Social Media Research: Interview with Joel Rubinson of ARF - Part I
Diva Marketing Blog
FEBRUARY 23, 2009
Joel's Blog CRO-ing About Research @joelrubinson on Twitter. Joel Rubinson : In a world where consumers are in control, where social media provides unprecedented velocity to the spread of messages like the reaction to the Motrin campaign, a marketer must commit to continuous learning. . 50% of ad campaigns provide no sales lift.
40 
Let's personalize your content