Campaign Mobile Nielsen Social Networking 
Social Media Strategies Summit
JUNE 8, 2023
It’s still the most-used social network in the US, with 73% of American consumers visiting the site regularly… Source: Statista It’s also the platform 65% of marketers plan to use most in 2023. But they were interested to discover if they could use the social network to increase purchases via physical retail stores.
The Realtime Report
APRIL 7, 2014
Twitter now displays emoji symbols in Web interface – emoji users on Twitter can now see emoji characters on the desktop version, not just on mobile apps (NDTV Gadgets). Any social media updates that we missed? Let us know in the comments below.
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Mindjumpers
NOVEMBER 23, 2012
As for 2013, Mindjumpers’ CEO and founder, Jonas Klit Nielsen, predicts that we are heading towards a future where brands invest in people who are highly skilled in content creation and where brands become publishers: “Companies need to be ready to think as publishers and not marketers. Read the entire report here.
Social Media Strategies Summit
NOVEMBER 7, 2018
In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. A Social Media Platform to Embrace Messaging: Kik.
Twist Image
SEPTEMBER 11, 2014
You''re in the minority (and yes, I say this with full acknowledgement that if you''re spending money on mobile data, this newly added features can be both draining and expensive. From the article: "From May to July, Facebook said video views have surged 50%, with more than 65% of the total taking place on mobile.
Janet Fouts
DECEMBER 30, 2014
Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them. 23% of Millennials have a Bachelor’s degree or higher, making them the most educated generation ( Nielsen ). They’re social. 38% of Millennials are bilingual.
Mindjumpers
SEPTEMBER 28, 2015
The path to video supremacy is well underway with Nielsen revealing that 64% of marketers expect video to be a key part of their content strategies. It’s essential to have the following to make it work: Clear campaign goal. Video content is taking over. YouTube racks up over one billion unique visitors a month. Content strategy.
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