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Navigating the Higher Ed Enrollment Cliff: How Social Media Managers Can Position Their Institutions for Success

Social Media Strategies Summit

She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. She analyzed the data to devise four key strategies that higher education social media leaders can use to become the change agents their campuses desperately need. What Is the Enrollment Cliff?

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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

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How brands can collaborate with Black creators in 2023

Sprout Social

While these celebrations of Black culture are essential, Black creatives are challenging brands to think beyond these moments and collaborate with them year-round. With this in mind, you’ll be sure to have the chance to collaborate with creators who represent the Black community and beyond. Some Black people are queer.

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8 Great Examples of Instagram Live Collaborations

agora pulse

Videos and live videos continue to be a hot topic in the social media space. But today I want to talk to you about one type of live video in particular: Instagram Live collaborations. A simple way to get started with Instagram Live collaborations is conducting interviews or Q&A sessions. Interviews/Q & A.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

more engaging than longer videos, while 66% agree that short-form video is the most engaging of all in-feed social media content formats. Image source For video marketers, the upshot is a continued shift away from landscape videos, which simply don’t play nice within social media apps when viewed on mobile.

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Top B2B Brands on Social Media

Social Media Strategies Summit

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. This is likely due to the fact that decision makers across industries are active on social media.

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Getting to the Heart of What Makes a Conference Amazing with #MDMC2019 Founders

Pam Moore

What makes an event or industry conference amazing? ease to get around conference sessions and special events. I have spoke and trained at hundreds of events, conferences and workshops. Creating an engaging, memorable and amazing experience should be a top goal for any event or conference organizer. Is it the….