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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. About Advocate Health Care.

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An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls

Diva Marketing Blog

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. About Advocate Health Care.

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

I’m trying to understand how such a great campaign could have a foundation that is so unstable. I got hooked on the Star Tribune Twolves message board in 2002 and haven’t looked back. Also – how long will this self-serving mea culpa campaign fad last? link] Jan_B @jaybaer is on a roll this week!

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20 Bloggers to Watch in 2012

ProBlogger

In 2011 he created the Million Dollar Blog Project and launched his case study blog, Expert Enough. Derek runs Social Triggers , a site that “breaks down psychological research and business case studies into simple, actionable steps that can help you improve your online business.” Derek Halpern.

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3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

The “edgier” social marketers who tout “relationships” and “connections” will probably find themselves feeling vindicated after taking a look at a recent joint study by the National University of Singapore and Nanjing University. Facebook API data. Collaboration with the Facebook Data Science Team.

Study 167
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264
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Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

A recent case study of Dessert Gallery illustrates just how powerful it can be. Forums Message boards are really the first internet form of social media, after IRC. If you build up your fan page by participating and inviting your friends, you should be able to drive traffic to your website.