Oktopost

DECEMBER 1, 2021

Before that, Head of Brand Marketing at Microsoft in a hybrid role focusing on the 5th largest business in Microsoft and bringing next-generation demand generation & digital capabilities to a mature giant, with the goal of turning disruption into an ally. Prior to CreativeX, Jason was leading hypergrowth at ActiveCampaign.

Microsoft 109

Microsoft B2B Apple Conference 109

Laurel Papworth

MAY 21, 2013

I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. Topics for tweeting and developing educational campaigns/games. It’s often said Twitter is one of the most powerful teacher professional development tools available.

Microsoft 96

Microsoft Twitter Klout Education 96

Hootsuite

MARCH 16, 2023

Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Why use Microsoft Advertising (formerly Bing Ads)? Remember Bing Ads?

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Danny WhatMough

OCTOBER 31, 2014

Microsoft launches a wearable – Microsoft Band. The 10 hours of walking in NYC video went viral. Twitter is losing Execs … Facebook’s advertising revenue has grown by 64 per cent during its third quarter. Amazon comes top of Klout’s list of social brands. The Queen tweeted !

Microsoft 40

Microsoft Klout Twitter Campaign 40

Sociallyin Insider Blog

JULY 9, 2021

Microsoft Interesting "Stories" Blog. Hashtag Campaigns - Red Cross. The Coca Cola "Share a Coke" Marketing Campaign. Superdrug: Combining Media for an Extra Boost. Garyvaynerchuck.com. Hootsuite's Viral Video: "A Game of Social Thrones". Shutterstock's Trend's Report. Rolex's Use of Pictures. Frequently Asked Questions.

Examples 93

Examples Brands Content Marketing 93

The Realtime Report

NOVEMBER 5, 2019

You should look into improving your skills in programs and areas such as Microsoft Excel, Microsoft Access, data analytics, Filemaker Pro, Hive, Adobe Campaign, statistics and much more. From storing and organizing data to applying complex mathematical formulas and creating complex macros, it’s important that you’re an expert.

Skills 128

Skills Microsoft Software Content management systems 128

Sprout Social

FEBRUARY 1, 2024

Suppose Microsoft notices a trend in complaints about Outlook’s new font. Microsoft can respond and develop comprehensive, interactive digital guides based on these insights to make it easier for all users to navigate the change. Social listening can help them learn if it’s an isolated post or requires deeper investigation.

Social Media 106

Social Media Sentiment Loyalty Microsoft 106

Convince & Convert

OCTOBER 8, 2021

Microsoft, a technology brand, partnered with National Geographic for a unique B2B influencer marketing campaign this year. Figure out how they can tie in THEIR story with YOUR brand’s story to create a cohesive thought for your DEI promotional campaign. . Nano & micro-influencers already have a story to tell.

Influencer 163

Influencer Marketing B2B Authentication 163

Jason Yormark

JANUARY 14, 2013

I have had the luxury of having quite a bit of experience watching an ad platform evolve from the ground up having been at Microsoft Advertising in the launch days of adCenter. Many of these plastforms, even the Microsofts and Googles of the world experience growing pains in figuring out how to deliver value and a strong user experience.

Advertising 218

Advertising Review Twitter Microsoft 218

Social Media Strategies Summit

NOVEMBER 14, 2019

In one such campaign, Amazon asked its employees to describe their ‘Amazon resumes’ in three lines or less. This campaign positioned Amazon as a company that promotes employee growth, generating engagement without being promotional. 7 Microsoft Customers Share Their Journey with Gaming. 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

Laurel Papworth

SEPTEMBER 4, 2014

Using trolling as a marketing campaign on social media. Cup from Microsoft. The newest trollmarketing campaign comes from Ikea against, ironically, Apple. Brand Hate The Other Guy – Microsoft vs Google. Good old Microsoft – that bastion of brand love and customer happiness ratings [sarcasm]- vs Google.

Social Media 110

Social Media Microsoft Apple Banking 110

Ignite Social Media

JUNE 20, 2016

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. Microsoft Buys LinkedIn – A Sign of Things to Come? By now, you’ve probably heard the news that Microsoft bought LinkedIn for a whopping 26 billion dollars.

LinkedIn 99

LinkedIn Microsoft Social Media API 99

Webbiquity SMM

MAY 25, 2021

And the value of an email marketing campaign has come back into fashion. We could talk for hours about some of my concerns, post-Microsoft acquisition, about things they’ve done that have watered down the platform. But what do the best influencer campaigns look like? And they’re doing SMS, which is fascinating.

B2B 306

B2B Influencer Platform SMS 306

Unmetric

AUGUST 29, 2018

If you’re still not done ideating that campaign for Labor’s Day, we know what you need. Microsoft Store. We’ve curated this list of the top social media posts put out by brands so you can take inspiration from content that performed well in the past. Click to see the latest Labor Day posts. Reese’s.

Social Media 99

Social Media Microsoft Curation Analysis 99

Twist Image

JUNE 17, 2018

His agency, Free Range Studios , created campaigns, like Amnesty International 's awareness-raising video on blood diamonds (which was seen by 20 million people). Jonah went onto to create other viral campaigns for Greenpeace , Human Rights Campaigns and the ACLU , as well as consumer brands like Microsoft and Patagonia.

Microsoft 51

Microsoft Cause marketing Advertising Campaign 51

Audiense

AUGUST 30, 2016

Summer mode is still on and we can feel it in the social trends , such as the new KFC campaign that has launched a surprisingly unexpected product, or the one from Coca Cola that celebrates holidays by giving free Zero Cokes with #TryMeFree. Also, what if we tell you that Little Mix performed in a McDonald’s? Keep reading to find out more!

Banking 84

Banking Transportation Microsoft Tourism 84

Sprout Social

NOVEMBER 11, 2021

Sprout lead management and CRM integrations: Salesforce, Marketo, Microsoft Dynamics 365. Sprout integrations: Zendesk, HubSpot, Salesforce, Microsoft Dynamics 365. Determine the impact of your digital campaigns to track the ROI of your social content and optimize accordingly. Website & URL tracking.

Social Media Management 118

Social Media Management Social Media Platform Review 118

Oktopost

AUGUST 13, 2021

Marketing teams have to manage multiple campaigns as they’re carried out simultaneously over numerous channels, and customer expectations are higher than ever. While it’s common to measure campaign success after the fact , there’s a better way. Implement an organized and successful campaign for your marketing team!

Template 80

Template Templates Project Marketing 80

Sherrilynne Starkie

MARCH 9, 2018

Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. Microsoft is already using adaptive rate limits with its new chatbot Zo. This week's must-know social media news includes stories about Google, LinkedIn, Facebook and Twitter.

Google 123

Google API Microsoft LinkedIn 123

Twist Image

OCTOBER 15, 2017

A former presidential campaign spokeswoman, the New York Times described her as an "expert at self-reinvention and helping others make changes in their lives." A frequent contributor to the Harvard Business Review , she consults and speaks for clients including Google , Microsoft , and the World Bank. advertising podcast. connectivity.

Microsoft 68

Microsoft Banking Advertising Consultant 68

Ari Herzog

NOVEMBER 10, 2014

The employer will probably be a think tank or NGO involved in technology policy campaigns, but it could be private enterprise. Perform government relations strategies to explain our mission to their constituents and advance our policy campaigns. Proficient using Microsoft Office, Open Office, and Google Docs. Got a tip or idea?

Net Neutrality 192

Net Neutrality NGO Policies Collaboration 192

Oktopost

NOVEMBER 16, 2023

If your strategy includes paid ads , analyze campaign metrics to optimize performance and budget allocation. You can collect data manually and use tools such as Microsoft Excel or Google Sheets to track metrics from the social networks you will analyze. For example, you may discover increased comments for a particular campaign.

Analysis 69

Analysis Data Sentiment Metrics 69

Jason Yormark

MAY 19, 2016

As an SMB, your budgets are tight, your time is limited, and ROI is a matter of life or death when it comes to modern marketing campaigns. Creating a strong, scalable online marketing strategy helps you to: Attract new customers through targeted paid search campaigns. For many small businesses, the barrier to entry is cost.

Small Business 100

Small Business Adwords Paid Search Cost 100

Oktopost

AUGUST 3, 2021

Key metrics such as gross revenue, customer lifetime value, and market share help B2B marketers make the right data-driven decisions at every stage of their campaigns. . Accessing data is the easy part; applying it to your campaigns is the challenge. Google Adwords campaign dashboards. Marketing performance dashboards.

B2B 62

B2B Marketing Metrics Adwords 62

Bill Hartzer

MARCH 5, 2013

Responsibilities: – Design, develop, and manage PPC campaigns; including account structure, keyword research, bid strategies and management, ad copy writing and other core PPC capabilities. – Partner with account managers to define successful KPIs, and produce and deliver successful campaign performance reports.

Adwords 126

Adwords Real Estate Microsoft Yahoo 126

Audiense

JUNE 27, 2018

So, we wanted to identify the most relevant players for the audience of this edition of the festival, as a practical example for companies interested in implementing an influencer marketing program or in order to develop a specific campaign with brand ambassadors and also to enlighten their PR strategy and/or media planning. Campaign Media.

Analysis 96

Analysis Advertising Journal B2B 96

Social Media Strategies Summit

JANUARY 12, 2023

Made up of over 200 marketers from across the institution — including specialist social media managers, marketers, and people for whom social media is just one aspect of their role — these bimonthly meetings are an opportunity to discuss current campaigns, different strategies, and new policies. Kayla is a big proponent of Microsoft Teams. “We

Collaboration 226

Collaboration How To Education Team 226

Ignite Social Media

OCTOBER 6, 2022

Their website showcases they’ve worked with brands like VISA, Microsoft, GM, HP, Samsung, and more, which can help strengthen confidence for more prominent brands who need a tool to achieve their goals. . Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Hootsuite

AUGUST 16, 2023

Allowing your teammates to jump in to edit dates, add campaigns, or share their thoughts is vital. AirTable AirTable is a social media content planning tool that allows you and your team to map out content calendars, manage campaigns, and build dynamic workflows. A ship only sails if we’re all rowing together. Try Hootsuite for free.

Social Media 88

Social Media Tools HootSuite Tweetdeck 88

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Better measurement of results: With a social media workflow in place, it is easier to measure the results of your campaigns. Copywriting: Writing captions or campaign slogans.

Template 134

Template Templates Social Media Tips 134

Audiense

SEPTEMBER 2, 2016

Kronenbourg’s Bronze Lions winning campaign proved one big thing, people will get involved in your social media strategy if they care about the content. Harriet Harrison, Ogilvy & Mather UK The results were astounding, according to Nielsen/Headstream it was the #1 UK social FMCG campaign of 2015, and purchasing increased 14.5%

Engagement 106

Engagement Nielsen Delicious Campaign 106

Hootsuite

APRIL 12, 2021

Integrated paid and organic: We continue to work on ways to create a seamless experience for managing paid campaigns and organic content together from within Hootsuite. Now you can leverage the tools your team is already using, like Microsoft Sharepoint. Lastly, we updated the Microsoft Dynamics 365 App.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Sprout Social

JANUARY 27, 2021

“As brands make plans to celebrate diverse communities through Black History Month and others, it’s important that they approach their campaigns with authenticity, empathy and cultural intelligence,” says Blackburn. Perez finds inspiration in brands like Salesforce, American Express, Blackrock and Microsoft.

Brands 127

Brands Authentication Communities Campaign 127

Bill Hartzer

FEBRUARY 14, 2012

This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! – Design, develop, and manage PPC campaigns; including account structure, keyword research, bid strategies and management, ad copy writing and other core PPC capabilities.

Adwords 94

Adwords Paid Search Yahoo Microsoft 94

Ignite Social Media

JULY 10, 2020

While it’s become fairly easy to find influencers and match them with brands (thanks to hundreds of software platforms), the real art to influencer marketing comes with ensuring that high performing content in the midst of a campaign gets amplified.

Brands 176

Brands Facebook LinkedIn Influencer 176

Oktopost

MARCH 5, 2019

In this post, we’ll aexamine the types of companies that best suit real-time marketing ( including B2B ) and ways to do this effectively, so you get the most value out of your campaign. Tip: Note below how Microsoft specifically calls out Amazon and Google. But first, let’s define the term real-time marketing. Not One and Done.

Strategy 125

Strategy B2B Marketing Conference 125

Adam Cohen

APRIL 12, 2012

If this is the case, brands can combine paid ads with shared status updates as part of a regional campaign, increasing the potential effectiveness of both. The features are still in beta phase and only available to several companies like: AT&T (client), Samsung Mobile, Dell and Microsoft.

LinkedIn 239

LinkedIn Engagement Statistics Microsoft 239