Jeff Esposito

MARCH 21, 2011

Over the past few weeks, I have seen chatter suggesting that Facebook fan pages will replace websites for companies and individuals. Stephen Haines of Facebook notes , “companies’ interactions with their customers could take place so often on Facebook that company websites would fall by the wayside,” but I am not buying it.

Facebook 49

Facebook MySpace Class Apple 49

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. Answers Yahoo!

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Randy Pausch , a former lecturer at Carnegie Mellon, inspired not only students in his class but the world in his last ever speech before he passed away from pancreatic cancer. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo!

Video 236

Video Flash Mob YouTube MySpace 236

Convince & Convert

AUGUST 24, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. So, obviously the key players, Twitter, Facebook, LinkedIn, Pinterest, and MySpace made it onto the list of networks that they researched.

Social Media 115

Social Media API Training Class 115

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. Reply Ruben Quinones March 5, 2010 at 1:06 am Yes, I actually met him on a spontaneous tweetup, and two years later he’s appearing my class!

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. I’m learning.

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Press Release How To Radian6 Blogger 129

Convince & Convert

FEBRUARY 10, 2010

Tip of the Iceberg Unlike enterprise-class social anthropology services like Rapleaf , Flowtown is incredibly easy-to-use, and is tuned for the do-it-yourself marketer. “We want to be the mint.com of social marketing,&# says Ethan Bloch , co-founder of the San Francisco based company.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Waxing UnLyrical

JANUARY 26, 2011

If a company is going to make money off my “likes,&# shouldn’t I get a piece of the pie , as Beth Harte said (and I agree) on Facebook? Maybe its one thing if I "like" a companies page (which I rarely, if ever, do anyways) because Ive entered their "home" on facebook. And if not, what’s the point?

Class 268

Class Facebook Privacy Public Domain 268

Convince & Convert

SEPTEMBER 21, 2010

Myspace also. Can you describe what your company does in 120 characters or less? If you’re a small company, congratulations, this should be pretty easy. If you’re a big company, how can you act small again? link] Clare Swindlehurst Can you describe what your company does in 120 characters or less?

Social Media 167

Social Media Strategy Consultant Conference 167

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

It was a link to a class action suit that impacts Zicam users who have lost their taste (and/or smell) by using the spray. In the past few months, I’ve dealt with companies who are unfortunate victims of bad links in Google, but those links refer to incidents that are years old (and are even resolved). Now, I’m a victim.

Reputation 125

Reputation Chemicals Issues Consultant 125

Hootsuite

JANUARY 23, 2023

If you’re a national or international company, you may choose to leave it blank (how mysterious) or add the location of your headquarters to add a sense of relatability. But if you’re ready for the advanced class, these tips will help you finesse your profile even further.

Social Media 145

Social Media Tips Instagram HootSuite 145

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine. It doesn’t matter what industry you’re in.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 3, 2010

Sorry Works Contrast that with the guts and class (and good crisis management sense, despite having zero PR counsel) shown by umpire Jim Joyce in the immediate aftermath of his blown call, robbing Armando Galarraga of a rare perfect game. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Social Media 156

Social Media Strategy Consultant Social CRM 156

Buffer Social

JANUARY 10, 2023

When Janet was in sixth grade, she was inspired by Ashley Quall – the 14-year-old who created her website that offered HTML tutorials and Myspace layouts. Crafting one-of-a-kind products in her high school art class The fact that Janet would spend a ton of time in art class her senior year of high school was happenstance.

Small Business 16

Small Business Class Retail Instagram 16

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. But, if you think it through, many companies could succeed by participating in this community.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

Diva Marketing Blog

JULY 2, 2009

Using social media as a marketing strategy for your company/brand or helping clients use social media as a marketing strategy. 2 sentences about your company. - Social Media Marketing is an outreach effort for your personal or company brand. 2 sentences about your company. - My goal is to create a resource list.

Social Media 63

Social Media Hotels MySpace Consultant 63

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

Social Media 119

Social Media Strategy Analysis Reputation 119

Convince & Convert

MAY 19, 2010

It was much easier when the company steered the conversation. Ive founded 5 companies, and spent 15 years running digital marketing agencies. It was much easier when all you had to worry about was getting an average product out to market and ensure that the 4 P’s of Marketing were evident in your ad. We like that.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

JULY 8, 2010

Vampires have class. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. Ive founded 5 companies, and spent 15 years running digital marketing agencies. You Must Invite Email In. So too with email. So is email immortal?

RSS 128

RSS Research B2B Consultant 128

Techipedia: Tamar Weinberg

JULY 29, 2010

Reply Todd Mintz July 29, 2010 at 1:40 pm If I think the person is just after free information, I give off a “skunk smell&# sorta vibe…it usually scares them away : ) Though I’m a bit of a sucker for a free meal (if I like the company I’m with)… Reply Tamar Weinberg July 29, 2010 at 1:45 pm LOL, I do hear you.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

APRIL 8, 2010

Mike’s daughter is selling hot dogs to raise money for her school class. A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word. As representatives of companies, your personal brand should align at least professionally with your company brand.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

MARCH 10, 2010

“What are good companies to target? Overall, the questions were basic and I worried that the individual was looking to target companies for clients before actually understanding the nuances of the culture of Internet marketing as a whole. Should I learn a specific skillset?&# Word travels. You can do better.

Marketing 240

Marketing How To SEO Training 240

Viper Chill

MARCH 2, 2011

Usually it was a guy named Steven, who was trying to build a popular hosting company. Since MySpace was the biggest thing online at the time, I thought the idea behind MyDJSpace was amazing. Meaning, for every two classes I was supposed to go to, I turned up to less than one. Some companies will just never get it.

Forums 79

Forums Project Sites Digg 79

Convince & Convert

APRIL 8, 2010

The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class. The cost of textbooks and the bulk of carrying a laptop could be replaced by an iPad, without too much lost in the utility of actually having a computer in class.

iPad 136

iPad Content iPhone Wireless 136

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. The difference is that it’s virtual. Mdias sociais.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Don’t get me wrong. its high churn rate.:

Social Media 124

Social Media Strategy Foursquare Social CRM 124

Techipedia: Tamar Weinberg

JULY 2, 2010

This gave the the company the opportunity to test design, load times, and focus on optimization techniques as well as considering hardware upgrades as the user base increased. Kirtsy Likaholix LinkedIn Mahalo Mento Mixx MyBlogLog MySpace Plurk Pownce Propeller Reddit SEOmoz Sphinn StumbleUpon Technorati Toluu Twitter Wikipedia Yahoo!

Facebook 111

Facebook Web 2.0 MySpace API 111

Viper Chill

MARCH 22, 2010

MySpace played it safe and stopped innovating, and then Facebook stole the social network crown. Some for another company and a couple of my own. Reply Gary Arndt says: March 22, 2010 at 1:15 pm I had the benefit of having started an internet company in the early/mid 90’s when I was in my 20’s. Pretty frustrating.

Blogosphere 79

Blogosphere Blogger Sites Comments 79

Techipedia: Tamar Weinberg

DECEMBER 10, 2008

LinkedIn Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. ’ People still perceive the social web (facebook, myspace, youtube etc.) Hope that clarifies!

Handbook 279

Handbook Social Media Web 2.0 StumbleUpon 279

Buzz Marketing for Technology

JUNE 27, 2008

My daughter was telling me about one of her most memorable classes this year when the class received the classic assignment that began: read everything carefully before starting. They needed a common platform from which to work (which we did by diagramming the work processes as a class as a whole). Posted by V Yonkers.

Skills 184

Skills Training Wiki Education 184

Techipedia: Tamar Weinberg

MARCH 24, 2010

For example, I write a lot about AOL, and after the recent layoffs, I wrote how the entire mobile advertising team took a voluntary buyout and quit the company. Now, a couple weeks later, a PR rep came to me and said, hey a lot of those people are joining this one company (that I rep), would you like to learn more?

Influencer 278

Influencer How To Press Release Blogger 278

Convince & Convert

APRIL 27, 2010

Today, I’ve fortunately been upgraded to first class, which happens infrequently because I travel enough to make it exhausting, but not enough to make it rewarding. But what makes Randy exemplary is a simple lesson that every company should reconsider – he relishes the description. My name is Randy.

Social Media 131

Social Media Strategy Airlines Types 131

Techipedia: Tamar Weinberg

JULY 7, 2010

Meanwhile, I’ve been working on building out a social media strategic plan for a really interesting company. I’m taking a New Media class at Michigan State University this summer and reading blog posts like yours reminds me that “I am just an egg&# [from "Stranger in a Strange Land"]. Look what Fast Company did.

Social Media 251

Social Media Klout Influencer Feed 251

Buzz Marketing for Technology

JUNE 27, 2008

Facebook and/or MySpace are useful social networks where you can build outposts (see next list). Build a similar outpost on MySpace, if your audience might be there. Comment by web design company on June 16, 2008 @ 9:49 am. My teacher, Robert French, showed my class this list and I was trully amazed. Mallory @mallydally.

Social Media 280

Social Media Brands Technorati RSS 280

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As an individual, perhaps a company or an entrepreneur who is looking to spread the word about a new product launch, you have the potential to keep marketing costs down by reaching out to bloggers and having them talk about your product. Interns at multiple companies all summer long. Thanks for the giveaway! Studies hard every day.

Blogger 103

Blogger Yahoo Buy Twitter 103

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

I still don’t class myself as a professional in either discipline I am just fortunate enough to be able to play around with sites doing 15M uniques/month. Social media alone are pointless if not related to a company’s corporate communications strategy. It just so happened that his success was viral.

SEO 178

SEO Social Media Marketing Digg 178