Social Media Strategies Summit

SEPTEMBER 22, 2023

Or, if you’re trying to improve the public perception of your brand, you could use a tool like Brandwatch or Sprout Social to monitor customer sentiment over time. Are you seeking ideas, advice, and case studies from some of the world’s top social media marketers? Check out our upcoming social media conferences.

Strategy 130

Strategy FAQ Guidelines Policies 130

Sprout Social

MARCH 19, 2020

Case studies are major marketing collateral and one of the best ways to establish proof that your agency can deliver quality work. In addition to sharing your case studies in a typical social post, consider these options as well. Use paid targeting options to serve case studies to relevant people. .

Social Media 109

Social Media Strategy Case Study RFP 109

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment. Alexis Ohanian Sr.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Sprout Social

MAY 5, 2021

Case studies. For example, a rep might advise a lead to check out a blog post about a particular product feature or case study about a similar customer. Understanding customer sentiment. Below is an example of sentiment analysis conducted in Sprout: Identifying the most effective marketing channels.

Data 116

Data Marketing How To Collaboration 116

ProBlogger

SEPTEMBER 17, 2014

I’ve also seen some nice engagement and sentiment coming from followers and it has already sent some nice little spikes in traffic to my blog so for now – it’s an experiment worth continuing with. Case Study: My Experiment with Starting a 2nd Facebook Page for My Blog. Do You Have a Second Facebook Page?

Case Study 53

Case Study Study Facebook Conference 53

Laurel Papworth

JULY 17, 2023

It can assess what customers are saying including with the sentiment AI, and I guess training the model on your standard operating procedures for newbies, for onboarding of new staff. Future Directions, case studies, analytics and return on investment (RoI) vs cost of inaction (CoI) will also be covered.

API 52

API Case Study Training Conference 52

Adam Cohen

MARCH 30, 2011

With each passing conference and industry event, the perennial mainstays of social media case studies tend to remain the same: Dell, Comcast, Southwest Airlines, Starbucks. …having more positive than negative sentiment from a social media monitoring tool. How do you define success with leveraging social media?

Social Media 244

Social Media Airlines Sentiment Conference 244

Ignite Social Media

MAY 22, 2019

Brands can leverage this feature by including calls to action for members to share their sentiment around an update by tapping the reaction most relevant to them. With a wider range of available reactions, LinkedIn members may be more prone to interact on posts. Document and Presentation Upload.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Some customer success stories on the website include Austin Pets Alive! saved $50K in less than a year with Khoros. It uses some data points such as: .

Social Media Management 122

Social Media Management Review Social Media Tools 122

Oktopost

NOVEMBER 30, 2023

We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks.

Forums 62

Forums Reddit Analytics Sentiment 62

Keyhole.co

NOVEMBER 17, 2023

The winners of social listening for brand reputation management From these social listening case studies, you can learn new ways to leverage online chatter and feedback to transform your business and the lives of your customers. Keep reading to get inspired by a few notable real-life social listening examples.

Examples 59

Examples Brands Sentiment Reputation 59

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. We’re here to share tips and best practices we’ve discovered along the way.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

SEPTEMBER 14, 2023

Showcasing customer success with case studies: Drift Sometimes, the best way to showcase your business is by highlighting the customers who have found success with your product or service. Learn from this method Repurpose and use positive reviews in your visual content, captions or Stories to build trust and social proof.

Strategy 122

Strategy Brands UGC Content 122

Ari Herzog

JULY 13, 2010

Here’s a sample of recent dog blogs : Case studies exist on the benefits of using social media to announce dog welfare programs and raise funds for dog surgeries. Tags: Case Studies Roundup networking onlinemedia. Like my friends writing comments on my Facebook wall, Leroy’s friends write on his wall.

Social Media 167

Social Media Case Study Wireless Hotels 167

Buffer Social

AUGUST 2, 2023

Looking at the overall market sentiment in April 2023, it was clear that there was a lot of uncertainty. I decided to use that sentiment as my momentum catalyst and built a newsletter to give people in-depth insights into trending online business ideas that they could capitalize on as a side hustle.

Newsletter 83

Newsletter Reddit Sentiment Startup 83

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Some customer success stories on the website include Austin Pets Alive! saved $50K in less than a year with Khoros. It uses some data points such as: .

Social Media Management 78

Social Media Management Review Social Media Tools 78

Convince & Convert

JUNE 19, 2014

Trends include everything from sentiment, to which team was searched the most, top questions around the match, and which players generated the most interest. Under each visual, users have the option of sharing the content across Facebook, Twitter, and Google+. Users can also click on the visual to see detailed search trends from each match.

Trends 149

Trends Google Data Curation 149

Diva Marketing Blog

NOVEMBER 18, 2008

As is always the case in a slide down the slippery slope of social media, there are lessons we can take away from the Mortin Moms Social Media Case Study. This is the follow-up post to one I wrote on Diva Marketing on 11-17-08 on how social media changed the direction of a Fortune 500 company's marketing campaign.

Case Study 40

Case Study Study Social Media Marketing 40

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Starting from $49 per month.

Tools 101

Tools Social Media Sysomos Sentiment 101

Laurel Papworth

APRIL 29, 2023

This could be a bank giving a case study for something that they implemented, what worked, what didn’t, that thing. They’ve been analyzing frequency of posting, sentiment, mood, and that thing, which made me think, if AI gives one of my presentations in the future, it will do a better job.

Eventful 98

Eventful Conference Case Study Sentiment 98

Harp Interactive

AUGUST 3, 2010

Social media reporting should include measuring buzz, engagement, sentiment, growth, referral-traffic to your website, influencers, etc. Describe your top 3 social media success stories (case-studies)? A winning answer would include information on taking base metrics and setting up relevant KPI.

Questions 313

Questions Company Social Media Real Estate 313

Unmetric

AUGUST 19, 2019

Here’s an interesting case study video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric. Crowd Analyzer gives you analytics on your audience demographics, sentiment analysis, top brand mentions, historical data, word cloud, and much more.

Social Media 91

Social Media Tools Price Hashtag 91

Convince & Convert

MARCH 5, 2015

This sentiment is brought to life in a video, where Converse tells the story of how Chuck Taylors are an extension of its customers and what makes them unique, noting, “Every scuff, stain and doodle all help shape their story.”. Image via Converse. Continue the conversation on our Facebook or Google+ pages.

Communities 60

Communities Case Study Tumblr Campaign 60

Ari Herzog

NOVEMBER 19, 2010

There are many case studies of teachers, journalists, and professionals fired from their jobs because of inappropriate usage of social media. Google “social media fired&# and you can get an idea. But how often do people quit their jobs because of wanting to use social media? Or, know someone who has?

Social Media 125

Social Media Case Study Sentiment Study 125

Proactive Report

DECEMBER 2, 2013

See this case study of how Napa Valley winery Whitehall Lane has done it. Meritus Digital Dashboard - monitoring mentions, sentiment, growth of communities, engagement across all channels. Online PR Social Media Case Studies costs crisis online PR PRSA revenue ROI value' Tools you can use. Facebook Insights.

ROI 69

ROI Case Study Health Care Insurance 69

Social Media Strategies Summit

FEBRUARY 27, 2020

For brands, this shift away from relying on social networks for our feelings of connectedness speaks to the need for greater social listening to understand followers and analyze overall sentiment before making connections, a tactic 2/3 of marketers said would be critical in 2020. What social media trends do you see as important in 2020?

Trends 182

Trends Social Media Instagram Social Networking 182

Talkwalker SM

MARCH 3, 2016

In today’s sprawling digital world, monitoring a brand’s image and sentiment across a myriad of social media and online platforms isn’t the simplest of tasks, especially for leading global corporations like Deutsche Telekom.

Telecommunications 60

Telecommunications Case Study Study Sentiment 60

agora pulse

SEPTEMBER 1, 2016

have positive or negative sentiment. Case study: negative tweets about ice cream in Somerville, Massachusetts. For example, I searched for tweets containing “ice cream” that were posted near Somerville, Massachusetts and have a negative sentiment. use an exact phrase. do not contain specific words you set.

Twitter 70

Twitter How To Hashtag Sentiment 70

Oktopost

JANUARY 12, 2021

An effective way to hit the preceding touchpoints for a B2B buyer is through compelling case studies that include customer testimonials from B2B professionals in different career verticals. These clues can narrow your results, help discern sentiment, and track changes over time. Check-In Calls.

B2B 101

B2B Marketing Metrics Survey 101

Convince & Convert

NOVEMBER 16, 2015

See how the Mall of America uses location data to enhance their marketing strategies in this case study. Discovering social content at the venue can help marketers find user-generated content to share, analyze event sentiment, and identify any safety or security threats. Event Marketing. Targeted Ads.

Data 60

Data Conversation Case Study How To 60

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. Case studies. That is the power of brand awareness. Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands.

Strategy 130

Strategy Brands Hubspot Survey 130

Keyhole.co

SEPTEMBER 20, 2023

Deep dive into the sentiment of every online conversation around your brand. It’s an all-in-one social media analytics platform with features like social listening, sentiment analysis, and competitor benchmarking. Write engaging case studies to build niche expertise.

Reputation 59

Reputation Brands Construction How To 59

Social Media Strategies Summit

JANUARY 3, 2019

Upon implementing their creative strategy, positive brand sentiment grew 53% , with a 25% increase in followers. Attend a Social Media Strategies Summit for more case studies and education on how to best improve your social strategy in the new year! In 2018, 70.7%

Instagram 139

Instagram Brands UGC Travel 139

Likeable

APRIL 26, 2021

We witnessed an outpouring of positive sentiment and support, as communities came together to celebrate the gift of home. The Likeable team was thrilled to be a part of a campaign that celebrated and supported our frontline heroes. That, in and of itself, would have been a win for all those involved.

Sentiment 91

Sentiment Campaign Team Small Business 91

Proactive Report

FEBRUARY 27, 2021

One of the duties of a PR person is to monitor the environment and give feedback to the executives of a brand so that they can align their vision and their activities with the trending sentiment of their publics. However, this can prove to be a tricky tightrope act.

Sentiment 64

Sentiment Reputation Training Issues 64

Convince & Convert

FEBRUARY 26, 2015

The key takeaway here is how Dove took an event where we “oooh” and “ahh” over the beautiful celebrities and turned that sentiment into empowering ourselves to be proud of our beauty. Social Media Case Studies 2015 oscars brand strategy Oscars Social Media Marketing television advertising twitter twitter engagement'

Social Media 60

Social Media Brands Case Study Film 60

Hootsuite

JULY 25, 2023

Let’s say, hypothetically, you just finished up the most interesting case of your career. So you change the names, dates, and locations, then post a case study outlining the case. Tools like Brandwatch can track not only industry news but also customer sentiments about your law firm.

Social Media 77

Social Media Policies Guidelines HootSuite 77