Convince & Convert

AUGUST 22, 2013

It’s one thing to market your product or service, but using your power and resources to drive action and awareness for a worthy cause is downright inspiring. At present, the campaign has generated nearly 750,000 votes and has raised more than $18,000. The campaign video on YouTube has generated more than 300,000 views.

Social Media 156

Social Media Project Film Campaign 156

SocialFish

NOVEMBER 15, 2010

For causes. QR Codes -> The Next Big Thing for Cause Marketing? Using QR Codes in a Political Campaign (Hive Talkin’). Four Ways To Flip Your Tradeshow Buying And Selling Model (MidCourse Corrections). John Haydon). For advocacy. Miscellaneous.

Mobile 212

Mobile Cause marketing Conference Eventful 212

Twist Image

JUNE 17, 2018

It was the early 2000s and viral marketing was just getting started. His agency, Free Range Studios , created campaigns, like Amnesty International 's awareness-raising video on blood diamonds (which was seen by 20 million people). cause marketing. digital marketing. digital marketing agency. marketing blog.

Microsoft 51

Microsoft Cause marketing Advertising Campaign 51

Convince & Convert

MARCH 12, 2015

He’s also the star of Organic Valley’s new campaign, Save The Bros. What makes this campaign so interesting is how unexpected it is, even for a company that believes , “If a company is going to make a difference in today’s world, it’s going to have to think differently.” Have you ever met a bro? The mission? million videos to date.

Organization 60

Organization Chemicals Case Study UGC 60

Ignite Social Media

AUGUST 31, 2021

Cause Marketing Continues to be a Top Social Media Trend. Companies have launched promotional campaigns focused on these attributes. Sprout Social notes, “People today feel more divided than united – and it’s all too easy to see why. Include video captions Add video descriptions Stay informed about accessibility tools .

Trends 184

Trends Organization Social Media Travel 184

Hootsuite

MAY 10, 2021

But social media allows them to increase awareness for specific messages, campaigns, product launches, and other initiatives. It’s already reaped some of the rewards of inclusive marketing. The company’s Color Under the Lights campaign led to an 8% lift in purchase intent and brand favourability. Source: Facebook. Key takeaways.

Examples 145

Examples Company Social Media Apparel 145

Twist Image

AUGUST 16, 2014

There has also been a lot of online discourse about the merits of this campaign, and questioning the brand association between ALS and dunking a bucket of ice water over your head. Mine is simple: this has gone incredibly viral and it has raised over $7 million for a worthy cause. cause marketing. viral marketing.

Blogger 83

Blogger Cause marketing Conversation Brands 83

Likeable

MAY 21, 2019

Why Facebook Marketers Shouldn’t Panic About Clear History and ITP Updates. Facebook has assured us we will not need to worry about any data loss occurring in conversion campaigns as a result of the Clear History tool or related opt-outs. First, the good news.

Apple 74

Apple Facebook Brands Aggregator 74

Later

AUGUST 21, 2020

By featuring the voices of your community you’re also showing that you’re actively listening to your audience , which is the best way to encourage participation and drive momentum for your campaign. How to Support a Social Cause on Social Media #5: Plan Campaigns in Advance . View this post on Instagram.

Instagram 63

Instagram Brands How To UGC 63

Later

AUGUST 21, 2020

Earlier this year, we announced our cause marketing pledge, #MeUndiesGives. HYPER-NATURE CARL—Meet CARL OSTBERG, the photographer and floral artist behind the Boy Smells Pride campaign. But it bodes well to go beyond charitable donations and incorporate purpose into your brand’s overall vision and mission.

Instagram 104

Instagram Brands Communities Loyalty 104

Bare Feet Studios

OCTOBER 15, 2008

We have far more to gain by sharing knowledge and collaborating on social media campaigns than we do by staying isolated in our own competitive worlds. We have several speakers who focus on non-profits and cause marketing. And that is all centered around the social web. What is Podcamp + Wordcamp Hawaii?

Social Media 40

Social Media Viddler Hotels Upcoming 40

Convince & Convert

JULY 6, 2010

While demonstrating the company’s commitment to education, Target also created a local solution to a national issue by personally connecting with parents through a timely and innovative social media campaign. It's another opportunity to tell and share stories.

CSR 137

CSR Social Media Strategy Consultant 137

Diva Marketing Blog

JULY 26, 2012

Example: Elizabeth Arden's PinItToGiveIt Cause Marketing used social media (Facebook, Twitter, bloggers) and traditional media (PR/Events-BlogHer). Use Pinterest to support campaigns and programs runnng in other media. Build an awarenss strategy into the overall plan. Pin to help your fans “create” not curate their boards.

Strategy 96

Strategy URL Message Boards Social Networking 96

Convince & Convert

JUNE 6, 2014

All these non-profit executives were totally befuddled by anything with marketing, selling, social media, fund raising, development, cause marketing. So is marketing. You could paper the wall with your direct mail and your postcards, and your campaign letters. All this stuff. I said, “Listen. You have people.

Social Media 141

Social Media Tumblr Consultant Questions 141