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AI in marketing examples: How CMOs are leading teams into a new frontier

Sprout Social

Rather than fight against technology, how do you train and develop the next generation of marketers so they can leverage it to have a greater impact on the company—rather than be disrupted by it? Cellebrite is a mission-driven organization whose technology is used to save and protect lives, so they wanted to mobilize a movement.

Team 112
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When AI is everywhere, invest where it counts

Sprout Social

A new era in AI innovation We’re in the middle of an AI step change that will advance software more dramatically than past shifts, like the introduction of graphical user interfaces (such as Windows and Mac) or the move from desktop to mobile computing. Machine learning quietly showed up in mainstream software over the last decade.

Software 119
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6 Ways Emerging Technologies Are Set to Change the Use of Social Media

SocMed Sean

From the time we wake up in the morning, to the time we reluctantly go to bed with our mobile phones still in our hands, a large part of our waking hours is spent on the internet. Already, major medical centers are exploring how they can train doctors on both routine and complex procedures using augmented reality.

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Project management at Sprout Social: Growing always, in all ways

Sprout Social

Our small but mighty team produced, facilitated and expanded the two-week product training every employee at Sprout experiences as a part of the onboarding process. I was one of those individuals, and over the course of the next three years, I trained each new employee on the Sprout product.

Project 106
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Benefits of Hiring a Game Development Company in India

Social Media Marketing

It estimated that in 2018, the mobile application industry in India generated revenue of $5.7bn. One important thing to note is that the mobile app sector in India is worth $3.9bn and employs more than 47,000 individuals across the country. Where to Start? Hence, this makes it even harder to choose the right company to work.

Company 83
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Should Brands Give Up on QR Codes?

Mindjumpers

The event, called ‘SunnySale’, made it possible to create a unique shopping experience for the users, who also received special offers such as a $12 coupon to use on the company’s mobile webshop. This resulted in a 25% increase in sales during the lunch hour, and the number of members increased by 58% in one month.

Brands 269
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MSPs and Digital Transformation: Driving Innovation in Modern Businesses

BeingOptimist

This can become quite challenging for the IT teams due to a lack of comprehensive innovation skills and training. Through the MSP platform, your customers can connect seamlessly, navigate the process, and better collaborate with your systems. Such entails; Formulating the middleware Launching mobile apps and online chats, and more.