Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

agora pulse

JULY 22, 2020

Consider Instagram Live collaborations. Check out these how-to tips and examples of Instagram Live collaborations. . But is that the same for Instagram live video collaborations? There are many advantages to an Instagram live collaboration. A live collaboration can add something different to your usual marketing mix.

Collaboration 140

Collaboration Examples Instagram Tips 140

Sprout Social

AUGUST 24, 2022

The nature of social media and marketing has transformed the public relations industry. Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. What is public relations marketing? Why our social and comms teams collaborate at Sprout.

Collaboration 83

Collaboration Brands Team Project 83

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. The nature of our overlap and flexible work schedules means we need to stay even more organized, on top of what is being published and when, and keep all the most important information in one space. Enter our content calendar.

Collaboration 85

Collaboration Template Templates Team 85

Sprout Social

FEBRUARY 15, 2023

They have also focused on strengthening their relationship with the Black community by partnering with Black creators and influencers and investing in Black talent to incorporate into their marketing campaigns. With this in mind, you’ll be sure to have the chance to collaborate with creators who represent the Black community and beyond.

Collaboration 99

Collaboration Brands Press Release Communities 99

Oktopost

DECEMBER 15, 2022

Want to hear more from renowned B2B marketing leaders? Meet Cidney Falk , a leader in the Channel Partnerships team within the LinkedIn Marketing Solutions business. Hot Topics of this Episode Include: How a startup mindset can benefit any organization in times of uncertainty. Catch all episodes here. Episode Summary.

Collaboration 62

Collaboration Apple Sports Startup 62

Oktopost

APRIL 4, 2024

Sean Broderick, Director of Product Marketing at Sitecore, named in the Top 100 Product Marketing Influencers and Host of The Product Marketing AI Podcast unravels the challenges and transformations of artificial intelligence (AI) and the essential relationships required in an organization to drive effective AI governance.

Products 69

Products Marketing B2B Apple 69

Sprout Social

APRIL 19, 2022

Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. Brand collaborations and cobranding are a win-win–plus, these campaigns can cost 25x less than other forms of digital marketing. How to identify valuable brand collaborations.

Collaboration 88

Collaboration Brands Loyalty Campaign 88

Waxing UnLyrical

APRIL 5, 2018

These are examples of two successful cause-related marketing and social responsibility platforms which are ingrained in our minds so much, we don’t hesitate to understand their connection with each other. Our culture used to have a clear line between “business only” and the “good feeling” of nonprofit organizations. Laurence D.

Organization 132

Organization Communities CSR Class 132

Sprout Social

FEBRUARY 12, 2024

When it comes to influencer marketing , C-suite execs want more than just good engagement. In this article, we dive deep into the benefits of influencer marketing, and ones that matter the most to your C-Suite. Plus, the three critical components of an effective influencer marketing strategy you need to know.

Influencer 107

Influencer Marketing Collaboration ROI 107

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 100

Metrics Influencer Marketing Survey 100

Social Media Strategies Summit

MAY 27, 2022

As a marketer, it’s important to balance how much time you spend on social media and the results you get. Expert marketers use these strategies to get the most out of their social media marketing efforts. Social media marketing requires you to post fresh, relevant, and targeted content daily or even more frequently.

Social Media 179

Social Media Strategy Marketing Curation 179

Webbiquity SMM

DECEMBER 6, 2022

You can probably guess the top two social networks for B2B marketing pretty easily, but do you know which platform is #3? What the biggest missed opportunity is for B2B marketers? How your social media marketing budget stacks up to your peers and competitors? The Biggest Challenge in B2B Social Media Marketing.

B2B 225

B2B Social Media Marketing Influencer 225

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

SocialFish

FEBRUARY 14, 2019

This is a great slide deck by Rawn Shah, social business strategist at IBM, one of the most social organizations we know of – from his presentation at the Social Business Forum in Milan last week. The description of this deck is “A business-anthropological look at changes to the organizational due to social business and collaboration.”.

Organization 100

Organization Diagrams Banking Forums 100

agora pulse

MAY 8, 2019

This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. What was even more alarming for business owners and marketers was the announcement that Facebook made at the start of 2018. In effect, your organic reach on Facebook got severely restricted. Refine Your Posts.

Organization 128

Organization How To Hubspot Feed 128

Sprout Social

JUNE 1, 2022

From putting an organization on the map to churning out revenue, marketing functions each play a unique role in an organization’s larger goals. But, behind the scenes, there is a lot that marketing teams can learn from their company’s social strategy and the number of eyes their external content can reach. Copywriting 2??

Team 119

Team Marketing Collaboration Hubspot 119

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing 132

Marketing How To Sample Samples 132

Sprout Social

OCTOBER 31, 2023

I spoke with Peter Kennedy, Founder and General Manager, Influencer Marketing for Tagger by Sprout Social, to discuss how leaders can measure and maximize their influencer marketing return on investment (ROI) at each customer journey stage. Let’s cover three reasons why influencer marketing ROI matters: 1.

ROI 107

ROI Influencer Marketing Survey 107

Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. So they went all-in on branding, positioning Liquid Death as the antithesis of generic, “organic feeling” water companies that tend to focus only on purity and hydration.

Social Media 91

Social Media Marketing Proposal Case Study 91

Buzz Marketing for Technology

JUNE 1, 2015

Last week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Connecting Your Enterprise: Collaboration at Scale. Getting those silos to come down using one software solution is the first step to greater collaboration and scale in social.

Collaboration 100

Collaboration Storify Upcoming ROI 100

Sprout Social

JULY 14, 2023

Organizations are constantly looking for strategies to increase leads, customer satisfaction and revenue. An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated.

Collaboration 78

Collaboration Marketing Team Hubspot 78

Sprout Social

JANUARY 14, 2021

It should never be above or below your pay grade to collaborate. The beauty of creative marketing ideas is they can come from anyone, whether that’s your art director who’s been around for years or the fresh-faced intern who is fluent in TikTok lexicon. How are you advocating for your teams within your own organization?

Organization 96

Organization Meme Proposal Report 96

Pixlee

JUNE 24, 2020

A marketing report from SocialPubli.com showed that 93% of marketers are using influencer marketing. Once thought of as only a trend, influencer marketing is becoming a very profitable marketing tactic. . Employ Scarcity Marketing Tactics. Embrace Micro-Influencers.

Collaboration 98

Collaboration Influencer Campaign UGC 98

Later

JUNE 19, 2020

Brand collaborations on Instagram are quickly becoming one of the most popular ways to grow your following and promote your brand online. Not to be confused with influencer partnerships, brand collaborations see two (or more!) But the new way to promote your brand online is with brand x brand collaborations. The result?

Collaboration 63

Collaboration Brands Instagram How To 63

Sprout Social

DECEMBER 6, 2023

There lies the magic of B2B influencer marketing. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. In this guide, we’re diving into the essentials of B2B influencer marketing. What is B2B influencer marketing?

B2B 119

B2B Influencer Brands Marketing 119

Sprout Social

SEPTEMBER 26, 2023

The emergence of artificial intelligence ( AI) in marketing is no exception. While millions are enthusiastic about embracing AI to achieve greater speed and agility within their organizations, there are others who remain skeptical—pretty common in the early phases of tech adoption cycles.

Policies 109

Policies Marketing How To Guidelines 109

Sprout Social

NOVEMBER 10, 2021

In a given week, how many people do you coordinate with inside and outside your organization? Building partnerships and managing relationships are part and parcel of being a marketer. When marketers give and receive constructive feedback, it helps build strong relationships and top-performing teams.

Construction 135

Construction Marketing Collaboration Team 135

Social Media Marketing

JUNE 5, 2012

Whatever we choose to call it though, there's little question that we've entered into a "sharing economy," creating an economic landscape wherein both for-profit businesses and non-profit organizations leverage the power of content sharing, to the greatest extent possible, to get the word out about their products, services, programs, and promotions.

Collaboration 167

Collaboration Software Travel Flickr 167

Social Media Marketing

JANUARY 2, 2023

Use project management tools: Project management tools like Trello or Asana can help you stay organized and on track when working with a remote team. Use these tools to assign tasks, track progress, and collaborate with team members. This is especially useful for teams working on complex projects or dealing with time-sensitive issues.

Team 147

Team Products Video Tips 147

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. AI automation has revolutionized how brands approach their business and marketing strategies.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

Influencer 59

Influencer Social Media Strategy Marketing 59

Oktopost

DECEMBER 21, 2023

They’re expected to make every marketing dollar count and deliver maximum impact on a limited budget. To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

OCTOBER 9, 2023

When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. She wanted to illustrate the marketing department’s ability to drive results and improve work-life balance for employees. A common pattern emerges when marketing teams begin to adopt the technology.

Team 113

Team Examples Marketing Training 113

Convince & Convert

NOVEMBER 30, 2023

It’s likely that you have one, if not many, marketing innovation projects underway, with deadlines ranging from yesterday (ugh) into the coming year. The often overlooked step that so many organizations skip is building buy-in with the key stakeholders who are going to be impacted by the change. you’re not alone.

Project 127

Project Collaboration Buy Team 127

Stay N' Alive

MARCH 6, 2013

Enterprise collaboration is quickly becoming the future of communication within the enterprise. Using tools like Yammer , employees have been able to collaborate between themselves on internal "social networks" where links, photos, and information could be shared.

Collaboration 83

Collaboration Yammer Tools Marketing 83