Ignite Social Media

JULY 27, 2020

In this post, we will cover the key benefits of implementing this tag that includes insight into rich audience data, creating important target audiences essential for campaign effectiveness, and the ability to track and analyze key conversions associated with your campaigns that would not be available otherwise.

LinkedIn 177

LinkedIn Advertising URL Campaign 177

Hootsuite

MAY 29, 2020

As our blog from 2019 reported, employees of a company tend to have 10 times more followers than the company itself. And while only about 2% of employees reshare their company’s social posts, they are responsible for 20% of overall engagement. Even more people trust a company technical expert (65%). We’re here to help !

LinkedIn 140

LinkedIn HootSuite Skills News 140

Adam Sherk

NOVEMBER 1, 2012

A close friend of mine came up with a concept with a mobile tie-in that would be unique, fun and game-changing but after the initial development he became frozen over what to do next. This triggered me to change my strategy around traditional PR work and focus on ‘micro-PR’ campaigns. I know this first hand.

Startup 117

Startup Campaign Tips Reputation 117

Webbiquity SMM

JUNE 1, 2021

High-performance digital marketing campaigns are a mix of proven strategies that yield results and a deep understanding of the market landscape. Without competitor and audience intelligence, customizing campaigns to reach maximum business potential is difficult. A proven system that yields results, regardless of industry segment?

Tips 352

Tips Marketing Privacy Influencer 352

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Reputation 128

Reputation Tools Brands How To 128

Buffer Social

DECEMBER 14, 2023

Share news related to your industry Keeping your audience informed about the latest industry news not only positions you as a knowledgeable source but also provides value to your followers.  Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Keyhole.co

JANUARY 9, 2024

A company with users totaling more than 900 million professionals around the world, LinkedIn provides special opportunities to reach a specific demographic and increase interaction. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. Why track LinkedIn analytics?

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. Social media platform decisions should align with goals and trends both within your organization and industry-wide. Kik, a cross-platform mobile messaging app.

Platform 272

Platform Social Media Influencer Trends 272

yMarketingMatters

JANUARY 23, 2013

Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings. No wonder there’s such hostility towards the industry. This will ensure that your email marketing campaigns go into your subscribers’ inboxes, not their junk mail folders.

Tips 216

Tips Smart Phone Marketing Mobile 216

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

Campaign 79

Campaign Tips Instagram Social Media 79

BeingOptimist

MAY 17, 2023

In today’s competitive industry, it’s important to find effective ways to increase sales if you want to achieve long-term growth and success.   The landing page must be responsive to mobile devices, quick, and user-friendly. With automated email sequences, companies can target and engage leads.

Strategy 75

Strategy Software Campaign Conversation 75

Sprout Social

MARCH 15, 2021

These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. Let’s explore how trending topics work, how to personalize them, and ways you can leverage them as part of your social media marketing campaigns.

Trends 127

Trends Twitter How To Hashtag 127

Twist Image

MARCH 10, 2011

As a service-based industry, moves like this were considered radical because the core revenue of the agency came from the ability to sell each team member as billable time, or to grab a percentage of the revenue generated on the media side of things. Innovation has become an issue. The challenge. They're not the only ones.

Industry 105

Industry Marketing Education Proposal 105

yMarketingMatters

JANUARY 23, 2013

Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings. No wonder there’s such hostility towards the industry. This will ensure that your email marketing campaigns go into your subscribers’ inboxes, not their junk mail folders.

Tips 178

Tips Smart Phone Marketing Mobile 178

Keyhole.co

NOVEMBER 27, 2023

For the sheer size of their range, very few companies stand a chance in front of Samsung. The Samsung Group conglomerate has dozens of affiliate companies under its banner. Founded 54 years ago in South Korea, Samsung’s parent company goes decades back, with roots in Japanese-ruled Korea. million Samsung Mobile on Instagram: 1.4

Curation 52

Curation Social Media Strategy Content 52

Hootsuite

APRIL 12, 2021

At the same time, it allows employees to showcase their company pride and industry expertise. When the food services and facilities management company Sodexo launched their employee engagement program, they started with the executive team and senior leaders. Run a contest. Get employees involved in product launches.

Engagement 139

Engagement Social Media Strategy Tools 139

Oktopost

SEPTEMBER 13, 2022

In an industry that was previously slow to adapt to digital marketing, the pandemic sparked an economic downturn, which spurred a newfound urgency to meet customers online. Over 70% of that amount will be spent on mobile advertising – an increase of 13% to $13.9 Social media for financial services is a rapidly growing sector.

Platform 84

Platform Social Media Insurance Education 84

Social Media Strategies Summit

FEBRUARY 13, 2020

This is likely due to the fact that decision makers across industries are active on social media. Did you know that 39% of B2B industry professionals list the inability to reach the right people at the right time as their biggest obstacle in using social media effectively? They then craft a strategy that will resonate. Source: Square.

B2B 150

B2B Social Media Brands Hubspot 150

Social Media Strategies Summit

SEPTEMBER 12, 2019

There are constant changes to the industry as programmatic advertising matures, which makes it important for advertisers to stay up to date on the latest developments. This post offers a guide to programmatic advertising and the trends shaping the industry in 2019 and beyond. Programmatic Display Ad Spending. Source: eMarketer.

Advertising 118

Advertising CPM CPC Buy 118

Social Media Marketing

MARCH 15, 2019

It is true that these days, behind every successful company there is a role of the digital agency. You have to be careful about how you sound and look in the industry. It might interest you that most of the people to draw an idea about a company or business through their online presence.

Skills 107

Skills SEO Team Course 107

Techipedia: Tamar Weinberg

APRIL 7, 2014

The exceptional growth and adaptation of social media networks represents an ideal opportunity to overcome one of the most challenging aspects of the clinical research industry. Advanced campaign tracking tools make it much easier to identify issues and correct them. Companies that Use Social Media for Clinical Trial Recruitment.

Research 194

Research Pharmaceuticals Social Media Tools 194

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. and “This is great advice.”.

Class 100

Class LinkedIn Brands Microsoft 100

Mindjumpers

MARCH 16, 2011

I’ve been following “Get Satisfaction&# since I wrote about them on our blog for the first time in October, 2009, and I think that in a time where companies need to involve their community on a larger scale, “Get Satisfaction&# has made a great product and is a honorable winner. Digital Campaign of the Year.

Film 253

Film Project Wiki Campaign 253

Oktopost

MAY 26, 2020

It’s hard out there for fintech and finserv companies. A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. Social media is a critical channel for fintech and finserv companies, but it can be an ongoing challenge as well. Why Fintech needs social media.

Social Media 141

Social Media Banking Marketing Mobile 141

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. Looking to gain a better understanding of your customer’s behavior and how to engage with them ?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

MAY 31, 2023

Try using prompts like: Create a three-month social media strategy for an organic snack company. The company is active on Twitter, Facebook, TikTok, and Instagram. What are some creative ways our company can better showcase our products on social media? Create a social media content calendar for a local coffee company.

Social Media 140

Social Media HootSuite How To URL 140

Social Media Marketing

FEBRUARY 8, 2021

Marketers usually combine numerous strategies in campaigns, especially since new and improved digital marketing developments are emerging. Without keywords, campaigns would not even take off. Therefore, SEO is a must for any digital marketing campaign. Keywords are a cornerstone of digital marketing. Approximately 91.5%

Types 90

Types Marketing SEO Affiliate marketing 90

Oktopost

OCTOBER 24, 2022

Employees are the most important part of any business, yet far too many companies fail to include employees in their marketing plan. In this article, we’ll explain the basics of employee spotlight posts and how to successfully implement them into your campaigns. How did you find out about [company name]? Think about your format.

Social Media 109

Social Media How To B2B LinkedIn 109

Social Media Strategies Summit

MAY 10, 2019

The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. As a response, the brand created Mobile Totes. Starbucks drives loyalty and customer experience through its mobile app.

Brands 109

Brands Retail Marketing Mobile 109

Keyhole.co

FEBRUARY 4, 2023

If you are the admin of your company or business page, you will be able to check its analytics. From the drop-down menu, select the company page whose analytics you want to see. If you run a lead generation form, then this is your go-to place to track leads and conversions from those LinkedIn campaigns. Tap on the Me icon.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

If you are the admin of your company or business page, you will be able to check its analytics. From the drop-down menu, select the company page whose analytics you want to see. If you run a lead generation form, then this is your go-to place to track leads and conversions from those LinkedIn campaigns. Tap on the Me icon.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Pixlee

SEPTEMBER 29, 2020

The digital era has brought about a significant shift in how successful companies promote themselves. Attending company events, social gatherings, and demonstrations. Using a mobile app or online service. Customers Buy From Companies That Resonate With Them. Purchasing goods or services online and in-store.

Engagement 90

Engagement How To Metrics Loyalty 90

Socialmedia.biz

MARCH 25, 2021

A company or a person posts a Tweet or an Instagram post that links to a piece of content, followed by a dozen (or unbelievably, sometimes more) hashtags. In a B2B sense, industry awards ceremonies and conferences are great examples of events that have hashtags pop up around them. Nike is a company with a lot of fans.

Hashtag 78

Hashtag Brands How To Conference 78

Sprout Social

JUNE 26, 2023

In fact, per The 2023 State of Social Media Report , 96% of business leaders believe AI will help companies significantly improve their decision-making processes going forward. An NER model can be trained to recognize millions of data points and apply them to industry-specific contexts.

Sentiment 102

Sentiment Analysis Patterns Price 102

Oktopost

JUNE 21, 2022

B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. The numbers don’t lie: in 2022, the influencer marketing industry will surpass $15 billion in revenue. But influencer marketing is not just for B2C.

Influencer 88

Influencer LinkedIn B2B Industry 88

Keyhole.co

MARCH 9, 2023

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. To make your search for the right social listening tool easier, we’ve compiled a huge list of the best tools in the industry, including research on the pros and cons of each tool.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

FEBRUARY 9, 2021

It’s considered the go-to platform for B2B companies. . Today, hashtags are the catalyst for getting an entire marketing campaign to start trending. From being mobile-only on LinkedIn in 2016 to being mandatory (in some beta tests) in 2018, it’s safe to say that LinkedIn hashtags’ progression has come a long way. .

Hashtag 118

Hashtag LinkedIn How To B2B 118