Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 189

B2B Case Study Telecommunications Study 189

Akamai Marketing

MARCH 23, 2011

While most the examples within the book are of enterprise-sized businesses, the mini-case studies of numerous different types of brands ranging from WD-40 to Lunapads (a feminine protection product) to the oft-cited Zappos, Wikibrands proves that no matter the product, engagement can happen with a strong and willing brand.

Review 142

Review Company Klout Policies 142

Harp Interactive

MARCH 16, 2011

53% of those on Twitter have recommended companies and/or products in their tweets and almost as many voice an intent to buy those products or services. It makes sense: consumers trust online reviews by other consumers more than the information coming directly from companies and brands themselves. What have you done that works?

Influencer 276

Influencer Bazaarvoice UGC Review 276

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. It’s incredibly easy for someone to put up a web page and show how much they like or dislike a company. Fortunately, we have social media communities to inspire us. Access to these social media communities is free.

Communities 170

Communities Marketing MySpace Yahoo 170

agora pulse

JUNE 9, 2020

Case Study: Nationwide. The company used Promoted Video Pins targeted to the search phrases furnishing a home” and “first-time homebuyer.”. The campaign resulted in a meaningful brand lift for the company and its products. This has transformed Pinterest into a shopping search engine which is, of course, huge news!

Engagement 138

Engagement Retail Case Study How To 138

Small Business Mavericks

APRIL 22, 2011

This invites the search engine spiders back to your site to crawl it. Increased Search Engine Rankings – Not only do you have more opportunities to rank with each blog post, but each blog post can rank according to its own merits. Every blog post is considered a separate web page by the search engines. If not, why not?

Small Business 168

Small Business SEO Case Study Press Release 168

Idaconcpts

AUGUST 16, 2013

Community feedback–that is, when a customer actually uses your product and provides real feedback to improve it–is the dream that everyone’s chasing. You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. Managing Negative Feedback.

Press Release 145

Press Release Domain Name Case Study Social Media Management 145

Idaconcpts

AUGUST 22, 2014

Community feedback–that is, when a customer actually uses your product and provides real feedback to improve it–is the dream that everyone’s chasing. You’d be hard pressed to find even small brands in your home town that don’t tuck Facebook or Twitter logos beside their company names. Managing Negative Feedback.

Press Release 124

Press Release Domain Name Case Study Social Media Management 124

Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. LinkedIn Best for: Finding arguments, case studies, and questions related to a specific topic. But, as I progressed, I realized a pattern.

Research 77

Research Google Newsletter Curation 77

Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. Consider how to reverse engineer their content strategy or take advantage of gaps present within your industry or niche.

Brands 115

Brands How To Authentication Collaboration 115

Webbiquity SMM

MAY 10, 2011

On ClickZ, Heidi Cohen reports that even at this stage, only one in three companies are even trying to measure social media ROI, because doing that is hard, though she also outlines five other social media metrics that matter. .&# Display testimonials linked to case studies in your sidebar. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Direct Marketing Observations

FEBRUARY 5, 2010

1) Create a Social Media case study of who is talking about your company both in good & bad ways. By providing weekly Twitter tips via email you can share best use, reports, case studies, trends, etc to show that it’s not intimidating. And remember, it happens with or without your company.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Small Business Mavericks

APRIL 21, 2011

Search engine optimization – First, build a website. Make sure it is optimized to receive search engine traffic. Start a blog – Search engines like consistent fresh content. It’s the best search engine marketing money can buy. About Us What’s a Maverick? Update your blog daily. Is this hard?

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Webbiquity SMM

JULY 9, 2012

Online shopping sites host reviews of products and sellers, and Angie’s List built an improbable business on ratings of household services companies. Many large companies and government agencies refuse to provide testimonials, authorize news releases or participate in case studies simply as a matter of policy.

B2B 101

B2B Case Study Telecommunications Banking 101

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. Now, keep in mind that I’m a solo consultant and not affiliated with any specific company.

LinkedIn 113

LinkedIn Tips Skills URL 113

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Proactive Report

APRIL 6, 2021

Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). In simple English – when a website has a high domain authority score it gets more attention from the search engines and ranks higher than other websites.

Hubspot 59

Hubspot Startup Class Loyalty 59

Buzz Marketing for Technology

JUNE 27, 2008

Are you involved in setting the direction for your companys IT budget or strategy? How To Create A Know-It-All Company. Heres how some companies convinced individuals to share best practices. operations for the company (and a recruiter himself), weeds out people who blame others. buy a link » SUBSCRIBE TO CIO.

Company 122

Company How To Case Study Mobile 122

Buffer Social

JUNE 6, 2022

To build a trusting relationship with your audience and community of consumers, incorporate the authenticity of user-generated content into your marketing strategy. Case studies of user-generated content in action There are many instances of user-generated content in action.

UGC 71

UGC Content Case Study Influencer 71

Jason Yormark

AUGUST 30, 2009

I recommend The Social Media Bible or The New Community Rules: Marketing On The Social Web if you are looking for a resource like that. Socialnomics is written by Erik Qualman , most well known for his contributions over at Search Engine Watch and on the tradeshow circuit. If it was, why would he pick Boeing of all companies?

Review 209

Review Case Study Postrank Study 209

ProBlogger

DECEMBER 12, 2012

She identified her expertise (in this case, real estate investing) and created a forum where she could post and comment on current events and issues gripping the industry. Through consistent posting she was able to foster a community of active discussions and engaged bloggers who were interested in what she had to say. They can’t lose.

Case Study 46

Case Study Study Real Estate eBook 46

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success. We look forward to seeing you in Dallas!

Social Media 190

Social Media Paid Search Reputation SMS 190

Pixlee

DECEMBER 22, 2021

There are many easy ways to integrate social proof into your marketing, including: Incorporating Ratings & Reviews or Community Q&A on your product pages . Sharing case studies from clients. Macro-economically, the same study found that a lack of personalization in marketing costs businesses over $756 billion in 2019. .

UGC 52

UGC Marketing Mobile Review 52

Webbiquity SMM

DECEMBER 12, 2012

Lisa Peyton highlights three examples of successful Google+ brand pages such as the NASA page , where “The active space and science community on Google+ may support speculation that platform users are mostly tech-savvy early adopters. How to Effectively Create a Google+ Following of 10,000 Engaged Fans by Search Engine Watch.

Google 216

Google Tips Bookmarklet SEO 216

Atom Thought

JANUARY 18, 2010

Small search engine marketing companies that have diversified into training. The small search engine marketing companies/small didgital agencies- have very restricted intellectual capital and exposure.Many of them can make you believe that digital marketing or even social media. Have they held leadership positions?

Social Media 153

Social Media Training Case Study Course 153

Twist Image

OCTOBER 17, 2012

We created a vision of an online channel/community (video, audio, blogs and more) that would extend the Red Bull brand into a media entity. The majority of brands probably don't have the budget or know-how to even invent a stunt like that and turn it into such a powerful engine of marketing. Most brands are not Red Bull.

Strategy 108

Strategy Case Study Sports Marketing 108

Buffer Social

JULY 11, 2023

And I knew how to leverage the power of Search Engine Optimization (SEO) to target keywords with proven search volume and intent. Even if it were to scan the SERPs (Search Engine Results Pages) to analyze existing articles, it would only produce an article that matches the top few at best. Million impressions.

Startup 61

Startup Applications System Wiki 61

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Sorry, but the search engine ranked ninth. About Us What’s a Maverick? Did you think it was Google?

Small Business 93

Small Business Reputation Case Study Press Release 93

The Marketing Blog

DECEMBER 10, 2009

Subscribe to Blog Updates Feedburners Stats Email Subscription My Company About Hi, I am Daksh author of themarketingblog & co-founder of Iffort, a web-strategy & digital marketing consulting firm. Criticising Social Media ? Reply bath mateus December 17, 2009 at 2:10 am Very impressive. Thaks for the info. link] #socialmedia [.]

Social Media 138

Social Media Web 2.0 Startup Case Study 138

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. This is a guest post by Brad Shorr. The normal response is, HELP!

Social Media 168

Social Media How To Marketing Syndication 168

Social Media Marketing

JUNE 28, 2012

They are so full of energy and ideas and are the sparking plugs and engine behind the groundbreaking programs like Fiesta Movement , Focus Rally , Escape Routes and now, Random Acts of Fusion. If all goes well, this will be another case study for the books and something that we'll all be able to learn from.

Case Study 167

Case Study Flickr Team Social Media 167

Twist Image

FEBRUARY 21, 2014

It was a time when Jeff Jarvis complained about his experience with Dell (now, a story that lives on in infamy as Dell Hell ) and it (along with other similar stories) demonstrated that the power to publish a story online had ramifications well beyond the usual "write a letter to the company" and hope that they respond. jeff jarvis.

Case Study 75

Case Study Airlines Issues Publishing 75

Small Business Mavericks

FEBRUARY 14, 2011

Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. But as a small business person who is seeking coveted search rankings, what should you do if you discover your SEO firm is engaging in practices not approved by the search engines?

Small Business 79

Small Business Case Study Retail Press Release 79

Razor Social

NOVEMBER 13, 2018

Here’s one from Search Engine Journal : This article was shared 8.5K This is a number out of 100 which is calculated by a company called Moz and the higher the number the more authority the website has. A resource can be anything from a case study to a free tool, checklist, or guide. Building a community.

Marketing 96

Marketing Influencer Resources Sites 96

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. That’s good news for a lot of us looking to get into the industry!

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Sprout Social

MARCH 27, 2019

Quora’s conversion optimization campaigns use a specific “conversion” pixel to allow companies to track the impact that Quora ads have on their website. This means you’ll need to spend a bit of time getting to understand the nuances of this platform’s community. Quora isn’t just a search engine; it’s a social media platform.

How To 102

How To Marketing Notification Case Study 102

Koka Sexton

DECEMBER 7, 2020

I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. I work with some companies that have maybe 15 to 20 pages on their website. What are the designs?

Strategy 103

Strategy Marketing Startup System 103