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4 Things to Consider When Planning a Holiday Social Campaign

Ignite Social Media

While we’re still a few weeks out from full-on holiday cheer in every storefront, the time to plan your holiday social campaign is now. Read on for all your essential social holiday planning needs. Ready to get started with your brand’s social holiday campaign?

A 10 Step Guide To Creating A Social Media Marketing Plan

Webbiquity SMM

billion social media users in the world. With so many people—from every country, every age, and every profession—marketing professionals have ramped up their use of social media marketing over the past decade. Determining your best social platforms.

3 Things You Need to Know Before the Facebook Campaign Budget Optimization Migration

Ignite Social Media

Facebook is giving time back to media buyers by migrating all ad accounts to Campaign Budget Optimization (CBO) starting early next year. That’s when media budget will be set at the campaign level instead of the ad set level.

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

Social media has become a core element of marketing across businesses of all types and sizes: maintaining active, optimized profiles; sharing industry-related updates; amplifying their own content; and engaging with prospects, influencers, advocates, and customers.

Managing Social Media Campaigns

SocialFish

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns.

Hashtag Best Practices by Social Media Channel

Ignite Social Media

One question we’re frequently asked is how many hashtags to use on different social media channels. Go ahead and bookmark it so you can reference it whenever you’re writing copy for your social posts.

Top Online Social Media Courses Your Social Media Manager Should Take

Ignite Social Media

We’ve rounded up the top online social media courses for social media managers to learn best practices and tips/tricks. With these courses you can reduce your time searching for answers, spark innovative ideas and ultimately improve your social channels.

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Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Savvy B2B marketers put significant effort into developing a professional, attractive, and highly functional website design —as the company’s website is often the first impression prospective buyers will get of the business and its offerings. Social Media Monitoring Tools.

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Top Social Media Campaigns in 2013

The Realtime Report

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. 8 Brands That Played In The Realtime Marketing Superbowl: Which Was Your Favorite? :

Debunking Social Media Marketing Myths

The Realtime Report

Debunking Social Media Marketing Myths. These days, people go to social media for marketing. You may have also created a profile for your business in social media platforms, posted and promoted your brand as well.

Why You Should Thoroughly Audit Your Social Media Presence

Webbiquity SMM

Social media success isn’t nearly as random as it can seem. Though it’s a challenge, there’s no magical force keeping you from reaching your social media goals. To establish that, begin with a social media audit. What Is a Social Media Audit?

5 Ways Non-Profits Can Use Social Media to Connect with Donors

Ignite Social Media

When it comes to marketing, non-profit organizations tend to zero in their efforts to their big donor campaign seasons. Here are 5 Ways Non-Profits Can Connect Outside the Campaign Window: 1. We hope these tips will help take your non-profit’s social media to the next level!

5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

5 Ways that Social Media Marketing Software Can Fail You. There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker.

Why your social media isn’t working

Sherrilynne Starkie

The adage holds true in the world of social and digital media where the pace of change is constant. It takes digital knowledge along with solid marketing and communications experience. Bringing in a certified social media consultant can turn things around quickly.

How to Track Hashtag Campaigns with Social Media Analytics

Convince & Convert

Hashtags are a great tool to track conversations about brands, companies, or events. A good hashtag can help spread the message about your brand, company, or event far beyond your regular audience. Get more content like this, plus the very BEST marketing education, totally free.

5 Steps to More Creative and Effective Social Media Campaigns

Convince & Convert

Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? The same is not true of your relationship with your social audience. We marketers fall into this trap an awful lot.

Back to School Social Media Trends

Ignite Social Media

While that may still seem like it’s a good bit away, now is prime time for planning campaigns and key messaging around back to school 2019. As you ready your A-game social media content, take note of these back-to-school social media trends.

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Companies Embrace Social Media

Mindjumpers

Mindjumpers is in a collaborative partnership together with the Bees Awards – the first social media marketing award show that will take place 9th November in San Francisco.

Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Today marks the start of the 2014 World Cup, a month-long event highly anticipated by fans – and marketers – around the globe. Hyundai teams with Tumblr: At the heart of Hyundai’s World Cup sponsorship lies the #BecauseFutbol campaign, driven by a Tumblr microsite.

19 More Outstanding Social Media Marketing Guides

Webbiquity SMM

While social media marketing has become commonplace, questions about how to optimize the use of social channels and networks, and how to stand out from the crowd, remain. Which tactics work best today for building a social media following and growing traffic?

How to Calculate the ROI of Social Media Marketing [Infographic]

Webbiquity SMM

Quick: Can you list the goals of each and every one of your social media efforts? Do you know how each campaign performed when measured against those metrics, and how they contributed to the bottom line? There remains some debate about whether social media ROI can be measured.

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Four Reasons Your Social Media Marketing Campaign Sucks

Dave Fleet

That’s the three-step approach we recommend companies take when it comes to approaching social media marketing activities for their organization. However, we’re still seeing social media marketing campaigns built with this implicit process.

Ignite Social Media Award Winning Work of 2016

Ignite Social Media

It’s been almost 20 years since social media came to existence. While it took some time to really take off, social media users currently spend an average of two hours a day on social sites according to GlobalWebIndex. 2016 Social Agency of the Year.

Social Media Loves Valentine’s Day: 2014 Campaigns

The Realtime Report

Love it or hate it, Valentine’s Day is a great opportunity for social marketers to create a holiday-themed campaign. According to AdWeek , the campaign ”takes aim at singles going out on the town and looking for romance.”

The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.

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3 Inspiring B2B Social Media Campaigns

Meltwater

B2B companies often feel handicapped in their efforts to market on social media. Typically, they… Read More.

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Top 5 Reasons Your Social Media Marketing Campaign is Failing (and How to Fix Them)

SocialFish

This last 2-3 years saw businesses flocking to social media in droves. Thanks to the push from the media and success stories of a few top businesses, everyone came looking for their own pot of gold. People on social media are not there to seek out businesses.

Ignite Social Media Receives Audience Honors at Shorty Awards

Ignite Social Media

Ignite Social Media received the Audience Honor at the Shorty Awards for both of the categories we applied for: Retail & E-commerce and Large Media Buying Strategy. Shorty Award Audience Honor: Large Media Buying Strategy.

Old Spice: Successful Social Media Campaign

Mindjumpers

This is due to a very successful social media campaign driven by the “Old Spice Guy” aka “the man your man could smell like” performed by Isaiah Mustafah First back in February, Old Spice launched a video running both on television and web, which quickly quickly went viral.

5 Creative UGC Marketing Campaigns to Inspire Your Business

Later

Running a UGC marketing campaign can be an incredible way to attract new followers, make sales, and convert your existing audience into customers! In the following post, we look at 5 creative uses of UGC marketing to grow your business online!

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8 Social Media Marketing Hacks to Ensure Success in 2018

SocialFish

Social media marketing is more than just regular publishing of content on social networking sites in the hope of growing an audience and ultimately making money. For the last few years, videos have been the social engagement goldmine.

How This Social Media Campaign Got 2 Million Views in 2 Days

Convince & Convert

Sprite’s recent Snapchat campaign in Brazil is making waves worldwide for successfully generating over two million views in days. To raise awareness for the campaign, Sprite partnered with 15 influential Brazilian Snapchat stars to print their Snapcodes on cans.

How Companies Are Dedicating Their Budgets to Social Media [Infographic]

Mindjumpers

Tweet At the beginning of a new financial year, all marketers sit down to draft their strategies in form of new media planning and budget allocations. With the new budgets, they more or less define the structure of marketing in the coming year. The Impact of Social Media.

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How are consumers and b2b decision makers using social media in their buying processes?

Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Pinterest Adds Promote Button to Pins : Businesses can now launch campaigns in just a few quick steps with the new Promote button on pins.

How to Get More Clients for Your Social Media Agency

agora pulse

Whether you’re launching a new digital agency or you’re growing your social media business, you need a few essentials. Social media management experience, high-level strategic knowledge, and business savvy are all critical. Put your social advertising experience to work.

11 Steps to the Best Social Media Marketing Campaign

Rebekah Radice

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. social media).

How to Plan Your Holiday Ecommerce Strategy on Social Media

Later

If you haven’t started to plan your holiday ecommerce campaigns yet, now’s the time — the holiday season is just around the corner! . Step #1: Review Last Year’s Holiday Campaign. Was your 2018 holiday campaign successful? 2: Review your social media analytics.

How to Measure the Return On a Social Media Campaign

Mindjumpers

Tweet When it comes to social media, it has always been a widely discussed topic how to measure returns and a lot of the traditions from more traditional marketing has of course paved its way into the field of social media. The Impact of Social Media.

Top 5 Reasons Your Social Media Marketing Campaign is Failing (and How to Fix Them)

SocialFish

This last 2-3 years saw businesses flocking to social media in droves. Thanks to the push from the media and success stories of a few top businesses, everyone came looking for their own pot of gold. People on social media are not there to seek out businesses.