Techipedia: Tamar Weinberg

AUGUST 2, 2011

I’m not saying that there’s a trick to make ensure every social media campaign gets the huge reach of a viral success, but there is a way to stack the deck in your favor. It’s a campaign that’s run over and over again, with little variations and customizations, but the same premise. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Kikolani

MAY 28, 2013

Pippity supports Aweber , InfusionSoft, OfficeAutopliot/SendPepper, MadMimi, MailChimp, iContact, GetResponse, 1ShoppingCart, Campaign Monitor, Constant Contact, Feedburner, Silverpop, DadaMail, Vertical Response, Interspire, Active Campaign, Email Broadcast, HubSpot, Ymlp, Gravity Forms and Tribulant. Blog Marketing'

Case Study 168

Case Study WordPress Study FeedBurner 168

Josh S Peters

NOVEMBER 4, 2009

Keywords Keywords are the backbone of a PPC campaign. If you don’t have your keywords list ready you won’t know what you want to bid on and you won’t be able to write your ads and so you won’t have a PPC campaign. If people are looking for it on Google, chances are they’re also talking about it on Twitter.

Twitter 100

Twitter RSS Lijit eBook 100

Adam Sherk

AUGUST 16, 2010

Developed with RFI Studios (part of Ruder Finn), the campaign has been a great success. The challenge is how to keep that momentum going once the campaign is over. Facebook has some internal miscommunication where our rep didn’t tell others about this campaign– so these uninformed reps had jumped on us.

RFI 156

RFI Guidelines Facebook Press Release 156

Kikolani

APRIL 12, 2013

3 Social Media Metrics Your Business Should Track – Learn what you need to measure to know how well your social campaigns are performing. Be sure to follow Kristi on Twitter , Facebook , and Google+. Here’s how you can create similar ads in Power Editor while giving the control you need. Fetching Friday'

Mashup 124

Mashup Resources FeedBlitz RSS 124

Kikolani

JUNE 14, 2013

5 Landing Page Lessons from Top PPC Advertisers To Help You Crush the Competition – To get the best results from your PPC campaigns, you need landing pages that can crush the competition. Be sure to follow Kristi on Twitter , Facebook , and Google+. These answers to email problems are sure to keep you sane. Fetching Friday'

Marketing 127

Marketing FeedBlitz RSS SEO 127

Adam Sherk

FEBRUARY 9, 2010

Imagine coming across Cooper Union in Manhattan and getting to read an article on Abraham Lincoln’s campaign speech there in 1860. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Foursquare 111

Foursquare Badge Press Release Syndication 111

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Since, almost more than half of the internet users are using twitter so it can also market their products and services through ad campaigns in twitter. As we all know twitter is the best applicable business effective campaign today. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Apple 154

Apple Twitter Forums Policies 154

Jeff Esposito

APRIL 11, 2011

After checking out the promotion, I talked to my friend Coral Vogel who is the assistant director of social media at the Boston-based charity about this fundraising campaign. I have a robust Google Reader account where I try to keep up to date on the ever changing social sphere by following many different social media blogs.

Social Media 50

Social Media Smart Phone MySpace Google Reader 50

Josh S Peters

NOVEMBER 3, 2009

PPC ads are often based on search terms (keywords) you bid on, as in the case of the ones we see on Google everyday. If you or your company is running a PPC campaign then you should have a list of keywords you’re bidding on and have a core set that are the most valuable to you.

Twitter 100

Twitter Case Study Lijit eBook 100

The Way of the Web

DECEMBER 4, 2009

Google also supplies a lot of the advertising that appears on both my blogs. Plus most of my blogging time is spent in Google Reader and Googlemail. So that means if the newspapers can look for concessions from the Government, Google, Microsoft, and anywhere else they can think of, then so can I!

Blogroll 31

Blogroll Disqus Google Reader Microsoft 31

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Perhaps you’ve prepared really well for what you thought would be a great viral video campaign, only to find out that the audience does not care in the slightest. Still, though, you trudge through it.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

APRIL 22, 2010

However, keep in mind that the real time search is about today: the archiving of old results is still in its infancy, so its important to stay on top of this information immediately after launching a new campaign or product. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean. It’s a brave (???)

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Great content, #2, works across the board for social media.

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

MAY 13, 2008

Next time you proceed in a social media marketing campaign, follow some ideas and steps: Know your market. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Brand awareness is important, especially when it comes to a web hosting firm that was advertised on a multitude of technology websites.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

A couple weeks ago, a hugely successful company here (horticulture & more) , who’s generally known for it’s immensely creative and original ads (by Leo Burnett), launched it’s latest billboard ad campaign around the country. Two days ago, they launched a new campaign to replace the old one.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 25, 2010

In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

JANUARY 12, 2010

When i first joined facebook i was in there for personal friends now , i’m experimenting different marketing campaigns on it. Thx, your blog in my Google reader now Reply Felix August 12, 2008 at 5:55 pm Though I also keep Facebook, MySpace, LinkedIn, Flixter, etc., being what it has become. thus your persona’s.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

ProBlogger

AUGUST 12, 2012

Google Alerts : With Alerts, Google will email you every time someone mentions your brand, product, website, and so on. I like to get them via RSS instead of email, so I check them in Google reader each morning. Twilert : This service does the same thing as Google Alerts but for Twitter.

RSS 42

RSS How To Blogger Analytics 42

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Look at the difference between Obama and Clinton’s campaign for one example… Obama has leveraged social sites well and while Clinton’s campaign seems to know they need to be there, they don’t quite get it. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

JUNE 10, 2010

A 12-year-old resident of Missouri, Shelby’s Jericho website features a blog and has turned into a social good campaign with her promotion of charitable efforts for US troops , and even includes interviews with the cast and crew of Jericho as well as with US Air Force Thunderbirds and Alex O’Loughlin.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Viper Chill

NOVEMBER 29, 2011

Most people commonly try to target a huge audience with their Facebook ad campaigns where as many people have found the best strategy is to lots of ads, each targeting a tiny sub-section of users. Google Reader Subscriber Counts. In Google Reader you can see how many people are subscribing just via Google.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

MARCH 17, 2010

So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.

Communities 237

Communities Twitter Web 2.0 ROI 237

Writtent Blog

FEBRUARY 27, 2024

For example, when I learned about the close to the Google Reader, I grabbed the URL pointing to the old RSS feed aggregator and put it into ahrefs, and found dozens of pages that linked to the old tool. This is the exact same “Force Multiplier” approach you use with Broken Link Building. Both work equally well.

Blogger 52

Blogger URL Resources Directory 52

Techipedia: Tamar Weinberg

MAY 28, 2010

Social media doesn’t have to be a challenge thanks to tools that help you track measurement, assess the reach of campaigns, give you updates when someone talks about you, and more. Sure, you can have viral campaigns that truly rock, but at the end of the day, it’s all a substantial time investment.

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. If your business is already on the social web, you will need something to help you improve on your campaigns. You will be able to gather enough data from your own campaigns to help you improve your online marketing.

Questions 277

Questions Social Media How To Postrank 277

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

with any other Social media campaign,if the content or the product’s not strong theres no pint in taking up the campaign Reply Daniele Rossi February 7, 2008 at 11:22 am I use ester-c when I feel a cold coming on. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Reputation 125

Reputation Chemicals Issues Consultant 125

Kikolani

MAY 31, 2013

How to Make Your Ebook Marketing Campaign *Almost* Perfect – Recently, a campaign by Easypurl got me clicking, and I wanted to evaluate why. So I went back and reviewed the entire campaign, from the first touch to the last. Be sure to follow Kristi on Twitter , Facebook , and Google+. Fetching Friday'

FeedBlitz 119

FeedBlitz Marketing RSS Case Study 119

Kikolani

JULY 19, 2013

How to Follow Your Favorite Blogs without an RSS Reader – As Google Reader shuts down, writer Sharon Hurley Hall asks whether marketers need an RSS reader any more. You become a better writer with every email, story or blog post you draft. There also are things you can do to improve your writing immediately.

Marketing 128

Marketing RSS Mashup SEO 128

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265

Marketing SEO Journal Engineering 265

Kikolani

JUNE 28, 2013

3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. This Week on Kikolani. 3 Free Tools for Customer Insights + Book Giveaway – Enter to win one of four copies of Jay Baer’s new book, Youtility! Blogging / Content. Business / Career.

Marketing 119

Marketing Postrank eBook RSS 119

Adam Sherk

MARCH 2, 2010

I find this to be frustrating when measuring the twitter effectiveness of shortened links used for ongoing campaigns. Real-time Blogroll (via Google Reader) About.com Founder Scott Kurnit Launches Huge New Startup Called "AdKeeper" New Digg Buttons Released - Upgrade Now!

Survey 193

Survey Twitter Digg Hitwise 193

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Viral content marketing is and should be the topmost priority of any online marketing campaign. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Reply Tinzley December 9, 2009 at 10:14 am Tamar, this is great information. I stumbled across your site and was like, wow!

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

AUGUST 26, 2009

In 2007, Royal Caribbean ran a campaign called Royal Champions, inviting 50 of its most vocal ardent supporters on cruises and to face-to-face meetings with company executives. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Does brand evangelism work?

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Webbiquity SMM

DECEMBER 4, 2012

Social Media Campaigns Don’t Match When Consumers Are Online by Spin Sucks. Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. Social Media Marketing Guides and Tips. The Top 5 Social Media Managing Tools by Social Media Today.

Social Media 213

Social Media Resources Tips Policies 213

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word.

Social Media 268

Social Media Marketing Policies Sysomos 268