Sprout Social

AUGUST 24, 2022

The nature of social media and marketing has transformed the public relations industry. Similar to marketers and social media managers, public relations professionals must wear several hats while balancing collaboration. Why our social and comms teams collaborate at Sprout.

Collaboration 82

Collaboration Brands Team Project 82

Sprout Social

NOVEMBER 11, 2021

You get hit with the same canned response multiple times, which leaves you so exhausted you vow to never waste your time or money with this company again. Many companies prioritize customer service. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach.

Social Media Management 120

Social Media Management Social Media Platform Review 120

Buffer Social

DECEMBER 15, 2021

For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Sprout Social

MARCH 5, 2024

Nelnet is a student loan servicing company—but they’re so much more than that. The company has business lines including student loan servicing, private student loans, improving K-12 school management through service and technology, renewable energy, encouraging a more educated workforce, and telecommunications.

Resources 102

Resources Telecommunications Collaboration Project 102

Keyhole.co

MARCH 11, 2024

Creating a monthly LinkedIn Analytics report is your go-to strategy for gauging your professional network’s engagement and reach. This immense user base presents an invaluable opportunity for professionals and companies to engage with a targeted audience. Yet, simply being active on LinkedIn won’t guarantee success.

Template 52

Template Templates Analytics LinkedIn 52

agora pulse

FEBRUARY 15, 2017

Fracture is an international e-commerce company that turns customer’s images into frameless glass prints. They use social media to stay active and engaged with with customers and attract future customers through organic and paid social actions. It makes generating reports easy and understandable. Making the Switch.

Company 124

Company Social Media Management Price Metrics 124

SocMed Sean

JULY 9, 2018

There are reports to make and meetings to attend. Marketers have a vast area of tasks to complete – posting, monitoring and responding to comments, researching data, developing partnerships, compiling reports for managers and even collaborating with other departments, among others. Does changing perspectives work?

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. Click To Tweet. Integration.

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. Smart Inbox Reporting.

Review 155

Review Social Media Management Price Collaboration 155

Sprout Social

FEBRUARY 28, 2024

But as social media has evolved, management platforms have matured beyond this primary function, delivering much more to brands and the people behind them. About 88% of business leaders who use social media technology agree it’s a critical tool in their company’s tech stack, according to The 2023 State of Social Media report.

Social Media 102

Social Media Team Social Media Management Report 102

Sprout Social

SEPTEMBER 18, 2023

With an economic downturn looming, it’s not surprising around 75% of CMOs report being asked to do more with less in a Gartner survey. Managing social media and other marketing channels in this economy can be challenging. Company goals are the anchoring points of your marketing budget.

Marketing 131

Marketing How To Sample Samples 131

Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 131

B2B Social Media Management Metrics Social Media 131

Sprout Social

JULY 14, 2023

Sales and marketing alignment, also called smarketing, refers sales and marketing team collaboration within a business to achieve common goals. This means your company risks losing valuable opportunities to connect with consumers. Both teams engage in collaborative activities and share data to support mutual success.

Collaboration 77

Collaboration Marketing Team Hubspot 77

Sprout Social

APRIL 17, 2023

The ROI of social media management Social media is a vast and sprawling ecosystem. The right social media management platform demystifies the game, allowing you to capitalize on every opportunity to build an audience—and drive revenue—for your business. estimated savings. estimated savings.

ROI 102

ROI Social Media Management Team Study 102

Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Keyhole.co

DECEMBER 15, 2023

Mentionlytics is a solid social media management platform. Top 7 Mentionlytics alternatives for 2024 Let’s look at some social media monitoring tools you can use as alternatives to Mentionlytics. Our platform also uses easy-to-understand graphs and charts to present data in reports.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Discover how to create effective reports and find the best social analytics tool for your brand. Social Media Analytics Defined. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84

Tools Sentiment Hubspot Price 84

Ignite Social Media

AUGUST 9, 2022

While Sprout Social is definitely not the only social media management tool out there, it is quickly becoming one of the most popular. Whether you’re a social media novice or an experienced pro, we have something for everyone in this guide. What is Sprout Social. Smart Inbox Reporting.

Review 78

Review Social Media Management Price Collaboration 78

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort.

Template 134

Template Templates Social Media Tips 134

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. Publish content from anywhere.

Mobile 139

Mobile Notification Collaboration Library 139

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. The agency collaborated with content creators @brookestyless and @georgieandzac to create DIY room transformation videos. Dash Hudson.

Case Study 114

Case Study Marketing Directory Retail 114

Oktopost

JANUARY 11, 2024

Types of Demand Generation Tools While some companies prefer to look broadly at marketing automation, others may choose a tool for a specific purpose, such as sending newsletters. Automation capabilities Look for tools that automate some of the more tedious tasks, such as social media scheduling or newsletter sending.

Tools 62

Tools B2B Hubspot Analytics 62

Hootsuite

FEBRUARY 12, 2015

It’s important to make sure the content itself, whether it’s on your company’s blog or on your social channels, is tailored to the right audience. Here are the best practices for using social media marketing to drive B2B sales. 9 Ways Social Media Marketing Can Help B2B Companies.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Their website lists tools and services categorized by department, industry, and company type.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Buffer Social

JANUARY 22, 2024

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

Sprout Social

JULY 15, 2021

As more consumers take their transactions online, social media responsiveness will continue to play a larger role in overall customer satisfaction. No time for collaboration. Social media is a collaborative profession by nature. That’s not limited to direct reports either.

Social Media 117

Social Media How To Collaboration Team 117

Sprout Social

JULY 28, 2022

Here are the methods I use to generate fresh content ideas that support Sprout’s social media video strategy and company-wide goals. With significant pre- and post-production work required—including a detailed script—videos of this type often demand collaboration with several teams. Reporting on video metrics.

Template 97

Template Templates Social Media Video 97

Sprout Social

FEBRUARY 24, 2022

Then, download our social media resume template to put these tips into action. The do’s of a social media resume. Skills that every social media manager must have , like communication, creativity or organization, won’t make you stand out. Successful campaigns you managed and the KPIs around them.

Template 106

Template Templates Data Social Media 106

agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. Ask yourself, “Does this impact just our company or is it a national or global concern?”

Social Media 199

Social Media Social Media Management Issues Team 199

Sprout Social

JUNE 28, 2023

With automation tools, companies can target a larger range of customers and prospects across a range of channels. Automation also breaks down silos and smooths out collaboration within your team, and beyond. Use analytics and reporting to measure, test and improve strategies Automation is a true game-changer here.

Team 109

Team Hubspot Marketing SMS 109

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Some 73% of chief communications officers also report that social issues shifted their communications agenda.

Statistics 107

Statistics Skills Analytics Press Release 107

Sprout Social

MARCH 29, 2023

While the social team is adept at creating content and building meaningful relationships on social, recruitment partners are uniquely equipped to understand the needs of prospective candidates. Here are four ways leveraging social media for HR can help you level up your recruitment performance. It’s a win-win.

Social Media 100

Social Media Strategy Team Review 100

Sprout Social

APRIL 29, 2021

With greater visibility and collaboration comes greater business results. The keys to unlocking the power of social. If marketing’s guiding principle is to be the steward for the customer, social media managers are our experts in the field. The future of marketing depends on social.

Marketing 139

Marketing Social Media Management Team Campaign 139

Sprout Social

SEPTEMBER 2, 2022

And yet, social media’s impact reaches every corner of your business. Brushing up on ways to prove the impact of your work across the entire organization benefits every marketer—from directors to social media managers. Free social media marketing training and resources. Level: Intermediate.

Training 117

Training Course Resources Social Media 117