The Realtime Report
SEPTEMBER 5, 2012
The new ad campaign begins a month before the brand’s new high-end collection – called StudioLux Noir – reaches stores, and is “the culmination of three years of development and research.” A recent inspirational poster featuring Lindsey Vonn received nearly 3,000 likes in less than one week.
The Realtime Report
JULY 20, 2012
In a new campaign that incorporates NASCAR driver Kevin Harvick, Budweiser is building AR technology into its packaging and marketing materials to let fans create unique, engaging experiences around the brand. To see how the campaign works, check out this video: Learn how to Blip a Budweiser Blippable image from The Confluence on Vimeo.
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Later
OCTOBER 8, 2020
When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .
Social Media Strategies Summit
OCTOBER 13, 2023
In contrast, the meme became a chance for posters to hype themselves up for doing the bare minimum – especially anything food-related. Of course, celeb collaborations are hardly a rarity for Super Bowl campaigns. Why It Worked Social media users dreamed up this campaign rather than Dunkin’s marketing team.
Adam Cohen
SEPTEMBER 22, 2010
What other complex marketing campaigns have you seen and liked? Post this to Posterous. There is clearly a storyline to the content. What do you think of what you see here? Is it too complex to engage fans at a big enough level? Could this work for anything other than a movie premiere? The Digital Five Tool Player (7). Tweet This!
The Realtime Report
JANUARY 27, 2020
A considerable investment has to be made to ensure the campaign lasts long enough to get results. Other forms of promotion (like banner advertisements on websites or pay per click posters on webpages) are much less expensive than traditional forms of advertising. Traditional marketing is harder to change during a campaign.
The Realtime Report
JANUARY 26, 2020
A considerable investment has to be made to ensure the campaign lasts long enough to get results. Other forms of promotion (like banner advertisements on websites or pay per click posters on webpages) are much less expensive than traditional forms of advertising. Traditional marketing is harder to change during a campaign.
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