Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

FEBRUARY 20, 2020

While your brand’s social media team will most likely drive your organization’s listening efforts in a tool like Sprout Social, building a listening strategy that works org-wide requires collaboration. Improve sentiment around customer service. Did the same sentiment come up often? — G2 (@G2dotcom) February 3, 2020.

Strategy 119

Strategy Sentiment Social Media Management Analysis 119

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for brand sentiment. That’s why being able to understand and unpack brand sentiment in real time is an essential corporate communications skill. .

Skills 128

Skills Sentiment Team Press Release 128

agora pulse

JANUARY 3, 2020

The Impact of Culture survey below highlights the importance of cultural relevancy and shows how this can be achieved with “giving back to the community” being the most popular suggestion. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts. Maximize Twitter video content.

Twitter 129

Twitter Tips Influencer Hashtag 129

Keyhole.co

DECEMBER 22, 2022

The brand often encourages its followers to share their own stories and experiences, using hashtags (such as #nikefc, #nikewomen, and #justdoit) and other tactics to spark conversations and create a sense of community. Collaborating with public figures. Following viral trends. Source: Nike (Instagram). Source: Nygel Edmonds.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Pixlee

SEPTEMBER 22, 2021

UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles. Delta shares UGC collected and curated through Pixlee’s CRM platform , providing inspiration and community focus to its followers on Instagram.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

UGC, content created organically by your customer community, is usually a very successful choice to share on your brand’s social profiles. Delta shares UGC collected and curated through Pixlee’s CRM platform , providing inspiration and community focus to its followers on Instagram.

Data 52

Data Social Media UGC Sentiment 52

Hootsuite

JUNE 28, 2023

In an era when you can watch 700 review videos for a product on YouTube, we still turn to people we consider experts — friends, family, or niche communities — for purchasing advice. Social listening finds these valuable customer data opportunities to improve your messaging, and brand champions to approach for potential collaborations.

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Analyze consumer sentiment and brand health. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags. Analyze consumer sentiment and brand perception.

Influencer 113

Influencer Tools Marketing Software 113

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Price: Custom. Me ntionlytics. Price: Custom.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort. Are you looking to create a more efficient social media workflow? Not your usual creative self?

Template 134

Template Templates Social Media Tips 134

Sprout Social

FEBRUARY 13, 2019

We all benefit because you can intimately understand your audience, helping to better build community and connection. As you and your team uncover inspiration for content, everyone can easily produce drafts and collaborate on post creation—or even take advantage of the moment and publish right away.

Authentication 103

Authentication Analysis Sentiment Tumblr 103

Keyhole.co

JUNE 27, 2023

The Dashboard also has features like content suggestions and currently popular hashtags. Schedule your Instagram posts on Keyhole Simplified communication with followers and customers The Professional Dashboard makes talking to customers and followers easy. You can also interact with your audience and make your accounts visible.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. And to crowdsource sentiment on your brand. People feel much more connected to a brand that actively engages their community. foster relationships with your community.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

MARCH 17, 2020

Collaborative inbox tools like Message Completion , Tasks and Collision Detection. At minimum, it’s important to review content you’ve previously scheduled to make sure it still feels relevant given the situation your community is facing right now. . Use collaborative tools in the Smart Inbox to manage messages effectively.

Features 101

Features Brands Library Team 101

Sprout Social

OCTOBER 23, 2019

There are plenty of marketing tactics that companies use to improve brand loyalty, including providing stellar customer service, rewards programs, having a strong brand story, community building and more. With every launch, eager fans wait by their computers to get their hands on the latest limited-edition sneakers or celebrity collaboration.

Loyalty 88

Loyalty Brands How To Discount 88

Keyhole.co

JANUARY 24, 2024

Wendy’s marketing strategy has always adapted to current happenings and public sentiment, going all out in everything it does. It also results in users forming online social communities fueled by the brand, increasing its reach. Market research can help you use trends and hashtags effectively to create funny but non-offensive content.

Engagement 52

Engagement Social Media Strategy Meme 52

Janet Fouts

FEBRUARY 4, 2012

Komen made this announcement: “We will continue to fund existing grants, including those of Planned Parenthood, and preserve their eligibility to apply for future grants, while maintaining the ability of our affiliates to make funding decisions that meet the needs of their communities” Supporters of Planned parenthood were excited.

Attensity 126

Attensity Social Media Policies Sentiment 126

agora pulse

SEPTEMBER 21, 2019

This may explain how Tom’s of Maine tripled its community by using micro-influencers and spending $0 on ads. The brand noticed that its audience was shifting away from macro-influencers, and it identified micro-influencers among its existing followers and collaborated with them as advocates for the brand. Your ROI is unsatisfactory.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

This may explain how Tom’s of Maine tripled its community by using micro-influencers and spending $0 on ads. The brand noticed that its audience was shifting away from macro-influencers, and it identified micro-influencers among its existing followers and collaborated with them as advocates for the brand. Your ROI is unsatisfactory.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Buzzlogix

MAY 15, 2017

You can track keywords, hashtags , URLs, and much more. You can look at keywords, hashtags, URLs, and usernames. Digimind measures sentiment, allowing you to see if the perception of a keyword is negative, neutral, or positive. You can also publish posts from the Sprout Social Dashboard and collaborate with your team.

Social Media 40

Social Media Tools Klout HootSuite 40

agora pulse

JANUARY 25, 2021

What’s a community manager? And why should community managers have their own special day? Find out more about this special social media role and tips for celebrating Community Manager Day. We’ll look at the role of the community manager throughout history and how it has evolved. Pre-Internet.

Communities 112

Communities Forums Disqus Social Media Management 112

Social Media Strategery

APRIL 1, 2009

Most of the attendees were very much about cooperation, collaboration, and communication. Most of the session leaders did a good job of identifying a Twitter hashtag to track that sessions’ notes, but identifying a willing live-blogger for each session was hit and miss (mine included).

Gov 2.0 92

Gov 2.0 Wiki Conference Hashtag 92

Hootsuite

AUGUST 14, 2023

There are so many different tools out there, ready to help you schedule social content , monitor brand sentiment , share insightful analytics , or collaborate with your team. Hashtag tracking and analysis tools help users discover relevant hashtags, monitor their performance, and optimize their hashtag strategy.

HootSuite 67

HootSuite Social Media Management Price Hashtag 67

Keyhole.co

SEPTEMBER 12, 2023

For instance, try other social platforms, other communities your audience actively uses, or even your website. Is your audience active on Slack, FB, or Discord communities? It builds a sense of community and increases engagement , helping you promote your YouTube videos. Next, decide how you want to collaborate with them.

YouTube 52

YouTube Video How To Sentiment 52

Keyhole.co

NOVEMBER 19, 2020

Keyhole is a social media analytics solution allowing you to track hashtag (campaign) performance and monitor relevant conversations online. Also, you can monitor brand sentiment in real time, and find out who your audience (demographic) is and what topics they are interested in. Union Metrics. Pros: Intuitive user experience.

Tools 98

Tools Social Media Sentiment Price 98

Sprout Social

DECEMBER 20, 2023

Which means you need a tool that enables collaboration between your teams—ideally with AI capabilities to speed you up too. The calendar also enables seamless collaboration with in-calendar notes, content placeholders, drag-and-drop functionality and Approval Workflows that enable internal and external stakeholder reviews.

HootSuite 112

HootSuite Brands Price Collaboration 112

Sprout Social

FEBRUARY 10, 2022

Food for thought: 70% of marketers say that consistent branding is the most important element of building a community and retaining customers. If you’re worried about your current brand health, social listening tools can clue you in via mention monitoring and sentiment analysis. Earned media or collaborations with other brands.

Social Media 118

Social Media How To Press Release Sentiment 118

Sprout Social

JULY 6, 2023

Raw social data includes: Shares Likes Mentions Impressions Hashtag usage URL clicks Keyword analysis Follower count Comments Message volume Message response rate and time Social media data also includes the insights you glean from social listening when analyzing conversations and trends related to your brand.

Data 133

Data Social Media Metrics Analytics 133

Hootsuite

MAY 23, 2023

OwlyWriter will generate a list of post ideas related to the topic: Click on the one you like best to move to the next step — captions and hashtags. Imagine the possibilities: you’ll be able to identify trends, gauge public sentiment, and acquire fresh ideas to incorporate into your strategy.

Tools 107

Tools HootSuite Content Meme 107

Hootsuite

JULY 17, 2023

A good tool can help you work faster, create better content, collaborate with your team, analyze your results, and plan for the future. You can easily repurpose your top posts, flag and fix typos, upload branded graphics, and even get recommendations for which hashtags to use and the best time to post. Pricing: Unsplash is free to use.

Social Media 70

Social Media Tools HootSuite Price 70

Hootsuite

SEPTEMBER 16, 2022

It’s easier to collaborate on content created in advance than it is on spur-of-the-moment posts. That built-in collaborative process also allows for content to go through a predetermined series of approvals. Collaborate effectively with teams. How to conduct a social media sentiment analysis. Social media reporting tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Keyhole.co

FEBRUARY 26, 2024

This paid off, leading them to build a strong community around their niche. With 2,400 members, it built a close-knit community where users post content and hold discussions around the brand. Tabs Chocolate started encouraging users to showcase their love for their chocolate by marketing clever hashtags.

Social Media 59

Social Media Strategy UGC Influencer 59

Sprout Social

MAY 13, 2020

Perhaps your content used a popular hashtag but lacked a strong call to action. Whether you communicate reports via email or a full-blown social media presentation , anticipate the questions your clients will ask and be prepared to answer. Or, perhaps you’re curious about the sentiment surrounding your agency.

Class 119

Class Data How To Metrics 119

Hootsuite

AUGUST 17, 2023

Create and queue up posts for specific dates and times, or use Zoho’s social listening features to monitor keywords, hashtags, and mentions related to your brand or industry. How many users or collaborators will actually need to access the dashboard? What sort of budget are you working with? How many accounts are you juggling?

Comparison 76

Comparison HootSuite Hubspot Social Media Management 76

Sprout Social

APRIL 10, 2023

The company’s name and hashtag reflect the brand’s edge. Having a style guide is important for collaborative teams and onboarding new employees. This includes: Engagement Mentions Share of voice Positive vs. negative sentiment This highlights the value of social listening for brand-building.

Brands 128

Brands Handbook Company Examples 128

Likeable

AUGUST 26, 2019

These accounts have gained unforeseeable momentum across an internet where hashtags like #dogsofinstagram have collected more than 155 million posts. Believing it to be a great way to try out different products and a new way to connect with their engaged community, Lily and her pups took the first step into the market.

Influencer 112

Influencer Communities Social Media Instagram 112