7 Facebook Marketing Case Studies


These case studies look at the goals, approaches, and results for several Facebook campaigns. . Read the case study. . Read the case study. . Read the case study. . Read the case study. . Read the case study.

Successful Strategies for Distance Learning [CASE STUDY]


Face-to-face events remain the preferred method of learning for many. But, when it comes to convenience and cost savings, nothing compares to online events. A few ways to ensure learning with online events include: Minimize complexity. Case Study Social Learning

Trending Sources

Full Case Study Report from GiveToTheMax Day


Well the Case Foundation, one of the event partners, has just released a full report on the giving day: “Giving contests are becoming an increasingly common tool for cities and regions to increase donations to nonprofits. Case Study From the Trenches Humanize Open Community

Monday Roundup: Social PR Case Studies

Waxing UnLyrical

Here are seven social PR case studies to give you some ideas. Dogs are a Content Marketer’s Best Friend – A Case Study on Engaging Content. Case Study: Denny’s flips its audience with a sassy social media strategy. YouTubeAsksObama [Influencers case study].

Case Study Crunch: FMCG Social Media Case Studies « The Cube

Gemma Went

Showcasing some of the highlights and lowlights of the industry’s social media involvements, here is a list of 30+ FMCG-come-SM case studies from the best to the most basic of social media campaigns – from the big brands to the little leagues.

Are You Trying Social Media Contests to Promote Your Conference? [CASE STUDY: AILA]


The most important and anticipated event is the Annual Conference held in June of each year. Conferences are always well-attended and include a multitude of panels on all topics in immigration law and practice development, pro bono initiatives, networking opportunities and social events.

Apple: A Case Study in Why Brands Should Control Their Stories

Waxing UnLyrical

But when these events occur, they show the power of social media when harnessed by the people. Microsoft with its major earnings (always top 5 in the world) but flat share price for years is a classic case. Apple: A Case Study in Why Brands Should Control Their Stories.

NEW! Artomatic Diaries, A Living Social Media Case Study


The artists coined the name “Art-O-Matic” to acknowledge the spontaneity of the event and its location in the old laundry building. It requires approximately 10 weeks of access for set up, the event itself and breakdown afterwards. [ We''re currently looking for a site for 2014.

Case Study – How to Use LinkedIn to Land Clients

Shift Digital

A friend of mine asked me if I knew of case studies where businesses actually landed new work through their LinkedIn endeavors. Adding everyone you meet at offline networking events as a LinkedIn connection is also a must-do so you can follow up accordingly. Case studies such as these can be applied across every industry and business type. The above case study also requires that you stay on top of the news and check LinkedIn regularly.

How to Steal the Next Billion Dollar Website Idea: A Case Study

Viper Chill

I’m very open when my post ideas come from other sources but in this case the timing is purely coincidental. Ollie would even hire a guy with a PhD to study the sites we were cloning. Vamo, an event discover platform that allowed you to book accommodation in multiple cities.

Case Study: How Campbell Makes Up to $10K/m in the Forex Niche

Viper Chill

Today I want to share another case study with you and reveal how one guy in New Zealand is making up to $10,000 every single month in the Forex industry, one of the most profitable but competitive industries online.

Case Study Crunch: IT and Technical

Gemma Went

Below is a list of case studies ranging from Social Media Today’s Matthew Gain on Microsoft’s SM strategy, to Direct2Dell’s Lionel Menchaca on Dell’s social media past, present and future. Case Study: How does Microsoft do social media marketing?

Marketing Fail: iNET Web Case Study

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. But that is for a later article, lets take a look at a case study of marketing gone wrong. Any company you’d like to see a case study on?

Case Study: How One Trick Can Help You Gain 200+ Links from Badass Sites


This case study reveals the details of working with such websites and shares the secrets of distributing their content, gaining links from top blogs, such as HuffPost, Inc., This case study explains. Our case was a writing niche, so we concentrated on writers.).

Content Week Case Study: Carly Heitlinger of The College Prepster


In 2008, Cartly Heitlinger was a freshman in college doing what most of us do in her situation – studying a subject they don’t like in order to get a degree they do. Readers who come back day after day respond very well to my “life event” updates.

The 5 Stages of Building a Culture of Community on a Blog [Case Study]


‘ Be the community you want to have ‘ is advice I regularly teach at our live ProBlogger Training Event because what I’ve found is that readers often take a bloggers lead when it comes to engagement. The 5 Stages of Building a Culture of Community on a Blog [Case Study].

B2B social media case studies - 3 you can learn from and why they work


Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. B2B case studies.

The Most Underrated Marketing Tactic at Your Fingertips

Convince & Convert

Through two online events that I’ve organized for my company, GroupHigh, I’ve been able to generate more leads for my sales team than any of my other strategies combined. The recent Outreach Marketing Virtual Summit took place at the end of the September and was our best online event yet!

Team 24

Case Study: US Navy in Hawaii Uses Social Media During #hitsunami

Bare Feet Studios

Judi Clark live-blogged this event; you can read her summary here. I have bolded a few things that really stand out to me as best practices and best case scenarios. As a direct result of the U.S.

How to Power Customer Experiences With Content

Convince & Convert

To get customers excited about “All You Can Eat Pancakes,” IHOP hosted a one-day event on Twitter and commissioned pancake artist Nathan Shields to turn fan photos into real-time pancake portraits. Pause for a moment, and think about the current state of social media and digital.

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How Interview Blogs Work [Case Study]


TJ: We launched the site portion in the Spring or Summer of 2011, but we started with events in the beginning of 2011. Everybody says that, but to us that means we produce videos for our events. DSG: A thing that worked really well was we did live events. We did 85 live events in two years in St. Have there been changes or events that spiked your conversion rate or has it been slow growth? TJ: Sponsors and events. [In

5 Innovative Brands Display an Unexpected Approach to Content

Convince & Convert

Norm Macdonald) in a series of Fryerside Chats , which are brief public addresses commenting on current events, like Labor Day and the NFL season. Social Media Case Studies brand engagement creativity innovation social media campaign social media case study social media strategy

Why Awesome Influencer Campaigns Combine Many Kinds of Marketing

Convince & Convert

Toyota recently partnered with Saatchi and Saatchi LA to add a slice of philanthropy to their December Sales Event marketing strategy. In the case of Toyota, the answer is clear: yes! Image via BigStockPhoto.com. Did you ever think that a selfie could help the community?

A Little Bit of Conversation. A Lot More Insights.

Waxing UnLyrical

Of course, geo-targeting helps with events and promotions , but it’s also used for providing customers with hyper-local news, especially when traditional media may not be interested. Case Studies Measurement & Metrics Strategy communication audit qualitative data

How Pepsi Removed Language Barriers From Its Global Campaign

Convince & Convert

Tap Into Trending Topics and Events to Drive Momentum. Clever content marketers always have their finger on the pulse of trending topics, traditional and non-traditional holidays, and events.

How to Create an Unforgettable Integrated Campaign

Convince & Convert

From the shape and color of the Oreo cookie, to the brand’s penchant for innovative content around timely and pop culture-related events, it’s no surprise that the company saw the eclipse as an occasion worth maximizing.

How To Organize A Brand Hackathon (And Why) – Interview With Betabrand’s Chris Lindland

The Realtime Report

The company used its customer newsletter and social media to promote the event. ” It’s also a good idea to communicate as much as possible in advance of the event to “bat around, or bat down some ideas that won’t work beforehand.”

Why is Twitter a crucial channel for trade associations and advocacy groups?


—————— During major political events like the State of the Union address or presidential debates, Twitter serves as the national town hall: a place to learn about and debate issues in real time. Case Study Featured From the Trenches

Monday Roundup: Integrated Communication Case Studies

Waxing UnLyrical

This week, we feature seven such case studies from both sides of the pond. Integrated Marketing Communications Case Study: City of Hope . Twitter Facebook Google+ LinkedIn Monday Roundup: Integrated Communication Case Studies.

Association Social Media: The CFA Institute


Our successful @CFAevents handle is run by a colleague on our events team, @CFApubs is managed by an editor on the publications team, and so forth. ————– Case Study Featured From the Trenches

How to Convince People to Do Your Marketing For You

Convince & Convert

Such is the case with Bhakti Chai , this month’s case study of marketing done well. In the event time isn’t on your side, here is the piece of advice that Caroline gave me that really stuck with me: “Work with their strengths.”. Image via BigStockPhoto.com.

How IHOP Turned Pancake Art Into an Unforgettable Customer Experience

Convince & Convert

This first ever, real-time pancake art event is a tribute to that, and we are excited to see the creativity that comes from the IHOP social community.”. In IHOP’s case, 140 submissions in four hours equals quite a few brand advocates.

6 Strategies for Increasing Fan Engagement on Facebook (Wildfire Research)

The Realtime Report

Content ages fast, so keep it tied to timely events and news to make it feel fresh. The Wildfire study was based on data collected from social initiatives run on the Facebook, but ”the world’s most talked about brands” don’t limit their presence to one social network.

Case Study Crunch: Retail Social Media Case Studies « The Cube

Gemma Went

Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Case Study Crunch: Retail Social Media Case Studies 08/07/2010 tags: Case Studies , Marketing , Social Media , Social media case studies by Annalisa Morgan In retail, social media is everywhere.

Case Study Crunch: Social Media case studies in Entertainment (TV.

Gemma Went

It Can Also Make it a Success Mashable // 20-09-09 Social Media Micro Case Study: “X-Men” Threeminds // 08-12-08 12.12.08

How Top Companies Use GIFs on Twitter

Convince & Convert

That way, the next time you’re at a company event, shoot, or just around the office, you can seize the moment to DIY your own GIFs. Social Media Case Studies #GIFParty creativity GIFs humor social media campaign social media case study social media engagement twitter

Everything You Need to Know About Nurturing Influencer Relations

Convince & Convert

Image via StuffParentsNeed.com Yesterday, I posted on a stellar event that Unclaimed Baggage put together to appeal to local bloggers and earn some authentic coverage for their brand. Tiffany is one of the bloggers who attended the event that Unclaimed Baggage hosted.

What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Allow me to present a case study, and you decide if my theory is valid. We took the ducks and launched two strategies: Increase awareness of the YESS Duck Derby by encouraging local media to spread the word of the event on their own social media platforms; and.

How Nike Stole Social Media Gold From Olympic Sponsor Adidas

The Realtime Report

As Social Baker’s CEO Jan Rezab states, “There was a time when primetime slots around major sporting events were essential for maintaining position as a household name; but social media has levelled the playing field.

7 Brands Winning Social Media During the Olympics

Simply Measured

Events like the Olympics are what Nike lives for, but it’s still important to understand what the sportswear giant is doing right on social during the Olympics, and how. The campaign takes its cue from the Olympic events and is a tribute to the Trix rabbit.

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