article thumbnail

Weekly Roundup: Rethinking Color

Waxing UnLyrical

So, for this week’s weekly roundup, I thought it would be interesting to share some of the most thought-provoking posts I’ve come across over time (they’re not all new) on how non-profit organizations and cause marketing have been rethinking color. Color psychology and marketing , from precision intermedia.

article thumbnail

Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Unsafe Thinking With Jonah Sachs - This Week's Six Pixels Of Separation Podcast

Twist Image

Most recently, he published his sophomore effort, Unsafe Thinking - How to Be Nimble and Bold When You Need it Most. So, how safe is your brand thinking? cause marketing. digital marketing. digital marketing agency. digital marketing blog. digital marketing podcast. marketing agency.

article thumbnail

Facebook and Twitter: Out With the Old, In With the New

The Realtime Report

Furthermore, the larger size of these new ads could cause marketers to dish out more dough for such a coveted spot. This signals that Twitter is still trying to figure out how to get it right when it comes to commerce, but it also shows that they mean business. Meanwhile, Twitter has some other tricks up their sleeve.

Twitter 187
article thumbnail

Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

How to Mitigate the Negative Impact on Ad Targeting Capabilities. Where marketers will see a clear impact is attribution windows, especially click-based conversions. Estimates of the size of reduction are hard to make at this time, but if it is large enough, it may cause marketers to reduce website retargeting budgets.

Apple 74
article thumbnail

20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

Here’s how to claim your custom LinkedIn URL: Locate and select the ‘Me’ icon at the top of your LinkedIn homepage. It demonstrates your commitment to community and social causes, providing a holistic view of your character beyond professional achievements.

LinkedIn 113
article thumbnail

How to Support Social Causes as a Brand on Instagram

Later

In this blog post we’re delving into the many benefits of aligning a brand with a social cause, as well as how to do it in a meaningful and effective way: Why Support a Social Cause on Social Media? How to Support a Social Cause on Social Media #2: Celebrate the Advocates in Your Community .