instagram Social Networking YouTube 134

Laurel Papworth

APRIL 26, 2011

How do you respond to a negative comment in an online community, on Facebook? Shut the Page down, ban the commenter, suck up to them? Well, every company does it differently, but let’s look at corporate vs personal voice when dealing with negative comments. Ignore the negative social media commenter.

Communities 112

Communities Comments Badge Airlines 112

Sprout Social

SEPTEMBER 30, 2022

We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling? Social selling is a lead generation strategy designed to help salespeople interact with prospects through social networks. Social networks are one of the main places where information is exchanged.

Tips 133

Tips Authentication LinkedIn Groups 133

Bill Hartzer

AUGUST 18, 2010

According to a brand new survey by CareerBuilder , one-quarter of businesses leverage social media to recruit and research possible staff. Twenty-nine percent of companies with 500 or fewer employees are utilizing social networking in some way. They’re also using social media to study companies and jobs.

Survey 102

Survey Company Social Media Sample 102

Visually SM

JULY 20, 2020

What is social media interaction? Interactive content on social media are those that, in some way, invite the reader to participate with opinions, ideas, comments, or any other contribution that comes from the other side of the screen. What are the benefits of social media interaction? Viral content.

Social Media 130

Social Media Engagement How To Social Networking 130

Sprout Social

JANUARY 31, 2024

This activity includes views, shares, “Likes,” comments and new subscribers. Which videos earning the most comments or likes? This includes how often you publish videos, respond to comments and engage with other YouTube accounts. Off-platform activity such as traffic from search engines or social networks can help you here, too.

YouTube 99

YouTube Engagement Metrics Analytics 99

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Types 145

Types Social Media Microblogging Overview 145