Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Christine Bon, Manager Digital Marketing & Communication. . . . Diva Marketing/Toby: I would love to be able to chat with these amazing people.

Health Care 108

Health Care Case Study Study Campaign 108

Diva Marketing Blog

NOVEMBER 6, 2014

Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . Christine Bon, Manager Digital Marketing & Communication. . . . Diva Marketing/Toby: I would love to be able to chat with these amazing people.

Health Care 40

Health Care Case Study Study Campaign 40

Buzz Marketing for Technology

NOVEMBER 10, 2008

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. Lee studied the causes that women really identified with and breast cancer was a clear winner.

Engagement 100

Engagement Cause marketing Web 2.0 Message Boards 100

Convince & Convert

APRIL 1, 2010

It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. Which leads me to what I think is a huge miss by most sports franchises, including the Twolves: the message boarders.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

JANUARY 21, 2014

It turns out social media may be even more influential than we have imagined , just not in the way many of us have envisioned. Social media marketers have been arguing for a while now that social networks aren’t useful as a “broadcast” medium. This study looked at both. Let’s take a look.

Study 167

Study Social Media Forums Case Study 167

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Viper Chill

APRIL 26, 2010

Facebook can be a great opportunity for social media marketing, especially if you engage fans on a Fan Page. A recent case study of Dessert Gallery illustrates just how powerful it can be. Twitter is the one social network where you can really be someone’s “friend”, as cheesy and rainbow-filled as that sounds.

Social Media 80

Social Media Strategy Digg Forums 80