Hootsuite

SEPTEMBER 28, 2020

This allows Mapfre to target and personalize their marketing campaigns across all their digital channels. Ochsner Health System’s advocacy program—which includes 300 ambassadors—became an essential part of their communications strategy at the outset of the pandemic. Social measurement can’t happen in a silo.

Marketing 144

Marketing Committee Health Care Organization 144

Convince & Convert

FEBRUARY 2, 2012

It’s not a typical marketing-focused approach like you might see from other social media campaigns. So, lots of different tools, and we’ve actually collaborated with Ball State on a data visualization application as well which we are going to be sending some screenshots out for probably later this week.

Social Media 116

Social Media Committee Team Questions 116

Laurel Papworth

MAY 13, 2014

Collaborative projects eg. It can buy you access, influence and power. Imagine if you could vote on every issue in society – refugees, climate, research, education, health – would you do it? Which is fine, you cared enough to forward on, but not enough to get involved. And read Courage Campaign.

Collaboration 104

Collaboration Crowdsourcing Banking Project 104

Hootsuite

MARCH 23, 2020

Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement. But rather than lay off employees, the company redeployed more than 100 beauty advisors as online influencers. Take health care, for example.

Health Care 145

Health Care HootSuite Organization Instagram 145

Hootsuite

MARCH 31, 2020

This is often required for regulatory compliance in industries like health care and finance. Many high-profile bloggers are categorized as influencers, since their content reaches a large number of people. Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Influencer.

List 145

List Social Media HootSuite URL 145