The value of collaboration


John Stepper has an awesome series of posts about the value of collaboration, which I wanted to point you to if you haven’t seen it. The Value of Collaboration #1: Reducing internal service costs. The Value of Collaboration #2: Reducing how much your firm prints.

How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

My collaboration with these team members expanded my areas of expertise and helped me expand my understanding of how to bring people together using technology as easily as possible.

Trending Sources

The Social Cost of Unpaid Tweetup Teams

Bare Feet Studios

Looking at this strictly as business, we are providing our services for below market value in most cases based on the dollar cost of the service/product being given.

The Cost of a Tribe

Akamai Marketing

So if you’re looking to activate, inspire and collaborate with your employees, customers or potential customers, be extremely clear on the motivations of WHY someone would advocate on your behalf. Tweet “Just Do A Social Media Advocacy Campaign” In social media and in other areas, we’ve been seeing a big surge in “advocacy” and “crowdsourcing.” ” It’s truly an outstanding and exciting result of the democracy of the internet.

A Complete Guide to Facebook’s Q3 2016 Financial Results, Earnings Call

SocialTimes Facebook

Workplace is a communications platform that uses features that people know–like News Feed , groups and messages–to help them collaborate and share at work the same way that they do everywhere else.

How to Create Assets Your Sales Team Will Actually Use

Convince & Convert

For example, executives may care more about cost and productivity than customer service people who most often care about client satisfaction. Image via The relationship between sales and marketing departments is often complicated by their differing orientations.

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What New Data Tells Us About Blog Advertising

Convince & Convert

Sponsored content with bloggers can often look like “native advertising,” but are most often “sponsored posts” or collaborations where the blogger integrates the brand into their content while declaring the sponsorship and brand association.

Who Really Owns Social Selling?

Convince & Convert

In some cases, the marketing department is even funding the cost of the technology used by sales to do social selling. Digital Marketing collaboration customer experience digital marketing sales social selling social strategy “A-B-C.

Building Your Business With Internal Collaboration

Convince & Convert

right there, “ The Collaborative Organization ,” and also the CEO, Founder, and Grand Poobah of Chess Media Group. It’s the first really comprehensive strategy guide to collaboration in the work place. ” Benefits of Internal Collaboration.

How HR Technology Can Increase Your Company’s Bottom Line

The Realtime Report

HR solutions such as those available on can give your company a much needed boost in profitability by reducing costs proportionately. This alone can significantly cut the cost of payroll, not only in HR, but in many departments throughout your organization.

5 New Books That Every Marketer Must Read (That Aren't About Marketing)

Twist Image

While we all celebrate connectivity, collaboration and open work spaces, Susan makes a very compelling argument for alone time and the value of thinking and working alone. It's hard to believe that this much wisdom only costs about ten bucks. collaboration. Looking for something good to read this weekend? If you happen to be lucky enough to have some free time (who does?)

I, Robot

Twist Image

From working the land to working in offices, from cubicles to collaborative open spaces. You can have a handful of these on every floor or available in every major area of collaboration, and they are accessed by workers as needed. collaborative.

Marketing Is Dead

Twist Image

Does it mean that newer components like community management, engaging influencers, building social capital with customers, and engaging with consumers in more collaborative ways (the four core pillars that Lee argues have put the death knell on traditional marketing) hasn't changed the game? but it still acts as an amazing (and cost-effective) way to tell the masses that you have something new to say. collaboration.

What Facebook Knows About Innovation (That Every Brand Should Pay Attention To)

Twist Image

They''ll look to things like collaborative environments, the way meetings are held, how they attract clients and their head-down obsession with everything "hacker culture." If history is any indicator, consumers will continue to snap and share photos knowing that the ads are the cost of a free admission to such a powerful, fun and friendly photo sharing experience. They didn''t let the shift from mobile be a force of resistance, but rather surfed the wave at all costs.

Google Apps – no more free sign-ups, no more Freemium

The Way of the Web

Six years ago, Google Apps launched with a great suite of tools which could be used for collaboration and work for free by anyone with less than 10 users. The benefits of easy collaboration just aren’t there. technology business collaboration free freemium google apps

Effective collaboration with wikis | DavePress

Buzz Marketing for Technology

‹ links for 2008-07-07 • links for 2008-07-08 › Effective collaboration with wikis. own blog ) for some advice how how wikis can be used to throw some rough notes up and invite people to collaborate and share knowledge and experience to develop them into more coherent documents. There’s no way you will pinpoint every person who might be interested in what you are collaborating on. And how will those who have collaborated on it be credited?

Collaborating and Investing in Green Innovations | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Collaborating and Investing in Green Innovations Written on April 20, 2010 by Justin Levy in environmental , innovation 11 Comments - Leave a comment!

The natural decay of business structures

The Way of the Web

The virtual agency should be a collaborative co-creation environment, and certainly the better ones seem to fit that build (Disclosure – I’m a member of both Blur Group and Guided Collective ).

Finding Your Best Work In The Best Work Space

Twist Image

This is pervasive because manufacturers can now create these different shapes and sizes with a lot more ease and with a similar costing structure to the previous formats. We live in a world of collaboration, where work spaces are open, desks are connected and lounging/creative areas are dispersed between desks where people share things like telephones and can be a part of each other''s work in a much more multi-disciplinary fashion. collaboration.

How Much Should You Pay Social Media Influencers?

Sprout Social

Determining the Value of an Influencer Collaboration. First, you need to identify your brand’s goals and objectives for partnering with an influencer for a marketing campaign or content collaboration. 500 per collaboration for blogs with 100,000 to 500,000 monthly impressions.

The Agency Of The Future

Twist Image

While great creative comes from great collaboration, the tools that enable us to collaborate are getting us to the point where the realities of leveraging a Digital Nomad workforce will become more prevalent and cost-effective. Brands think that an integrated solution is best, more cost-effective and cohesive to messaging. collaboration. The Marketing Agency world continues to change and evolve.

IBM SJ 45-4 | Ethnographic study of collaborative knowledge work

Buzz Marketing for Technology

IBM Research: Collaborative User Experience. IBM alphaWorks: Collaborative Development Environments. Business Collaboration Volume 45, Number 4, 2006. Ethnographic study of collaborative knowledge work. We present an ethnographic study in which we examine the ways collaborative knowledge work gets done in a process-oriented environment. These workers rely on the ability to work collaboratively, leverage relationship capital, and deliver new solutions.


Bringing on a Fundraising Consultant: A Nonprofit’s Hiring Guide


Plus, you’ll need your board’s collaboration to help decipher what you need from the consultant. Does it seem like they collaborate well with your team? Estimated costs. How well did the consultant collaborate with your nonprofit’s team?

Why Skipping LinkedIn is a Mistake For Association CEOs


The leading article was “ Strong personal brand is key to gaining a competitive edge ,” (sorry but it will cost you a minimum of $50 to read the whole article) which stressed how important personal brand is for association execs. This post originally appeared on Mizz Information.

The Technology Part to Your Content Marketing Plan

Razor Social

Edit Flow is a free WordPress plugin that enables you to effectively manage content in WP and it’s particularly useful if you have a larger editorial team and need to collaborate with them on content creation.

STUDY: The Business Impact of Online Communities


How do they measure expenditures, revenue, and cost savings? Communities are silo-breakers – the place where marketing, corporate communications, operations, support, and other departments collaborate across organizational boundaries.

Study 96 that our greatest asset?

Engaging Brand

Talent used to be talent is accessed and deployed - think crowdsourcing, think home working, think crowdfunding, think online collaboration. Ownership has in the past been the main plan for business.

Are Digital Badges and DIY Learning the Future of Education?


As someone who has a kid headed to college in three years, the concept of the staggering cost of a college education combined with the reality that a college degree (or even graduate degree) is no longer the guarantee of employment it used to be is one that weighs heavily on me.

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The role of social media in managing projects for brands

Social media can allow for innovation , save project management costs, and facilitate communication. Cost-effectiveness. Social media can save project management cost. Hiring a team of developers to build an internal project management environment is costly.

Social Media Tools and Resources for Social Learning


Symplur –this is a great, free resource for healthcare or medical-focused associations, as well as a great example of the power of Twitter to advance collaboration and learning around specific topics. What hashtags do your members use to connect and collaborate with each other?

[Cool Social Tools] Hot Online Community Platforms for 2015


CareHubs allows doctors and other medical professionals to communicate and collaborate online while staying on the right side of the US government’s HIPAA mandate. Causeway : If your organization’s volunteers are highly collaborative, this could be the right platform for you.

Marketing Minds: Maddy Osman – SEO Content Specialist @ The Blogsmith

Puzzle Marketer

One of the best ways to evolve as a marketing professional is to generate, collaborate, and nurture ideas among like-minded peers. On top of that, paid ads make it possible to hyper-target your ideal customer, and they tend to be much more cost-effective than traditional ad spend.

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3 Ways Social Media Changed This World for the Better


Social media is still my major business tool for marketing, connecting and collaborating. On the other hand, small businesses and startups can attract talent from overseas, without paying the moving costs.

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How to Promote Your YouTube Channel Like a Pro

Sprout Social

There’s no guarantee that your video will be displayed, but since it doesn’t cost you anything it’s worth turning on. YouTube Collaborations. A tactic some of the biggest YouTube stars used to grow their following is collaborating with other users.

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

If you’re concerned about social media cost justification, you’re not along. Collaborate with your customers. Lower costs, more revenue – a perfect combination! Results : Support calls dropped by 28% (Lower costs!).

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How to Encourage User-Generated Content on Social Media

Simply Measured

And the best part is that their social media community is more than happy to share their content (even at the cost of a small entry fee). They regularly feature beautiful, on-brand content submitted by their customers on their social media channels at no cost to the company (hello, free marketing!). Again, successful coordination with multiple outsiders, such as influencers, requires the use of collaboration and tracking tools.

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14 Brilliant B2B Marketing Strategy Guides

Webbiquity SMM

The always-insightful Ardath Albee exposes the myth (often used when raising venture capital) that the pool of prospective buyers for a company’s product or service is infinite; why this myth is dangerous (“it costs more to generate more leads.

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Using Online Community to Increase Member Retention


Unable to justify membership costs with ROI. Collaborate is a great example of this: how much time and money have ASAE members saved by being able to query a group of association professionals about an issue, product or service?

The 15 Most Life-Changing Editorial Calendar Tools

Writtent Blog

Google Docs is free, easy-to-use, and designed for collaborative editing. There’s certainly some social elements, but this product allows you to create products, assign tasks, track progress, and collaborate in a way that could totally revolutionize the way you work.

Change Management Is the Foundation of a Social Organization


All the technology integration, collaboration software and community applications deployed internally will prove useless unless there is a fundamental shift in the way employees think, behave, interact with one another and communicate.