Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns.

Health Care 108

Health Care Case Study Study Campaign 108

Oktopost

MARCH 4, 2024

But the pressure to innovate is just one of the many challenges SaaS companies face. In this highly competitive and saturated market, SaaS companies must continuously meet their KPIs, drive customers down the B2B funnel, and ensure they stand out from their competition. What is B2B SaaS Marketing? billion by 2030.

B2B 62

B2B Strategy Marketing Case Study 62

Convince & Convert

OCTOBER 7, 2014

Through two online events that I’ve organized for my company, GroupHigh, I’ve been able to generate more leads for my sales team than any of my other strategies combined. » Social Media Case Studies grouphigh how to host a virtual event social influencer case study social media case study social media influencers virtual conference'

Case Study 136

Case Study Conference Marketing Study 136

Social Media Strategies Summit

JULY 14, 2022

I am a Consultant working with PE funds seeking to invest in businesses or directly with companies seeking to raise capital. Through our case study and simple-to-follow tips, we will show you how to build a network of Advocates to create real business impact regardless of budget size or how advanced your marketing strategies are.

Education 205

Education Case Study Overview Upcoming 205

Ignite Social Media

JANUARY 7, 2020

locations, but they host events in 25+ cities globally. The focus of the Social Media Strategies Summit is much more execution level, with case studies & how-to sessions geared towards more senior marketers. Biggest Names. Social Media Week : New York (May 5-7), Los Angeles (June 17-18). These are the 2020 U.S.

Conference 147

Conference Social Media Case Study Hosting 147

Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 189

B2B Case Study Telecommunications Study 189

ProBlogger

FEBRUARY 14, 2018

Thanks to some bad advice, I’d just discovered I’d have to pay capital gains on the value of my business to move it to a company structure. To make things easier we tended to give our hosting accounts to the new owners. Hosts like SiteGround will allow changing the owner’s details. appeared first on ProBlogger.

Case Study 49

Case Study Study Travel Price 49

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. In order to gain the necessary buy-in, our CMO hosted numerous sessions where she outlined the campaign and addressed any questions and concerns.

Health Care 40

Health Care Case Study Study Campaign 40

Waxing UnLyrical

MARCH 19, 2013

Taking an approach like this allows us to reach people through more conscientious, socially responsible communications, and illustrates the impact this will have on our audiences of decision-makers within our companies and client organizations. The changing narrative.

Communities 239

Communities Case Study Patterns Study 239

Convince & Convert

JUNE 12, 2014

This is not the first time Purdue University has hosted a social media game. According to the Purdue Sports website, the team hosted a successful series of events around last year’s social media game , including a scavenger hunt, plus contests throughout the game, such as voting for the song the team runs out to during the second half.

Team 146

Team Features Sports Case Study 146

Keyhole.co

JUNE 7, 2023

the companies you’re looking at could be high-paying customers with a respectable presence). You can also create your own lead-scoring models or rely on companies like Breadcrumbs to provide effective insights that’ll help you turn your data into revenue. And your newsletters can share social proof, like case studies.

B2B 52

B2B Tips Brands Marketing 52

Convince & Convert

NOVEMBER 27, 2013

If you’re reading this, you probably had little doubt about the power of the populace – armed with social media – to profoundly impact the behavior of companies. This is just a fantastic concept, and I suspect we’ll see other companies mimicking it, and a software solution crop up to automate it. tweet this ).

Social Media 137

Social Media Case Study Airlines Study 137

Convince & Convert

NOVEMBER 6, 2015

The company also hosted a special event and art installation with artist Annica Lydenberg, who painted the inspiring responses on nearly 250 scales, which were then displayed as part of an art installation in Grand Central’s Vanderbilt Hall. So, what can marketers take away from this inspiring campaign?

Company 60

Company Campaign Communities Video 60

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. The company then selects ten questions weekly for the new MINI to answer in a 15-second video filled with vrooms, tire marks, close-ups on features and even the occasional cheekiness (e.g. twerking) for good measure.

Campaign 142

Campaign Features Video Case Study 142

Sprout Social

NOVEMBER 1, 2023

Bring your audience along to your events If your business is hosting or attending an event or conference, bring your audience along to enjoy the excitement. Illustrate how your team members navigate working at your company.

Campaign 89

Campaign Content Upcoming Authentication 89

Convince & Convert

MAY 28, 2014

They host blogger events for about 30 bloggers at a time and still obtain a ton of coverage. Contextual Tie In In yesterday’s post, I shared a case study that exemplified that working with celebrities is still a fantastic and viable marketing tactic when done right and when it contextually makes sense.

Case Study 156

Case Study Marketing Influencer Blogger 156

Convince & Convert

JUNE 5, 2014

The video stars pro stunt driver and Top Gear host Tanner Foust showing the power and capabilities of the GTI while running everyday errands. GoPro consistently does an incredible job with video content, as seen on the company’s YouTube page.

Video 150

Video Campaign Case Study YouTube 150

Convince & Convert

SEPTEMBER 22, 2013

I’m all for companies listening aggressively. Jay is the founder of [link] and host of the Social Pros podcast. Community Management social media case studies twitter community management real-time marketing social media case study Sprint t-mobile' . — Bobby Dewitt (@Bobboramasucks) September 20, 2013.

Case Study 153

Case Study Twitter Brands Mobile 153

Convince & Convert

NOVEMBER 6, 2014

Companies need to be an active member of the tribe with content, stories, programs and other incentives that add value. You want contributors to be happy with the end product, after all, so even offering them a sneak peek is a great idea, such as hosting an exclusive event to debut it to them first. to their network as well.

Crowdsourcing 153

Crowdsourcing Twitter Case Study Activities 153

Convince & Convert

AUGUST 28, 2015

Over ten years later, the occasion has become increasingly popular on social media, with companies sharing a range of adorable photos, contests, information about charitable partnerships, and dog-friendly offices. So, which companies put their best paw forward? Look no further than these five examples. Petco’s Adorable Pup. IToA4z5NjH.

Company 60

Company Apparel Transportation Social Media 60

Convince & Convert

NOVEMBER 20, 2014

The story, which describes a driving adventure from London to the southern tip of Skye in Scotland, is hosted on a dedicated Tumblr blog , but is also available across various tablets and iBook for free. Social Media Case Studies' Viewing on Tumblr is recommended for its robust storytelling experience.

Tumblr 148

Tumblr Team Case Study Transportation 148

Convince & Convert

JULY 3, 2014

In the video , which is hosted on Dallas Cowboys website, the players are seen both reading and reacting to tweets. Here are a few things we can learn from this comedic campaign: Face Your Critics Any company or sports team is going to have tweets like these. Social Media Case Studies'

Case Study 114

Case Study Sports Study Training 114

Hootsuite

DECEMBER 12, 2023

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

Social Media 111

Social Media Strategy HootSuite Sentiment 111

ProBlogger

DECEMBER 12, 2012

If you feel comfortable enough, you can create an ebook like Susan did, but there are plenty of other options to choose from to suit your specific skills and abilities: you could write a real book, record an audio program, record a video program, host a teleseminar, host a webinar, or host a seminar. They can’t lose.

Case Study 46

Case Study Study Real Estate eBook 46

Convince & Convert

APRIL 24, 2014

The Boston Athletic Association, or BAA, hosts a number of races and events throughout the year, including the Boston Marathon. Social Media Case Studies boston marathon real-time marketing social image of the week social media events social media image of the week social media strategy'

Social Media 137

Social Media Case Study Proposal Eventful 137

The Marketing Blog

AUGUST 10, 2011

The bottom line is that bulk of Indian companies continue to struggle on the sticky support wicket despite a tremendous opportunity due to the growth of Social Media channels. It was then that we learnt about a popular American hosting company that had recently started its operations in India.

Web 2.0 174

Web 2.0 Hosting Case Study Patterns 174

Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 101

B2B Case Study Telecommunications Banking 101

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. operations for the company (and a recruiter himself), weeds out people who blame others. buy a link » SUBSCRIBE TO CIO.

Company 122

Company How To Case Study Mobile 122

Sprout Social

FEBRUARY 1, 2024

Create reports to surface findings to the company Creating reports to communicate social’s impact connects conversational data to your overarching business strategy. Now, armed with both data and context, create a targeted report for your company leaders. Then, you can learn what’s causing the recent uptick in negative sentiment.

Social Media 107

Social Media Sentiment Loyalty Microsoft 107

Direct Marketing Observations

FEBRUARY 5, 2010

This past Tuesday on our weekly Hashtag socialmedia tweetchat , we were honored to have one of the classiest people I’ve gotten to know, host our chat, BL Ochman. 1) Create a Social Media case study of who is talking about your company both in good & bad ways. Make sure you open them. Find them.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Convince & Convert

JANUARY 28, 2014

Char-Broil stays engaged with their network by sending them grills to use, inviting bloggers to post on Char-Broil’s site (cross promotion), and keeping everyone updated with company news and exclusive information. In addition, Char-Broil hosts an annual event with the All-Stars to cook, compare notes, discuss the brand, and check in.

Blogger 151

Blogger Case Study Klout Influencer 151

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Convince & Convert

MARCH 19, 2015

For SXSWers without low battery issues, mophie also hosted the #mophieRescue Lodge one block from the Austin Convention Center at Fifth St. By solving a problem in a way that creates a great experience, companies will generate sales , plus drive additional awareness and advocacy (highlight to tweet). and Trinity.

Case Study 60

Case Study Activities Study Hosting 60

Proactive Report

NOVEMBER 3, 2022

They already know who you are and have a sense of goodwill or affinity for you or your company or product or service. But imagine for a moment that you are the owner of that company and you haven’t spent much time or effort on building a more accurate representation of yourself or your company online.

Reputation 98

Reputation Campaign Energy Curation 98

Convince & Convert

MAY 26, 2013

Our own Jay Baer was the host of this 3-day event, during which many exciting case studies and announcements where shared by companies leading the charge for smarter marketing. Now, with the IBM Engagement Advisor, they’re making it available to companies to help with all customer interactions.

Engagement 132

Engagement Health Care Insurance Hotels 132

Convince & Convert

MAY 31, 2013

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. . Four Your Information.

Case Study 131

Case Study ROI Social Media Team 131

Convince & Convert

FEBRUARY 17, 2013

Today’s consumers are staring at an invitation avalanche, with every company asking for likes, follows, clicks, and attention. There are only two ways for companies to break through in an environment that is unprecedented in its competitiveness and cacophony. Jay is the founder of [link] and host of the Social Pros podcast.

Strategy 150

Strategy Marketing Hubspot Case Study 150