Ignite Social Media

SEPTEMBER 18, 2018

Hard to believe we are turning a sharp corner into the last quarter of the year and it’s time to start planning your holiday social campaign. If you don’t rely on Q4 to meet your yearly goals, you might want to stop spending during that time all together. Worried about executing your holiday campaign and meeting your Q4 goals?

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Campaign Tips Meeting Social Media 142

Ignite Social Media

SEPTEMBER 25, 2019

Facebook is giving time back to media buyers by migrating all ad accounts to Campaign Budget Optimization (CBO) starting early next year. That’s when media budget will be set at the campaign level instead of the ad set level. Bid Strategy: With CBO, Campaign Bid Strategy is also set at the campaign level.

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Campaign Facebook Cost Buy 133

Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

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Campaign Hashtag Analytics Metrics 121

Sprout Social

OCTOBER 1, 2020

Meanwhile, the controls and creative options available to businesses today mean that your campaigns are likelier to net you a higher return on your investment. There are tons of variables that go into any given social media ad campaign, though. Even the seemingly smallest details can impact your campaign’s performance and reach.

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Advertising Campaign Social Media How To 145

Social Media Strategies Summit

DECEMBER 4, 2020

If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Because of this, brands need to adjust their campaigns to reflect the current environment. Successful brands meet their customers where they are, and this year, where they are is at home. What plans do you have for your holiday campaigns?

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Campaign Social Media Retail How To 130

The Realtime Report

FEBRUARY 12, 2017

Social Analytics: A Valuable Tool Evolving To Meet Expectations. Users mention that these dashboards help marketers determine if campaigns are successful early on and create the validation to show managers and directors that their social media efforts are working. By Levi Olmstead. Levi Olmstead is a Content Lead for G2 Crowd.

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Analytics Meeting Tools Sentiment 107

Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Here are three successful ABM campaigns that show how reaching a small audience can have a big impact. And within a few days, a meeting was set.

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Campaign Marketing B2B Conference 149

Pam Hughes

NOVEMBER 2, 2021

Brands must adapt to today’s digital landscape to deliver value, provide the best customer experience possible , and create effective marketing campaigns. Many brands are increasingly relying on Agile techniques to ensure their marketing campaigns succeed. Hold daily stand-up meetings. What is Agile marketing?

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Campaign Strategy Marketing How To 63

Ignite Social Media

NOVEMBER 7, 2016

The Secret Meeting Where Vine Died. Influencer campaigns are $10 per influencer per day. The post The Secret Meeting that Doomed Vine | Social You Should Know appeared first on Ignite Social Media - The original social media agency. This is just the latest move by Instagram to make it easier for brands to sell on the platform.

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Meeting Analytics Instagram Influencer 130

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. Use email content for social media and vice-versa Another way to engage your audience with your content is to integrate social media and email marketing campaigns to maximize their reach and impact.

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Campaign Social Media Marketing Metrics 52

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. A great marketing pitch idea could be as big as an original campaign or as minor as adjusting your tone of voice on social.

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Campaign Social Media Marketing Metrics 126

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism.

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CSR Meeting Social Media Energy 249

Sherrilynne Starkie

JANUARY 27, 2020

The next step is understanding what resources are required to meet these objectives. Also, you need to factor in supplementary training, software license fees and other operational costs associated with marketing campaigns. Run one ad campaign per month. 2 new partnerships in Q1”. Examine your social media resources.

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Social Media Marketing Proposal Consultant 486

Mindjumpers

JULY 6, 2010

I have previously written the overall blog post on what the Bees Award is, and on my personal blog , I have written a bit about the meeting from a more personal aspect. This post is more about the founders thoughts behind the why, how, when etc. The team behind the Bees Award have been at it for about a year now.

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Meeting Nielsen Insurance Foursquare 182

Sprout Social

DECEMBER 11, 2019

Influencer marketing campaigns can bolster our brands’ credibility, extend our message, lower our barrier to amazing content and impact our bottom line. Great influencer marketing campaigns are built on trust. Start your campaign by setting expectations. Keep believing the hype, fellow brand marketers. Learn more here !

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Influencer Campaign Marketing How To 98

Sherrilynne Starkie

APRIL 26, 2021

Invite people to participate by creating videos around a brand hashtag campaign and their content will aggregate on the hashtag challenge page. You can even consider TikTok like packages to get high engagement levels for your campaign. Partnering with them strengthens most campaigns by reaching highly-engaged audiences.

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Brands Hashtag UGC Aggregator 273

The Realtime Report

SEPTEMBER 27, 2012

Kraft Foods – which makes Oreos – collaborated with a team of agencies to create the ‘Daily Twist’ campaign, featuring a catchy new Oreo ad on Facebook for 100 days in a row. Oreo’s 100th anniversary officially started in March with the launch of a print ad campaign focusing on the brand’s history.

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Campaign Sample Samples Film 177

Jon Loomer

OCTOBER 7, 2021

If the goal of your Facebook campaign is less about volume and more about Return on Ad Spend, you should consider the Minimum ROAS Facebook bid strategy. So, if your Facebook ad campaign resulted in $400 worth of purchases while spending $100 on those ads, your ROAS would be ($400/$100) = 4.00. Let’s go… What is ROAS?

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Strategy How To Facebook Meeting 200

Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. – Meet #InstaKors. What a year for sport! Samsung #DoWhatYouCant. 0lm1XqTiu2.

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Campaign Social Media Sports Mobile 110

OnlineRockersHub Marketing Blog

MARCH 20, 2020

With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. Socialoomph is a social media post scheduler for your Facebook campaign that boosts your outcome from Facebook with its advanced post scheduling tools since 2008. Agorapulse.

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Campaign Tools Social Media Facebook 88

Sprout Social

MAY 28, 2020

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Campaigns are a chance to switch things up, reach your audience in a new way, create memorable content and make a real impact on top-line business goals. Optimize campaigns with real-time data and feedback.

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Campaign Report Social Media How To 87

Freelance Social Media

JULY 16, 2009

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Traditional Media Meets Twitter by cinta5 on July 16, 2009 Every year on the third Thursday in July, 5000+ people flock to downtown Lawrence, KS for the annual Downtown Lawrence Sidewalk Sale.

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Meeting Twitter Foursquare Journal 134

Atom Thought

AUGUST 13, 2010

The real RoI from social media (buzz or viral effect, thought leadership or engagement) can be achieved effectively if we also focus on Close Looping our campaigns. How to define a timeline (and hence also know when to push the pedal to extend the life of a campaign). Related Posts: Meeting Barrack Obama's Digital Guru!

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Campaign Social Media Marketing Crowdsourcing 219

Devumi

JANUARY 24, 2018

Find out how you can better incorporate personalized marketing into your overall social media strategy to meet these demands, keep the attention of your followers, and get more conversions. Planning your personalized social media campaigns Having a good idea of how much […].

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Campaign Social Media Marketing Meeting 60

Sprout Social

APRIL 9, 2024

I would encourage every CMO or marketing leader to have a 30-minute meeting every month, where the purpose is to have your social lead provide you with a report or presentation that includes recent trends in both your social practice and the industry overall. Don’t just give them a seat. Give them a gavel. Give them the gavel.

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Team Meeting Report Social Media 92

Pixlee

FEBRUARY 25, 2020

Social media marketers everywhere are exploring TikTok for new campaigns. There are already many successful influencer campaigns on TikTok. Here are three inspiring and impactful influencer campaigns that are worth studying before launching your own campaign. Over 40 percent of U.S.-based Kristen Hancher + Too Faced.

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Influencer Campaign Marketing Case Study 66

Devumi

JANUARY 26, 2018

Interactive marketing can help you meet this demand and engage your customers better. The post Creating Interactive Marketing Campaigns: Engage Customers In New Ways appeared first on Devumi. That communication is initiated by specific customer […].

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Campaign Engagement Marketing Meeting 68

Sprout Social

OCTOBER 19, 2023

To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths. Luckily, innovative technologies like artificial intelligence (AI) offer long-term solutions to meet these challenges.

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Strategy Sentiment Marketing Analysis 129

Pixlee

DECEMBER 2, 2021

A TikTok campaign run by a brand refers to the strategies and content created by an organization for the video app, and can be either organic or paid. Read on to learn how you can design a simple yet effective TikTok campaign strategy. The post 5 TikTok Campaigns You Need to Try in 2022 appeared first on The Pixlee Blog.

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Campaign UGC Hashtag Influencer 52

Convince & Convert

JUNE 25, 2014

Before diving into your execution, it’s wise to review your business and marketing goals so that you’re creating your SMS campaign through a lens that takes your current business goals into account. Your SMS mobile campaign will impact many departments of your company. Having S.M.A.R.T Take this example from Pepsi.

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SMS Campaign Mobile Marketing 166

Convince & Convert

MAY 1, 2014

These are some of the questions posed by MINI’s passionate fan community in the company’s #asktheNEWMINI campaign. Positioned as an online “meet & greet” for the new MINI , fans are encouraged to submit questions across Facebook , Twitter , Instagram and Google+. Video was a good medium for bringing this campaign to life.

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Campaign Features Video Case Study 144

Webbiquity SMM

JUNE 21, 2022

It’s vital in such situations for brands to be able to meet their customers where they are. Moreover, such brands will be in a much better position to align their brand and business strategies so they can mutually reinforce and complement each other for a more coherent marketing campaign. Create Omnichannel Marketing Campaigns.

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Influencer Brands Policies Privacy 288

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. These tips will help you identify tactics for achieving your social media marketing efforts, while the tools will help you gain valuable insights into your audience and measure the effectiveness of your campaigns.

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Social Media Tips Marketing HootSuite 267

Oktopost

FEBRUARY 6, 2023

Meet Alex Taylor Noble – The Head of Social Media at The Bank of London and the next Behind the Post guest. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary How do you use social to support business growth? How can you get buy-in from internal stakeholders so social doesn’t sit in a silo?

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Banking Apple Buy Meeting 131

The Realtime Report

APRIL 13, 2023

“Building and sustaining successful digital marketing campaigns is a journey that requires hard work and consistent collaboration.” Often, the first part of the client-focused campaign development process is to align expectations and establish a realistic framework of spending and growth.

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Marketing ROI Small Business Yahoo 172

Devumi

NOVEMBER 14, 2014

It’s mid-November, your social media holiday campaign planning has to start now. A solid social media holiday campaign plan is an essential, and I’m going to take you through a few tips you’ll need. Building your social media holiday campaign. looking for sales, specials, and promotions everywhere social media meets business.

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Campaign Social Media How To Instagram 113

SocMed Sean

MARCH 1, 2022

Here are some thoughts about including YouTube as an effective part of your campaigns. Marketers can grow brand awareness by diversifying a campaign and concentrating on some of the other channels a brand’s audience visits. This means campaigns can be more easily tweaked on the fly to improve performance. Is YouTube dying?

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YouTube Strategy Automotive Marketing 204