Campaign, Cause marketing and Crowdsourcing

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What you can learn from Mister Splashy Pants

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? Check out this campaign from Greenpeace for the answer. Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# Send this page to Print Friendly. Email this to a friend?

Crowdsourcing

Crowdsourcing Reddit Cause marketing Meme

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

JULY 6, 2010

While demonstrating the company’s commitment to education, Target also created a local solution to a national issue by personally connecting with parents through a timely and innovative social media campaign. It's another opportunity to tell and share stories.

CSR

CSR Social Media Strategy Consultant

Social Media Informer

What you can learn from Mister Splashy Pants

Convince and Convert Blog: Social Media Strategy and Social Media.

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