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Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. This is not how flash mobs started out.

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Election 2010: GetUp Tony Abbott Mashup

Laurel Papworth

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. What do you think? Gratuitious hot guy. Please spell out I.R.O.N.Y Facebook talks like a pirate.

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Occupy Wall Street – The Revolution is Twittervised

Laurel Papworth

In this article, I’m looking at process vs product journalism, representational democracy falling over, the demise of capitalism, authoritarian aspects of traditional media AND online community hosts e.g. Twitter and the newly found power of Crowd Activism. Not bad for a Sunday morning in rainy Sydney! Too little, too late in my book.

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The Future of Link Building

Kikolani

Here are ways to develop a link building campaign that relies on high-quality content as means to a developing strong link profile. Think of the flash mob dance hosted by T-Mobile and The Noob Guide to Online Marketing by Unbounce. Content Marketing. Push the limit of great content to get more users to take notice.

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