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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

ROI is one of the most common ways businesses assess the success of campaigns and ventures. SoLoMo: Social, Local, Mobile. Social, local, mobile describes the convergence of mobile and locally targeted social media marketing that’s grown in popularity thanks to geo-location technology. IM: Instant Messaging.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. This is a digital file, such as a PDF or EPUB, for reading on a computer, mobile device, or dedicated ebook reader. Instant message. An instant message (IM) is a real-time text message sent using an online platform.

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