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Seven Skills Every Social Media Manager Needs

Webbiquity SMM

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

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6 Ways to Avoid Burnout as a Social Media Manager

Social Media Strategies Summit

Have you ever woken up in a blind panic because there’s a campaign going live tomorrow, and you forgot to schedule a post? Or logged onto Instagram while eating your dinner to check the engagement on your latest Reel ? For social media managers, being “always on” has long been a challenge of the job.

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How Much to Charge for Social Media Management

Social Media Strategies Summit

Despite this fact, many business owners and marketing teams are missing the experience or resources to internally manage their social media presence in a strategic way. More and more businesses are opting to outsource their social media management to freelancers, consultants, or agencies. Source: Upwork.

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Social media management costs for businesses in 2022

Sprout Social

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives.

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How Social Media Managers Can Set Measurable Goals for 2023  

Ignite Social Media

An intention would be to create more engaging content to attract more followers. Given that, it’s important to be really clear on what goals are set for the year ahead — whether it’s increasing engagements or reach on a specific platform, or traffic to your brand website from social media. What was successful?

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Social Media Managers Are Necessary During a Crisis: Here?s Why

agora pulse

A social media manager is vital to every company, especially during a crisis. Social media managers, in particular, often are the first to be cut. I had one client who I practically begged to leave the social media engagement management to me.

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Milena Farber on Transitioning into a New Role as a Social Media Manager

Oktopost

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. Taking over a company’s social accounts can be intimidating for new and even experienced social media managers.