Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. Following a hilarious video on improving your private life, in which the company introduces guru Fille Güte, Ikea Singapore took to Facebook to launch the Shelf Help Guru Contest. So, why not let them have a little fun?

Communities 60

Communities Meme How To Focus Group 60

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. “How and when can I afford this one day?” “Can Can you twerk?”

Campaign 142

Campaign Features Video Case Study 142

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Community Engagement – Self-service support, education, and collaboration. Experiences – Find, curate, and share the best social media content.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Pam Moore

JULY 26, 2017

Customer case study and the power of content marketing planning and organization. Inviting your community to join your content marketing journey. Social Profit Factor Training System + Member Community. How to Master the Art and Science of Content Marketing Curation and Creation. Episode Highlights: . Stitcher.

Content 162

Content How To Marketing Case Study 162

ProBlogger

SEPTEMBER 11, 2012

Within a week, we had launched, and Darren explained his take on the process in this case study. We’ve tapped into something amazing in the DPS community and I believe that a lot of the success is to do with our approach. Many bloggers have a presence on sites like Facebook and Twitter. They want context.

Case Study 43

Case Study Study Strategy Blogger 43

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement.

Storify 216

Storify Press Release Case Study Hashtag 216

SocialFish

MARCH 1, 2011

Clearly this is enough to keep y’all busy for a while, but if you want more SocialFish curated links, here’s the link to the feed to subscribe to Maddie’s Reader shares. Facebook Page Redesign: Why Should Brand Marketers Care? The Power of Facebook plugins, and other social sharing tools (Debra Askanase).

Case Study 170

Case Study Press Release Eventful Analysis 170

Talkwalker SM

SEPTEMBER 6, 2016

The “coffee community” on social is vibrant and engaged with great potential for brands – the challenge was to tap into the tastes and preferences of this group to understand how to present their new brand identity. Facebook and Instagram engagement quadrupled. The results were remarkable.

Engagement 60

Engagement Case Study UGC Analysis 60

Buffer Social

MARCH 5, 2021

Instagram and Facebook are our most successful platforms, with TikTok on their heels. How do you learn from your community to help guide your marketing and product development strategy? Our community is very vocal about what they desire from us. Facebook post found here. If they call they’re met with a welcoming voice.

Company 89

Company Social Media Instagram Social Media Management 89

Pam Moore

MARCH 19, 2020

However, this h asn't stopped lazy marketers from putting all of their digital eggs in social baskets they don't own such as Facebook and Instagram. Influencer marketing is a dynamic, living and breathing community where interactions, transactions and relationships ignite between content creators, brands and customers. Another 21.3%

Trends 78

Trends Video Marketing Influencer 78

Socialmedia.biz

SEPTEMBER 12, 2016

With a global community like this, it’s no surprise that brands are increasingly excited about the advertising opportunities and business opportunities found on Instagram. They are also a perfect medium for connecting with fans and cultivating strong communities of interest. Image source: https://business.instagram.com/#case-studies.

Instagram 60

Instagram Tips UGC Case Study 60

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. via Facebook Newsroom. Holy Social!

Activities 141

Activities Social Media Mobile Geotagging 141

Buffer Social

JULY 26, 2018

Car Next Door is a car-sharing platform that enables customers to hire a vehicle from a community of local owners and its long-term objective is huge. We held a bush dance for our community early on – one of our members catered for it. Find them on: Facebook | Twitter | Instagram. We hope you found this case study useful!

Social Media 59

Social Media Case Study Small Business Team 59

Sprout Social

SEPTEMBER 20, 2018

The recent Facebook algorithm update throttling brands’ organic reach is merely a sign of things to come. This type of content is less likely to get knocked by Facebook’s marketing-sensitive algorithm, too. Customer service and community management. This Publix ad from Facebook is a good example.

Organization 97

Organization Social Media Strategy How To 97

Later

SEPTEMBER 12, 2019

Building a loyal fan base and community around your brand. Anthropologie does this well on Instagram and Facebook — by sharing UGC from their unique and diverse female audience, they maintain that all women are seen and heard with their marketing efforts: . UGC Best Practices #5: Encourage UGC That Builds Community.

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UGC Content Instagram Hashtag 60

Hootsuite

MAY 11, 2023

You can also profile entrepreneurs in your industry or people in your community doing amazing work. Announce a new event or community initiative If you’re a business or brand, share any new initiatives you’re taking on, or announce upcoming events. It’s a great way to get into the YouTube community and build relationships.

YouTube 103

YouTube Video Film Sports 103

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. How the Very Best Content Curation Is Done on Social Media – Rand Fishkin. Recent episodes you might like: Why This Brand Gets 15-Fold Engagement on Facebook Live Video. Live Video: Creative Ways to Do a Live Show on Facebook. Social Pros by Jay Baer.

Skills 40

Skills Social Media Hosting Marketing 40

Convince & Convert

MARCH 1, 2016

I very carefully selected the examples, interviews, case studies, and research in Hug Your Haters so that it is relevant to all audiences. You can also get a personal invitation to the amazing Hug Your Haters Facebook group that is already the #1 online community for customer service and customer experience.

Posterous 60

Posterous Case Study Buy Research 60

Twist Image

JUNE 13, 2013

" Woe the brand that is not creating, publishing and curating relevant content. In a river of tweets or a flood of a Facebook newsfeed, even the most interesting of content will last a few hours (maybe a day or so. Will this have them running for the virtual doors at Facebook, Vine , Tumblr , Google + and beyond?

Content 102

Content Tumblr Marketing Journal 102

Buffer Social

JULY 16, 2018

But, did you know that Instagram now makes up more than one-third (36%) of Facebook’s total ad revenue? Needless to say, Instagram advertising is becoming a huge deal for Facebook and an even greater opportunity for business looking to diversify their advertising channels and reach new customers. billion in the U.S.

Instagram 75

Instagram Strategy Tips How To 75

Buffer Social

JANUARY 10, 2019

Facebook marketing in 2019 isn’t dead. Now removed from the dim outlook that businesses faced at the beginning of 2018 , Facebook has and will remain an essential tool for brands’ marketing strategies moving forward. percent of businesses use and are currently active on Facebook — the most among any other social media network.

Research 111

Research Content Facebook Curation 111

ProBlogger

JANUARY 6, 2013

My work has changed a lot over the past year – I’ve been focused a lot on the Australian blogger community, and on curators – so this post is very centered on those communities. I love that she was experimenting with visual curation before such a term existed. Well, I disagree. Christina Butcher.

Blogger 55

Blogger Twine Fashion Project 55

ProBlogger

JUNE 3, 2012

Create case studies for private consumption: Companies that employ this position create content don;t just share it with the public. They share these case studies with potential clients. In this case, you prefer the one-to-one interaction that these platforms offer.

How To 40

How To Case Study Newsletter Consultant 40

yMarketingMatters

MAY 29, 2018

Let’s get right to it: If you’re a brand using social media to raise awareness of your products and services, build an engaged community of fans and customers, and drive visitors to your website, you really need to be updating all of your channels once a day, every day. Facebook: Once a day is best or you’ll start to feel spammy.

Social Media 113

Social Media Real Estate Curation Syndication 113

Oktopost

APRIL 4, 2023

We curate our feeds and, for the most part, decide who will get that free and regular access to us. We’ve gone from Facemash to Facebook to Meta, from Musical.ly Read our case study here. Unlike a TV ad or a billboard located somewhere along a highway, audiences could choose exactly what and who they looked at.

Social Media 118

Social Media Marketing B2B Banking 118

Pam Moore

MARCH 16, 2018

There could be many different reasons why your communities are reluctant to engage with you. Yes, even though you may have spent far too much money on that beautiful Twitter background, custom Facebook page and blogsite, you still need to prove to me who and what you are. Get to know some of the folks in the communities.

Brands 167

Brands Tips Engagement Training 167

Sprout Social

DECEMBER 21, 2022

These posts take the brand’s Facebook page from a simple promotional page to a content hub of vegan and vegetarian-friendly recipes. That’s why managing customers and communities is a vital part of your organic presence. Facebook and Instagram’s respective ad platforms get ultra-granular in terms of targeting.

Organization 137

Organization Social Media Strategy Metrics 137

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014.

Strategy 158

Strategy Tips Case Study Instagram 158

Convince & Convert

JULY 9, 2014

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. As the tournament began, SoccerPro.com gathered photos of people sporting national team kit and other soccer gear and developed a curated gallery.

Strategy 146

Strategy Brands UGC Case Study 146

Pixlee

DECEMBER 21, 2020

Tips for using the Klaviyo community forum. . It has a blog dedicated to ecommerce marketing, running an online business, and giving updates to Shopify’s ecommerce community. It serves as both a resource and a community to inspire, educate, and support entrepreneurs in the initial stages of their business journey.

Case Study 52

Case Study Resources Hubspot WordPress 52

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 52 Unique Ways to Create Social Media Magic by Rebekah Radice.

Social Media 245

Social Media Tumblr Marketing B2B 245

Rebekah Radice

MAY 4, 2017

Case studies. Curate Awesome Content. Incorporate each one across Facebook, Twitter, Instagram, and more in unique and channel specific ways. But the way the company builds a community and sells the product is just as important. Look to Ryan Foland, a communication strategist who knows how to engage his audience.

Social Media 154

Social Media Engagement Meme Buy 154

Kikolani

NOVEMBER 29, 2010

Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Alexa is a social media, web, and ecommerce content curator who strives to cut through the noise while having fun. Follow her @adriarichards on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

APRIL 27, 2012

It said, “ Why local businesses should stop focusing on their Facebook page.” ” JD’s premise was that lots of local companies have rushed into Facebook, created Facebook pages, because of course it’s low cost or no cost at least from an out of pocket perspective. It was from JD Rucker.

Insurance 115

Insurance Journal Research Hashtag 115

Rebekah Radice

MAY 4, 2017

Case studies. Curate Awesome Content. Incorporate each one across Facebook, Twitter, Instagram, and more in unique and channel specific ways. But the way the company builds a community and sells the product is just as important. Look to Ryan Foland, a communication strategist who knows how to engage his audience.

Social Media 60

Social Media Engagement Meme Buy 60

Audiense

DECEMBER 19, 2016

Read the full Solar Impulse case study here.). “We If you’re going to grow something, it’s potentially worth using the power of the aggregate, reaching out to smaller and more engaged communities rather than a large volume of people.”. Nobody can manually be 100% up to date on every conversation trend across every community.

Trends 60

Trends Marketing Forums Microsoft 60