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Celebrating Black History Month: Best practices for celebrating on social media and beyond

Sprout Social

When you think about the commitments that were made to individual communities and people altogether, taking that away is bad from a business perspective,” she says. The recognition and acknowledgement of diverse communities is so important for employees to feel seen, heard and included in the company culture.

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5 Reasons CMOs Can No Longer Own Social Media

Hootsuite

Only about half the organizations we surveyed said they’ve expanded their social programs beyond customers to reach their broader communities. These brands report significant improvements in internal metrics like employee engagement and the efficiency with which employees collaborate.

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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

They’re nearly twice as likely to also connect with communities, employees, and partners. customers, employees, partners, investors, and the community). It’s essential to collaborate cross-departmentally to understand social’s far-reaching impact on customer buying decisions. Integrate cross-channel data.

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8 Steps to Success with Manufacturing Marketing

Oktopost

This includes job title, company size, region, key stakeholders they come in contact with, place in the “buying committee”, day-to-day difficulties (you can later write content to help solve these difficulties). Beyond their role in the buyer organization, there is plenty you need to know and can influence your marketing.

B2B 139
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Here's Your Chance to Shine: Government 2.0 Expo and Showcase.

Social Media Strategery

Have you changed the culture of your organization from one that hoards information to one that openly shares and collaborates with each other? The event will highlight the projects exhibiting transparency, participation and collaboration in government. Development Have you done something to help usher in the era of Government 2.0

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How I Arrived in Newburyport

Ari Herzog

I received rejections from over 20 communities in the metro Boston region. Technology Collaborative. Communications Manager, Health Care for All. Communications Manager, Health Care for All. Assistant Director, American Jewish Committee’s Boston chapter. Staff Assistant of Operations, City of Worcester.

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B2B Social Media Gets Intimate

Social Media Marketing

Migrating external communications to the social web turns customer service into public relations, and minimizes call center demand. But what if you want to use a social network to collaborate internally? Until recently, no one dared share corporate secrets on social networks. The early stage of most sales cycles is equally mundane.

B2B 148