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Monday Roundup: Social PR Case Studies

Waxing UnLyrical

Here are seven social PR case studies to give you some ideas. Dogs are a Content Marketer’s Best Friend – A Case Study on Engaging Content. Case Study: Denny’s flips its audience with a sassy social media strategy. Why: This is one of our favorite social PR cases/campaigns of all time. YouTubeAsksObama [Influencers case study]. Why: Super-excellent case study from Arik Hanson.

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Social Media Customer Service Case Study

Akamai Marketing

Stay Akamai: I have love/hate relationship with my hosting provider, GoDaddy. I have a host of issues with them, but one of the reasons I’ve stayed with them is 9/10 customer service. Case Study Customer Service customer service GoDaddy

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Open Community Case Study – Food Bank

SocialFish

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. If you have a case study to share, from the angle of any of the “big ideas&# in our little book, please contact us.

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Social Media Case Studies: Jimmy Fallon Can Teach Social Media

Devumi

The Tonight Show’s Jimmy Fallon is one of the most popular late night hosts. Read how the late night comedian uses his online presence to boost his show in this social media case study. The post Social Media Case Studies: Jimmy Fallon Can Teach Social Media appeared first on Devumi. Facebook Social Media Case Studies Twitter YouTube facebook marketing hashtag marketing influencer marketing twitter marketing video marketing youtube marketing

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Increasing Reach Without Spend: A Community Radio Case Study

Ignite Social Media

I’m going to highlight an aspect of this struggle from a user perspective as well as a personal case study on how I’ve been attempting to fight the reach algorithm with an organic page I manage outside of my role here at Ignite Social Media. I volunteer at fantastic community radio station, WHUP , hosting a show called Global Garage. The tagged bands will then — most of the time — like the post and, in the best cases, share the post.

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Increasing Reach Without Spend: A Community Radio Case Study

Ignite Social Media

I’m going to highlight an aspect of this struggle from a user perspective as well as a personal case study on how I’ve been attempting to increase reach by beating the algorithm with an organic page I manage outside of my role here at Ignite Social Media. I volunteer at fantastic community radio station, WHUP , hosting a show called Global Garage. The tagged bands will then — most of the time — like the post and, in the best cases, share the post.

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Marketing Fail: iNET Web Case Study

Taylor Marek

But that is for a later article, lets take a look at a case study of marketing gone wrong. Case Study: iNET Web. iNET Web is a website design and hosting company located in Waukesha, Wisconsin. That is the exact situation the website design/hosting market in Milwaukee, Wisconsin is now facing. Any company you’d like to see a case study on?

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Marketing Fail: iNET Web Case Study

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. But that is for a later article, lets take a look at a case study of marketing gone wrong. Any company you’d like to see a case study on?

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Marketing Fail: iNET Web Case Study

Taylor Marek

Tags: Business General How To New Media Social Media Case Study Competition design development hosting iNET Web market Marketing Fail Milwaukee Waukesha website Wisconsin

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Cyberbullying and blogs – a case study Mumbrella

Laurel Papworth

Surely it’s a case of sticks and stones? I’ve structured this post with a List of Cyberstalking behaviour, further indepth analysis of cyberbullying and cyberstalking and the difference, and then a case study – unfortunately where I am on the receiving end – which is pretty well a classic Year In the Life of A CyberBully. Various companies provide cases of cyber-stalking (involving adults) follow the pattern of repeated actions against a target.

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Marketing Fail: iNET Web Case Study

Taylor Marek

But that is for a later article, lets take a look at a case study of marketing gone wrong. Case Study: iNET Web. iNET Web is a website design and hosting company located in Waukesha, Wisconsin. That is the exact situation the website design/hosting market in Milwaukee, Wisconsin is now facing. Any company you’d like to see a case study on?

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World Cup Sponsor Budweiser Gives Beer To Winning Country When Qatar Bans Alcohol

David Meerman Scott

Budweiser was caught without the ball when host nation Qatar suddenly banned alcohol sales within World Cup stadiums. With millions of dollars’ worth of beer already onsite in the host nation, Anheuser-Busch InBev announced in a tweet that it would be donated to the winning country.

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Case Study: What Is Required To Go From Idea To Reality?

Kikolani

I kept things afloat, i.e. paid the bills doing custom WordPress development and graphics design with a small hosting company and a handful of clients that helped me to put food on the table. You're reading Case Study: What Is Required To Go From Idea To Reality? Post Case Study: Triberr Visits vs. Google Analytics. The Case For and Against Popup Opt-In Forms. This is a guest post by Ruan Oosthuizen. Disaster may come at any given moment.

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Case Study: How to Run a 7-Day Challenge

ProBlogger

Today’s post is a case study with Undercover Architect , Amelia Lee. We hosted the challenge itself inside our online course platform We already had a WordPress site with the Access Ally plugin to run our online “Your Reno Roadmap” program. The post Case Study: How to Run a 7-Day Challenge appeared first on ProBlogger.

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How Interview Blogs Work [Case Study]

ProBlogger

When it comes to hosting an internet radio show or having a site that focuses on interviewing people, what are two or three key lessons that people should absolutely do when starting out, in terms of successfully growing an audience? When I hosted a live event one time, she couldn’t make it so she sent a bottle of wine. How Interview Blogs Work [Case Study]. Case Studies blog content make money blogging

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Triple X Niche Case Study Update: Expenses Report

Viper Chill

Last month we mentioned that the Triple X Niche Case Study was now live on ViperChill. When we originally planned the case study we each had a $1,000 budget in mind. Many of you have been following the case study closely on the forums and I’m proud to announce the threads have been viewed over 40,000 times with over 30 case studies being shared there. Web Hosting : $14. Suspiciously cheap hosting is often cheap for a reason.

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Burt’s Bees Turns To Social Media Community To Host Global Beeday Celebration

Convince & Convert

To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. » Social Media Case Studies bloggers campaign case study celebration community facebook influencers outreach social media twitter

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Introducing Our Niche Site Case Study (With a Twist)

Viper Chill

With the launch of a brand new niche site case study where I build a website from scratch and share the results with you all, in public, via this website. Friends like Pat and Spencer have ran their own case studies and had great results. Some of you may remember I also ran my own case study a few years ago, but other business opportunities got in the way and it just didn’t go like I had originally planned.

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The Most Underrated Marketing Tactic at Your Fingertips

Convince & Convert

» Social Media Case Studies grouphigh how to host a virtual event social influencer case study social media case study social media influencers virtual conference Image via BigStockPhoto.com Virtual conferences just may be my favorite marketing tactic that I have clanging around in my tool box.

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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns. Breast cancer still impacts too many lives.

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Case Study: What Happens When You Want to Sell Your Blog?

ProBlogger

They may request a phone call to discuss it further, and will probably want access to your Google Analytics and, in my case, Amazon affiliate account. To make things easier we tended to give our hosting accounts to the new owners. Hosts like SiteGround will allow changing the owner’s details. Otherwise, the broker or your host can help if you can’t transfer the site yourself. The post Case Study: What Happens When You Want to Sell Your Blog?

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5 Best-Practice Email Marketing Case Studies

Convince & Convert

Each year, Zumba Fitness hosts an Instructor Convention, which instructors at its 200,000 locations are encouraged to attend. Momentum Worldwide came out with a very insightful marketing chart for 2015. I’m curious, what catches your eye most? Among the most important lead sources, email marketing stands out as a clear winner. It barely loses to social media and SEO in inbound effectiveness, and surpasses every other outbound lead source by a significant percentage.

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Broaden Your Blog’s Reach Through Innovative Content [Case Study]

ProBlogger

The “X” that we had to solve the equation for in this case represented broader reach. On our second chat, we had Brian Clark of Copyblogger discuss storytelling with Emmy Award-winning documentarian, Doug Pray, and John Jacobsen, a very well known script doctor who hosts his own show with over 30 million viewers. Now I just make sure I have a strong interlinking strategy so that in case that does happen, I get those links from external websites.

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Triple Your Traffic by Guest Blogging for Backlinks [Case Study]

ProBlogger

A personal guest blogging case study. In most cases, these keywords should be centered on a particular major keyword. So if I’m trying to rank for “guest blogging”, for example, instead of letting all the anchor texts I use in my author bio be “guest blogging”—which can be very dangerous—I’ll target a host of other keywords such as “guest blogging tactics,” “guest blogging tips,” “guest posting,” and so on.

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Behind the Scenes of a Successful Blog Acquisition [Case Study]

ProBlogger

Choosing the domain, crafting content, building traffic, waiting till the Google sandbox effects end before you can start link building, growing an active community … obviously there’s a lot to do, and in many cases the job is tedious. In my case, the domain was not WhoIs guarded, so I was able to find the owner’s details and their address. Bounce rate: I think the normal bounce rate of a blog should be around 60-70%, but in this case, the bounce rate was very high.

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The Benefits of Being a Transparent Blogger [Case Study]

ProBlogger

You could create strategic partnerships and gain access to a host of opportunities that you would normally never have access to through your blog. A simple personal photo will due in most cases, but a professional can make you look even better. The Benefits of Being a Transparent Blogger [Case Study]. This guest post is by Ashley Bennett of Ashley-Bennett.com. One of the most successful bloggers online right now is also one of the most transparent.

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How Panda Changed My Strategy and Brought Success [Case Study]

ProBlogger

We often host link roundups and carnivals to support each other’s top content. How Panda Changed My Strategy and Brought Success [Case Study]. This is a guest post from Eric at Narrow Bridge Finance. I can’t tell you how many times I have read the phrase “content is king.” According to Google, it has been mentioned 170 times on this site alone. As much as you might think that SEO is king, marketing is queen, and everything else in the middle might take priority.

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How to Create Content that Inspires, Connects and CONVERTS Lookers to Buyers: FREE Webinar

Pam Moore

” I am hosting a FREE Live Training Webinar on Thursday, September 21st at 2pm et. Another day of amazing content creation. You create yet another epic piece of content. You publish yet another epic piece of content. Your epic piece of content is shared all over the social and digital web, once again. However, as usual your content is not converting. It is not driving business. It is not driving real traffic to your blog or website. It is not helping grow your email list.

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How I Beat my Best Month Ever by Doing Something Good, Better [Case Study]

ProBlogger

We learned last year that the bigger discounts converted better than the smaller ones—we were able to offer bigger discounts on our own products easily, but also feed that back to the product owners we promote with the affiliate deals, and in most cases they came to the party to give bigger discounts. How I Beat my Best Month Ever by Doing Something Good, Better [Case Study]. Case Studies Blog Promotion make money blogging

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Case Study: How Campbell Makes Up to $10K/m in the Forex Niche

Viper Chill

Today I want to share another case study with you and reveal how one guy in New Zealand is making up to $10,000 every single month in the Forex industry, one of the most profitable but competitive industries online. If I’m looking for reviews of a certain hosting company but someone is showing me why a different company is better, I’m likely to go with the new option.

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How This Social Media Campaign Got 2 Million Views in 2 Days

Convince & Convert

Hosting this type of contest on a Sprite can wouldn’t work if it didn’t appeal to customers who want to discover great content or star in the campaign. Social Media Case Studies celebrity influencers influencer marketing millennials snapchat social media campaign social media case study social media strategySprite’s recent Snapchat campaign in Brazil is making waves worldwide for successfully generating over two million views in days.

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Grow Your Blog Business: The Earn-Millions-in-Your-Flip-Flops Framework [Case Study]

ProBlogger

What have you studied extensively? If you feel comfortable enough, you can create an ebook like Susan did, but there are plenty of other options to choose from to suit your specific skills and abilities: you could write a real book, record an audio program, record a video program, host a teleseminar, host a webinar, or host a seminar. Grow Your Blog Business: The Earn-Millions-in-Your-Flip-Flops Framework [Case Study].

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How Vistaprint Found Its Voice on Clubhouse

Likeable

Depending on what space your brand is in, host a “branded” or themed room where business influencers can discuss a larger topic. Uncategorized Big Brands Case Study Influencer Marketing Niche Networks Social Media

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Reputation Management and Digital PR

The Proactive Report

So imagine now that you’re going online to look up a company that you’re interested in doing business with and pandora’s box is opened up with negative reviews, negative mentions of the owner of the company, disgruntled former employees, and a host of other red flags. By Mike Falkow.

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How One Social Campaign Drives Engagement Beyond the Screen

Convince & Convert

Such was the case with Forever 21’s innovative new Thread Screen campaign, which takes an unlikely object—spools of thread—and re-imagines them in a futuristic way. The videos are all hosted on a dedicated Thread Screen YouTube channel and the dedicated campaign microsite , where they are also available to download and save. Social Media Case Studies audience engagement Forever 21 instagram personalized experience social media campaign social media case study social media strategy

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How Mophie Saved the Day at SXSW

Convince & Convert

For SXSWers without low battery issues, mophie also hosted the #mophieRescue Lodge one block from the Austin Convention Center at Fifth St. Social Media Case Studies activation brand community brand story social media campaign social media case study sxsw If you’ve ever been to SXSW, you know that a well-charged phone is a necessity. Even with numerous charging stations, most attendees have a moment where they find themselves low on juice. Inspired by St.

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3 Strategies that Brought Me 11,710 Subscribers in Six Months [Case Study]

ProBlogger

Later on, I created From Fab to Fit: the Great Fitness Challenge , an event that created a host of new followers. 3 Strategies that Brought Me 11,710 Subscribers in Six Months [Case Study]. This guest post is by Mary Jaksch of Write to Done. Imagine boosting your subscriber count by more than 50.7% in under six months. You’d like that, wouldn’t you? Okay, so if your blog has only about 200 subscribers, growing by more than 50% in under six months isn’t a big deal.

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How One Company is Measuring What Really Matters

Convince & Convert

The company also hosted a special event and art installation with artist Annica Lydenberg, who painted the inspiring responses on nearly 250 scales, which were then displayed as part of an art installation in Grand Central’s Vanderbilt Hall. Social Media Case Studies inspiration lean cuisine social media campaign social media case study social media engagement video marketing what really mattersIf you’re going to weigh something, weigh what matters.

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How to Ditch Your Boring Out of Office Message

Convince & Convert

Hosted on a dedicated microsite, creating a clever out of office is five easy steps away. Social Media Case Studies audience engagement creativity holidays out of office message social media campaign social media case study travel planningI have a confession to make. Every time I catch Jay Baer’s out of office messages, I am immediately filled with envy.

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A Politician Shows Us How To Do Local Social Right

Convince & Convert

This isn’t a particularly complex social media case study, and that’s why I love it. Jay is the founder of [link] and host of the Social Pros podcast. social media case studies social media strategy Justin Johnson local social social media case study social media for campaigns social media for politicians UGC Yelp

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How to Leverage the Power of Trending Topics

Convince & Convert

GNC UK noted they were, “Grabbing life by the proverbials,” and hosted a giveaway of appropriately named Bounce Balls. Social Media Case Studies brand engagement brand voice humor memes social media case study Social Media MarketingWorking in social media over the years, I thought I had a handle on wacky holiday occasions and memes. That is, until I moved to London and was introduced to #EdBallsDay. Morning all and Happy Ed Balls Day.

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This Brutally Honest Social Campaign Wants You to ‘Seize the Cray’

Convince & Convert

Partnering with a third party to host a survey was a smart idea, as the results validate both the campaign and new product offering. Social Media Case Studies marketing to women organic valley social media campaign social media case study Social Media Marketing video contentDo you dream that your workweek mornings were filled with yoga, journalling, and eating farm fresh breakfasts?

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The #1 Reason Why Your Social Media Has Zero Return on Investment in 2018

Pam Moore

According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. I am also hosting a free live training webinar to share the Top 5 Reasons Your Social Media is Not Working and How to Fix it on August 9th at 2pm et. . Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? If so, you are not alone.