How to Support Social Causes as a Brand on Instagram

Later

More than ever before, people expect the brands they support to have a clear stance on social causes. . As consumers, our purchasing decisions are influenced beyond the product spec — we want to see and hear how brands are supporting the causes and missions we care most about. .

Honda Creatively Leverages Social Media to Help Save Drive-In Movie Theaters

Convince & Convert

It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. In an incredibly creative cause marketing meets social media advocacy campaign, Honda is working to bring people together in support of saving drive-in theaters across the country. When voting, people can read information about the drive-in, from its history, to its role in the community.

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Social Pros 24 – Shawn Morton, JPMorgan Chase

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). I think ultimately that will be the objective, as marketers get savvier and smarter about social marketing, and taking a cross-channel view. Our first step there was, I would say it was a safe step, cause marketing.

Fetching Friday – Resources, SEO Blogging Contest & Sheep LED Art

Kikolani

Cause marketing 101 – marketing partnerships between profit and non-profit organizations. The Klingon guide to online marketing – a perspecive for sci-fi fans. Making Money Online / Online Marketing. Calculating ROI on Internet Marketing – measurings your return on investment for PPC, organic search, and social media with Google Analytics. Sponsors are already rolling in, including the popular web hosting company Hostgator.