Ignite Social Media

APRIL 20, 2018

I’m going to highlight an aspect of this struggle from a user perspective as well as a personal case study on how I’ve been attempting to fight the reach algorithm with an organic page I manage outside of my role here at Ignite Social Media. In this blog post. How to See More of the Content You Really Want.

Case Study 110

Case Study Study Communities Organization 110

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

Campaign 137

Campaign Engagement Marketing Hashtag 137

Akamai Marketing

JANUARY 1, 2015

Case Study #4: Neighborhood Shopping Center. These influencers had their own set of chops as foodies and heavy social media users, but these influencers weren’t influencers to the target market either in terms of demographics, motivations or geography. Background: .

Case Study 100

Case Study Retail Study Eventful 100

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 180

Case Study Study Communities Joomla 180

Taylor Marek

JANUARY 15, 2010

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Marketing Fail: iNET Web Case Study January 15, 2010 by Taylor Marek Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail&#. Market your company that way.

Case Study 153

Case Study Study Marketing Company 153

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. But a few haven’t.

Case Study 213

Case Study Library Communities Study 213

Oktopost

MARCH 4, 2024

In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. 60% of B2B SaaS companies reported their biggest marketing problem is a lack of time and resources. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

NOVEMBER 21, 2022

And with consumer preferences leaning towards short-form video, the demand for agencies who specialize in TikTok marketing remains high. 5 top TikTok marketing agencies (with case studies). Who they are: Byte/Dept is a marketing technology agency based in London, New York and Berlin. Case study: ASO.

Case Study 114

Case Study Marketing Directory Retail 114

Devumi

NOVEMBER 29, 2017

See how the brand cultivated that image and created an engaged online fandom in this social media case study. The post Social Media Case Study: Taco Bell’s Flavorful Social Media appeared first on Devumi. Some of that popularity comes in part due to their lovable presence on social media.

Case Study 60

Case Study Study Social Media Engagement 60

Oktopost

DECEMBER 19, 2023

X originally released their own Threads capability to combat their limitation of 240 characters per Post, which made it challenging to relay long-form messages, narratives, and stories for B2B marketers. X (Twitter) Threads benefits Our customers often emphasize the importance of broadening their audience and engagement on X.

Engagement 69

Engagement Case Study Overview B2B 69

Convince & Convert

NOVEMBER 15, 2011

” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. But in almost every case, you’re bringing a knife to a gunfight. Point Less. Of course not.

Case Study 139

Case Study Study Social Media Repository 139

Ignite Social Media

APRIL 20, 2018

I’m going to highlight an aspect of this struggle from a user perspective as well as a personal case study on how I’ve been attempting to increase reach by beating the algorithm with an organic page I manage outside of my role here at Ignite Social Media. In this blog post. How to See More of the Content You Really Want.

Case Study 79

Case Study Study Communities Organization 79

Ari Herzog

SEPTEMBER 26, 2012

They listened to my tweets, engaged me publicly and privately, and proved once again why they are such an excellent company with amazing customer service. When I teach digital marketing classes, my students routinely ask me why they should tweet and how businesses should use the channel for customer service. Got a question?

Case Study 122

Case Study Study Twitter Travel 122

Forbes Social Media

JULY 31, 2020

But in this ecosystem, marketers are needing to find new, creative ways to increase engagement—and one of those is Instagram giveaways. Organic growth used to be something influencers and brands could count on.

Case Study 81

Case Study Instagram Study Company 81

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. But a few haven’t.

Case Study 168

Case Study Communities Study Committee 168

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail” The idea behind this came out of watching companies market their products and services. Some do their marketing extraordinarily well, while some just plain fail. Case Study: iNET Web. Market your company that way.

Case Study 111

Case Study Study Marketing Hosting 111

Writtent Blog

DECEMBER 26, 2023

It’s no coincidence that the entrepreneurship and content marketing trends went up around the same time. All businesses can use content marketing, but startups need it the most. The only problem is, content marketing is a unique ballgame, especially for startups and small businesses. Doing that can actually hurt you.

Startup 97

Startup Content Marketing ROI 97

Koka Sexton

FEBRUARY 16, 2023

But what goes into creating an engaging email nurturing campaign? By following these steps, you can create an engaging email nurturing campaign that builds relationships with your audience and drives conversions. The newsletter can help keep potential clients engaged and informed about your business and its offerings.

Campaign 78

Campaign Engagement Case Study Newsletter 78

Ignite Social Media

APRIL 1, 2024

Liquid Death, the canned water brand taking the beverage industry by storm, has captured attention through brilliantly bizarre and entertaining social media marketing. Liquid Death’s edgy name, mockery of mainstream marketing, and heavy metal aesthetic cultivated a distinct anti-establishment vibe targeted at younger consumers.

Social Media 91

Social Media Marketing Proposal Case Study 91

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 123

Strategy Brands Content UGC 123

Social Media Strategies Summit

JULY 12, 2023

Marketing campaigns sometimes encourage consumers to do something new, something they may have yet to consider. So how do we do that as marketers? To answer that, let’s dive into Adam’s case studies. Why Awareness Doesn’t Guarantee Campaign Success Almost everyone reading this article knows that flossing is good for them.

Campaign 210

Campaign Social Media Case Study Training 210

Waxing UnLyrical

SEPTEMBER 12, 2019

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.

Content 150

Content Marketing Case Study Study 150

The Realtime Report

MAY 8, 2014

These bigger social networks are definitely worthy of attention; but there are other ways to reach teens – often with a high level of engagement – that may have slipped under your radar. That’s the response for a contest from one user, with no marketing budget, and no brand backing her efforts or promoting her work.

Case Study 195

Case Study Engagement Study Social Networking 195

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

Audiense

MAY 31, 2018

After the articles on how to activate consumer insights extracted from social data in the pre-campaign phases , and in the production and execution of marketing campaigns , today we’ll talk about how to implement this information and knowledge in the post-campaign phase. Has it been a successful campaign whose objectives were achieved?

Case Study 68

Case Study Campaign Activities Study 68

Waxing UnLyrical

NOVEMBER 8, 2011

The stock market hates surprises. The market is saying LinkedIn has a bigger upside than Apple. Microsoft with its major earnings (always top 5 in the world) but flat share price for years is a classic case. Apple: A Case Study in Why Brands Should Control Their Stories. And recently Apple has been striking out.

Case Study 187

Case Study Apple Study Brands 187

Convince & Convert

DECEMBER 5, 2013

From celebrating participant’s moustaches, fundraising efforts and even raising awareness for other company’s Movember campaigns, a steady stream of engaging content continues to be shared across Facebook, Twitter, Instagram, and YouTube. With so much user-generated content throughout the month, Movember U.S.

Case Study 136

Case Study Study Sysomos Crowdsourcing 136

agora pulse

JUNE 9, 2020

Now, as director of Contentworks Agency , I am now working with several big brands on their Pinterest marketing, and things have changed. Only 28% of marketers use Pinterest. Here’s a rundown of the Pinterest marketing tools you may have missed. Pinterest for Content Marketing. Case Study: Nationwide.

Engagement 138

Engagement Retail Case Study How To 138

SocMed Sean

FEBRUARY 10, 2022

As a result, many businesses have taken to Instagram to market their companies. As of 2018, 71% of US businesses reported they use Instagram for marketing. The same study also found that 70% of Instagram hashtags are branded. In addition, over 80% of companies view engagement on the platform as their most important metric.

Instagram 162

Instagram Strategy Marketing Metrics 162

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Christine Priester, VP, Marketing. . . . . Christine Bon, Manager Digital Marketing & Communication. . . .

Health Care 108

Health Care Case Study Study Campaign 108

Taylor Marek

JANUARY 15, 2010

Welcome to a pillar series I plan on putting together on my blog titled, “Marketing Fail” The idea behind this came out of watching companies market their products and services. Some do their marketing extraordinarily well, while some just plain fail. Case Study: iNET Web. Market your company that way.

Case Study 70

Case Study Study Marketing Hosting 70

Ignite Social Media

MAY 22, 2019

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off. LinkedIn Live. Post Reactions.

LinkedIn 143

LinkedIn Engagement Case Study Sentiment 143

Ignite Social Media

MAY 6, 2021

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes to compete with other platforms. Posts on LinkedIn: Then Versus Now.

LinkedIn 202

LinkedIn Marketing Eventful Compete 202

Buffer Social

JULY 23, 2018

There is always so much happening in the social media marketing industry that it can be a challenge to keep up with all of the latest news and insights. From constant changes to the Facebook and Instagram algorithms to the silent growth of LinkedIn and the launch of Instagram’s IGTV , marketers and businesses have their hands full.

Case Study 69

Case Study Study Social Media Tools 69

Convince & Convert

DECEMBER 15, 2023

This method is one of the most important strategies for LinkedIn marketing. Invites engagement, opinions, and reviews : It encourages comments and engagement on your content, boosting your SEO. Alternative 2 : If you have achieved a milestone and have created a case study for your readers, link it to your social media page.

SEO 154

SEO Social Media Strategy Hashtag 154

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You want to grow your social media engagement or your pages have been neglected for a long time—but you don’t have the time or resources to manage them. Can he create engaging posts for social media ? Shareholders.

Social Media 190

Social Media Marketing How To Social Media Management 190

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness. Engagement is Key to Success on LinkedIn. The key to success on LinkedIn is learning how to find, connect with and engage the right people in authentic ways. In this 30 minute podcast you will learn: .

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78